The notion “advertising” refers to business activities targeted to the drawing public attention to a product or service and persuading prospective consumers to accept the commercial offering. Advertisements are usually distributed through the mass media. At present, there are various types of advertising such as print, outdoor, broadcast, covert, surrogate, public service, celebrity advertising, etc. Interpublic, Publicis, Omnicom and WPP are the dominant players of the advertising industry.
The advertising market is poised to continue growing in the upcoming years, spurred by the adoption of new digital technologies, emergence of new advertising techniques, the increasing number of advertising users, etc. Currently, Internet advertising represents the most prospective market segment.
The catalogue contains a collection of research reports reviewing the advertising market. Data on the market size, segmentation and dynamics are presented and the factors influencing the market are examined in the research studies. The reports contain in-depth analyses of the competitive landscape as well as overviews of the market leaders; disclose the market development opportunities. The research reports not only include detailed descriptions of the historic background and current state of the market, but also discuss its future prospects.
Publications found:
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Miscellaneous Advertising Revenues Global Report
US$ 950.00
... Coupon value of $300. MISCELLANEOUS ADVERTISING REVENUES WORLD REPORT DATABASE EDITION The Market for Miscellaneous Advertising Revenues in each country by Products & Services. The Miscellaneous Advertising Revenues World Report covers ...
September 2019
889 pages
Outdoor Advertising Services Purchasing World Report
US$ 950.00
OUTDOOR ADVERTISING SERVICES PURCHASING WORLD PDF REPORT See descriptive brochure: here The Outdoor Advertising Services Purchasing World Report gives data on a list of 42 categories of Raw Materials, Semi-Finished & Finished Products, Services ...
September 2019
869 pages
Public Relations Consultants & Services Market World Report & Database
US$ 2,850.00
... SERVICES 1. Public relations (PR) consultants & services 2. Financial communications consultants & services 3. Government relations consultants 4. Lobbyists, international organisations 5. Press & media relations consultants & services 6. Public relations (PR) consultants 7. Public relations (PR) consultants ...
September 2019
2070 pages
Services Related to Advertising Miscellaneous Revenues Global Report
US$ 950.00
... tables. SERVICES RELATED TO ADVERTISING MISCELLANEOUS REVENUES 1. Services related to advertising Miscellaneous Lines 2. Market research & public opinion polling services 3. Market research services 4. Public opinion polling services 5. Advertising agency services (Integrated) 6. Advertising creative services ...
September 2019
851 pages
Services Related To Advertising Operations, Specialist Purchasing World Report
US$ 950.00
... Historic data and 7 years Forecast data. PURCHASES OF PRODUCTS & SERVICES (by country, by year, in US$): SERVICES RELATED TO ADVERTISING OPERATIONS - SPECIALIST 1. Services related to advertising operations, specialist 2. Raw & Feedstock Materials, n.e.c. 3. Finished Materials, n.e.c. 4. All ...
September 2019
873 pages
Services Related To Advertising, Specialist Purchasing World Report
US$ 950.00
... Historic data and 7 years Forecast data. PURCHASES OF PRODUCTS & SERVICES (by country, by year, in US$): SERVICES RELATED TO ADVERTISING - SPECIALIST 1. Services related to advertising, specialist 2. Raw & Feedstock Materials, n.e.c. 3. Finished Materials, n.e.c. 4. All other Input ...
September 2019
842 pages
Advertising Agency Revenues Africa Report & Database
US$ 1,650.00
ADVERTISING AGENCY REVENUES AFRICA REPORT + DATABASE The Advertising Agency Revenues Africa Report & Database gives Market Consumption/Products/Services for 54 countries by 6 to 10-Digit NAICS Product...
September 2019
1922 pages
Advertising Agency Revenues Asia Report & Database
US$ 1,650.00
ADVERTISING AGENCY REVENUES ASIA REPORT + DATABASE The Advertising Agency Revenues Asia Report & Database gives Market Consumption/Products/Services for 24 countries by 6 to 10-Digit NAICS Product Cod...
September 2019
1901 pages
Advertising Agency Revenues Canada and USA Report & Database
US$ 1,650.00
ADVERTISING AGENCY REVENUES CANADA & USA REPORT + DATABASE The Advertising Agency Revenues Canada and USA Report & Database gives Market Consumption/Products/Services for Canada and the USA by 6 to 10...
September 2019
1932 pages
Advertising Agency Revenues Eurasia Report & Database
US$ 1,650.00
ADVERTISING AGENCY REVENUES EURASIA REPORT + DATABASE The Advertising Agency Revenues Eurasia Report & Database gives Market Consumption/Products/Services for 4 countries by 6 to 10-Digit NAICS Produc...
September 2019
1993 pages
Advertising Agency Revenues Europe Report & Database
US$ 1,650.00
ADVERTISING AGENCY REVENUES EUROPE REPORT + DATABASE The Advertising Agency Revenues Europe Report & Database gives Market Consumption/Products/Services for 44 countries by 6 to 10-Digit NAICS Product...
September 2019
1995 pages
Advertising Agency Revenues Middle East Report & Database
US$ 1,650.00
ADVERTISING AGENCY REVENUES MIDDLE EAST REPORT + DATABASE The Advertising Agency Revenues Middle East Report & Database gives Market Consumption/Products/Services for 19 countries by 6 to 10-Digit NAI...
September 2019
1930 pages
Advertising Agency Revenues Oceania Report & Database
US$ 1,650.00
ADVERTISING AGENCY REVENUES OCEANIA REPORT + DATABASE The Advertising Agency Revenues Oceania Report & Database gives Market Consumption/Products/Services for 17 countries by 6 to 10-Digit NAICS Produ...
September 2019
1982 pages
Advertising Agency Revenues South America Report & Database
US$ 1,650.00
ADVERTISING AGENCY REVENUES SOUTH AMERICA REPORT + DATABASE The Advertising Agency Revenues South America Report & Database gives Market Consumption/Products/Services for 13 countries by 6 to 10-Digit...
September 2019
1935 pages
Advertising Agency Revenues World Report & Database
US$ 2,850.00
ADVERTISING AGENCY REVENUES WORLD REPORT + DATABASE The Advertising Agency Revenues World Report & Database gives Market Consumption/Products/Services for over 200 countries by 6 to 10-Digit NAICS Pro...
September 2019
2010 pages
