Parks Associates was founded in 1986 as a market research and consulting company to service diverse businesses from Fortune Global 500 to emerging companies.
Extensive research is carried out through qualitative and quantitative analysis of consumer groups, focus groups, secondary research together with trend expertize. Parks Associates offers market research reports, tailored and off-the-shelf reports that comprise feasible business solutions and strategic support.
Parks Associates disseminates intelligence via conferences, webcasts, seminars, workshops, presentations and online publications.Multiple industries under studies are:
- Digital Media and Connected Entertainment;
- Home Networking and Security;
- Internet and TV services;
- Consumer Electronics;
- Mobile Services.