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Blockchain for the Connected Home and Entertainment

September 2018 | 58 pages | ID: B7E82698F8BEN
Parks Associates

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This report defines blockchain as it relates to the connected consumer and explores its viability and applications with the connected home ecosystem. It explores blockchain applications for smart home and connected entertainment use cases, including data security, identity authentication, and content protections, and its potential impact on consumer confidence in the IoT. The report also profiles companies investing in blockchain technologies and developed innovative blockchain solutions.
1. REPORT SUMMARY

1.1 Purpose of Report
1.2 Scope of Report
1.3 Research Approach/Sources

2. STREAMING MEDIA PLAYERS VS. SMART TVS: CONSUMER PERCEPTIONS

2.1 Perceptions of Streaming Media Players vs. Smart TVs
2.2 Purpose and Placement in the Home: Identifying Consumer Use Cases for Streaming Media Players and Smart TVs
2.3 Streaming Media Players: Brand Comparison

3. DRIVING ADOPTION: KILLER FEATURES OF STREAMING MEDIA PLAYERS AND SMART TVS

3.1 4K Video and HDR
3.2 Unified Interfaces
3.3 Voice Control and Voice Assistants
3.4 Smart Home Control and Embedded IoT Hubs

4. MAJOR PLAYERS: MARKET AND REVENUE STRATEGIES

4.1 Mass Market: Amazon and Roku
  4.1.1 Amazon Fire TV
  4.1.2 Roku
4.2 Ecosystem Lock-In: Apple and Samsung
  4.2.1 Apple TV
  4.2.2 Samsung
4.3 Hardware-Focused: Sony and NVIDIA
  4.3.1 Sony TV
  4.3.2 NVIDIA SHIELD
4.4 Platform Play: Google and Vewd
  4.4.1 Google
  4.4.2 Vewd

5. MARKET FORECASTS

5.1 Forecast Methodology and Assumptions
5.2 Forecast of Streaming Media Players, 2011-2022
5.3 Forecast of Smart TVs, 2011-2022
5.4 Smart TVs vs. Streaming Media Players: Winners and Losers

6. APPENDIX

6.1 Index

LIST OF FIGURES

Home Entertainment Product Ownership
Top Three CE Products by NPS
Reasons for Using Specified Connected In-Home Entertainment Product the Most
Consumer Perception of What Each Product is Best At
Most Commonly Used Connected Entertainment Product
Location of Entertainment Products in Home
Devices Connected to Smart TV
Ranking of Major Streaming Media Player Brands by Usability Factors
Top Purchase Considerations for Flat-Panel TV Buyers
Interest in Content Features on a Streaming Media Player
Important Features When Selecting Next Streaming Media Player or Smart TV
Important Voice Features When Selecting Next Streaming Media Player or Smart TV
Appeal of Control Methods for a Connected Entertainment Device
Most Important Category of Entertainment Integration
Preferred Smart Home Control Device
Market and Revenue Strategies of Major Players
Global Streaming Media Player Unit Sales Forecast
Streaming Media Player Unit Sales Forecast
Global Smart TV Unit Sales Forecast
Smart TV Unit Sales Forecast - By Geographic Region


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