The household products market offers an extensive range of goods applied in a large variety of household activities. Household equipment includes but is not limited to kitchen utensils, household appliances and pieces of furniture. Detergents and laundry care goods are also in the products list.
The household products industry plays a significant role in a country’s economy as local players are traditionally involved in it. Besides, they often hold the largest market share. However, there are some household products manufacturers operating worldwide.
Ongoing technological developments, rising quality standards, strong competition between companies are among the key drivers of the household products market. However, the industry growth opportunities are held back by the global economic instability as well as the debt crisis in the European region.
The catalogue offers innumerable research reports containing valuable data on the household products market, its drivers, challenges and indicators. The reports offer detailed overviews of the industry dynamics, household products market participants, and technological trends. The researches include all-inclusive assessment of the competitive environment at different geographic scales. Future market outlooks can be also found in the research studies.
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Prima Distribution TOO in Home Care (Kazakhstan)
US$ 150.00
Prima Distribution TOO’s strategy is focused on the distribution of brands of large multinational players and managing their top brands in Kazakhstan. The company ... distribution data. Why buy this report? Get a detailed picture of the Home Care market; Pinpoint growth sectors and identify factors driving ...
July 2013
2 pages
Lesieur Cristal in Home Care (Morocco)
US$ 150.00
Following the acquisition of a 41% stake in Lesieur Cristal by the French Group Sofiprotéol in July 2011, the company will benefit from the expertise and ... and distribution data. Why buy this report? Get a detailed picture of the Home Care market; Pinpoint growth sectors and identify factors driving change ...
July 2013
2 pages
Marchime Maroc in Home Care (Morocco)
US$ 150.00
Marchime Maroc is planning to invest in increased product development and new product launches, as it is facing intense competition from a growing number of imported products, which caused company shares of home care to decline over the review period. Given that the company activities are ...
July 2013
2 pages
Chimitechnic Maroc in Home Care (Morocco)
US$ 150.00
Given the increasing competition in home care and the company’s under-performance, Chimitechnic Maroc is planning to enhance its air care and insecticide ... electric and liquid formulae, and to diversify its activities into other home care categories, such as bleach, cleaning and washing products. Euromonitor ...
July 2013
2 pages
ProLogistic doo in Home Care (Slovenia)
US$ 150.00
Since it entered home care in Slovenia, ProLogistic has made a concerted and highly visible push to become the economy home care brand of choice among Slovenian consumers. In certain product categories, the company has benefited from the inheritance of ...
July 2013
2 pages
Nirma Ltd in Home Care (India)
US$ 150.00
The laundry care business of Nirma heavily suffered due to the increasing costs and intense competition from brands like Ghari and Wheel. The ... shares and distribution data. Why buy this report? Get a detailed picture of the Home Care market; Pinpoint growth sectors and identify factors driving change; ...
July 2013
2 pages
Bolton Cile España SA in Home Care (Spain)
US$ 150.00
Bolton Cile España has been focusing on expanding its portfolio. It markets its own products as well as other well-known brands, especially within packaged food. The company is expected to continue to innovate, with a particular focus on its two main non-food brands, WC Net and Omino Bianco, which ...
July 2013
3 pages
Búfalo Werner & Mertz SA in Home Care (Spain)
US$ 150.00
Búfalo Werner & Mertz SA is expected to continue responding to the green trend by offering its line of green-positioned home care products, commercialised under ... home care products represent an emerging segment that could develop significantly in Spain over the forecast period. The company has already enhanced ...
July 2013
2 pages
Fena Ltd in Home Care (India)
US$ 150.00
Fena Ltd will continue to consolidate its presence in both laundry care and dishwashing by launching new product variants of flagship brands Fena and ... well established in 2012. Apart from beauty and personal care and home care, products manufactured by Fena are generally meant for export purposes. Euromonitor ...
July 2013
2 pages
Indústria Anhembi SA in Home Care (Brazil)
US$ 150.00
Indústria Anhembi attempts to keep up with market trends through the rejuvenation of its product portfolio with the introduction of non-chlorine ... of snapshot company profiles. Product coverage: Air Care, Bleach, Dishwashing, Home Insecticides, Laundry Care, Polishes, Surface Care, Toilet Care. Data ...
July 2013
2 pages
Reckitt Benckiser (India) Ltd in Home Care (India)
US$ 150.00
Reckitt Benckiser (India) Ltd is likely to introduce cheaper variants throughout the forecast period as it looks to continuously update its product portfolios. The introduction of cheaper variants is expected to help the company to gain further penetration into rural areas. Euromonitor International Local ...
July 2013
3 pages
Sibiar OAO in Home Care (Russia)
US$ 150.00
... key strategic priorities is to remain amongst the largest aerosol manufacturers in Russia. During the forecast period Sibiar intends to renovate its production facilities and ... data. Why buy this report? Get a detailed picture of the Home Care market; Pinpoint growth sectors and identify factors driving ...
July 2013
2 pages
Tekno 2000 SA in Home Care (Spain)
US$ 150.00
... a bid to achieve growth, Tekno 2000 SA has entered different European countries, including Portugal France and Italy. It is also investing further in its Spanish ... distribution data. Why buy this report? Get a detailed picture of the Home Care market; Pinpoint growth sectors and identify factors driving ...
July 2013
3 pages
Vesna PKK OAO in Home Care (Russia)
US$ 150.00
... period, Vesna’s focus is expected to be on continuing new product development and improvements to its sales structure in order to ensure that it maintains its position in Russia ... data. Why buy this report? Get a detailed picture of the Home Care market; Pinpoint growth sectors and identify factors driving ...
July 2013
2 pages
Bioguard OOO in Home Care (Russia)
US$ 150.00
... company is aiming to enter new product areas outside of home care in order to diversify its business offering. Bioguard’s key priority is to become the leading ... distribution data. Why buy this report? Get a detailed picture of the Home Care market; Pinpoint growth sectors and identify factors driving ...
July 2013
2 pages
Casado Nordeman SA in Home Care (Spain)
US$ 150.00
Casado Nordeman SA is expected to enhance efforts in the niche area of green-positioned home care products by further expanding its references in this range. ... and distribution data. Why buy this report? Get a detailed picture of the Home Care market; Pinpoint growth sectors and identify factors driving ...
July 2013
2 pages
Cera Ingleza Indústria e Comércio Ltda in Home Care (Brazil)
US$ 150.00
Cera Ingleza attempts to fill in potential gaps left behind by home care giants such as Reckitt Benckiser through the expansion of its portfolio into attractive categories such as surface care, insecticides and auto care. The company´s strategy consists in the offer of reasonably priced products to lower ...
July 2013
3 pages
Ceras Johnson Ltda in Home Care (Brazil)
US$ 150.00
Ceras Johnson’s growth strategy is based on the assumption that Brazilian consumers have become more diversified in their purchase behaviour of home care products. As such, the company sees growth opportunities in air care and insecticides which present attractive ...
July 2013
3 pages
Dombytkhim ZAO in Home Care (Russia)
US$ 150.00
Dombytkhim specialises in producing home care products, currently positioned in the economy segment. The company aims to maintain its manufacturing and production ... distribution data. Why buy this report? Get a detailed picture of the Home Care market; Pinpoint growth sectors and identify factors driving ...
July 2013
2 pages
Ecof Industries Pvt Ltd in Home Care (India)
US$ 150.00
The company continues to have strong presence in economical hand dishwashing mainly attributable to its flagship brand Sabena. However, the company has plans to strengthen the presence of its laundry care brands Kylo and Kite to establish a presence in the standard segment. Euromonitor International Local ...
July 2013
2 pages
Euroquímica SA in Home Care (Spain)
US$ 150.00
Euroquímica SA centred its strategy on the distribution of basic and low-cost laundry care products, taking advantage of the ongoing difficult economic ... and distribution data. Why buy this report? Get a detailed picture of the Home Care market; Pinpoint growth sectors and identify factors driving change; ...
July 2013
2 pages
Spotless Iberia in Home Care (Spain)
US$ 150.00
Spotless Iberia has undertaken an expansion policy, entering new categories, such as air care, and boosting its efforts in terms of research and development. ... distribution data. Why buy this report? Get a detailed picture of the Home Care market; Pinpoint growth sectors and identify factors driving change ...
July 2013
2 pages
Zelnova SA in Home Care (Spain)
US$ 150.00
Since 2011 Zelnova has undertaken important investments (around €0.45 million in 2011) to boost its production capacity and focus its strategy on spray/aerosol ... and distribution data. Why buy this report? Get a detailed picture of the Home Care market; Pinpoint growth sectors and identify factors driving ...
July 2013
3 pages
Domo Retail SA in Consumer Appliances (Romania)
US$ 150.00
After a tough year in 2011, Domo Retail made consistent efforts to regain the attention of consumers and improve company share. Costs have ... in Romania. Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact ...
July 2013
2 pages
LG Electronics Romania SRL in Consumer Appliances (Romania)
US$ 150.00
LG Electronics Romania is an important player in consumer appliances in Romania, and it expects to strengthen its position and seize a larger share of sales through further innovation, better pricing schemes and perhaps by entering new categories. Under the “Life’s Good” slogan, the company intends to ...
July 2013
2 pages
BSH Huishoud Elektro in Consumer Appliances (Netherlands)
US$ 150.00
... Siemens i-Dos intelligent washing machine will further be at the centre of BSH’s research and development efforts. Euromonitor International Local Company Profiles ... data. Why buy this report? Get a detailed picture of the Consumer Appliances market; Pinpoint growth sectors and identify factors driving ...
July 2013
3 pages
Electrolux Nederland BV in Consumer Appliances (Netherlands)
US$ 150.00
Electrolux will continue to focus its product innovations on energy efficient consumer appliances, especially with regard to refrigeration appliances, which represent one of the company’s largest sources of revenue. Refrigeration appliances are also the main appliance in which consumers are looking for energy ...
July 2013
3 pages
Koninklijke Philips Electronics NV in Consumer Appliances (Netherlands)
US$ 150.00
With its core business in small appliances, Philips faces a fairly saturated market in the Netherlands and will accordingly focus on improving profit margins rather than volume sales. This will be through the release of premium, added value features such as ...
July 2013
4 pages
LG Electronics Benelux NV in Consumer Appliances (Netherlands)
US$ 150.00
... marketing activities. Its main goal will be to gain higher levels of consumer trust, since brand awareness of LG remains comparatively low in the Netherlands and the player’s main obstacle to growth is competition from better-known brands. Innovations, meanwhile, will focus on improved energy efficiency to ...
July 2013
3 pages
ACS Manufacturing Corp in Home Care (Philippines)
US$ 150.00
ACS Manufacturing Corp aims to be the leading manufacturer and marketer of high quality, cost-efficient and innovative home care and personal care ... of snapshot company profiles. Product coverage: Air Care, Bleach, Dishwashing, Home Insecticides, Laundry Care, Polishes, Surface Care, Toilet Care. Data ...
July 2013
2 pages
Interconsumer Products Kenya Ltd in Home Care (Kenya)
US$ 150.00
Interconsumer Products Kenya Ltd is likely to differentiate itself from competing premium brands by diversifying and expanding into the lower end of the category and making forays into mid-level products. The company will also seek partnerships in the higher ends of the category to ...
July 2013
2 pages
Lamoiyan Corp in Home Care (Philippines)
US$ 150.00
... by providing essential products that can be afforded even by average income consumers. Lamoiyan Corp aims to expand its product lines and will possibly look ... distribution data. Why buy this report? Get a detailed picture of the Home Care market; Pinpoint growth sectors and identify factors driving change ...
July 2013
2 pages
Nice Enterprise Co Ltd in Home Care (Taiwan)
US$ 150.00
Nice Enterprise will focus on expanding its product portfolio through the continued development of natural laundry care and dishwashing product brands during the forecast period. In order to maintain its leading position and brand awareness, the company will continue to engage celebrities to endorse ...
July 2013
2 pages
Philusa Corp in Home Care (Philippines)
US$ 150.00
Philusa Corp aims to be among the leading local marketers of quality and competitively-priced personal care, household care, baby care and selected ... and distribution data. Why buy this report? Get a detailed picture of the Home Care market; Pinpoint growth sectors and identify factors driving change; ...
July 2013
2 pages
Plantex Solution Manufacturing Corp in Home Care (Philippines)
US$ 150.00
Plantex Solutions Manufacturing Corp aims to be a major player in the manufacture and distribution of its home care and personal care products, which are plant-based and use indigenous materials and eco-friendly systems to promote care for the environment and healthy living ...
July 2013
2 pages
Coop Norge AS in Home Care (Norway)
US$ 150.00
... its “Profitability Programme” was launched, to improve profitability and support growth. Coop Norge AS is aiming to provide good earnings for its members, develop ... distribution data. Why buy this report? Get a detailed picture of the Home Care market; Pinpoint growth sectors and identify factors driving ...
July 2013
2 pages
Homewares Finds the Recipe for Economic Success
US$ 2,000.00
... Latin America continue to offer the best growth prospects, but there is still some way to go to reach the per capita spending of developed markets. Euromonitor International's Homewares Finds the Recipe for Economic Success global briefing offers the big picture view of the size ...
July 2013
57 pages
Türk DemirDöküm Fabrikalari AS in Consumer Appliances (Turkey)
US$ 150.00
Türk DemirDöküm Fabrikalari (DemirDöküm) is trying to increase its market share in air conditioners and heating appliances and to transfer its knowledge to the solar energy market with its strong brand name. The company has revised its marketing strategy, increasing its emphasis on retail channel. The company ...
July 2013
4 pages
Ufo Group in Consumer Appliances (Turkey)
US$ 150.00
... categories and expects to take the advantage of its strong brand names (Ufo and Alf) to achieve steady growth in the new categories. The company’s ... distribution data. Why buy this report? Get a detailed picture of the Consumer Appliances market; Pinpoint growth sectors and identify factors driving change ...
July 2013
4 pages
DSC Holdings Ltd in Consumer Appliances (Hong Kong, China)
US$ 150.00
DSC Holdings Ltd will continue to offer good quality products at low prices. It claims its success lies in maintaining low prices by directly buying ... from the manufacturer. It plans to expand its outlets to reach a wide consumer base in Hong Kong. Euromonitor International Local Company Profiles are a concise ...
July 2013
2 pages
Toshiba Hong Kong Ltd in Consumer Appliances (Hong Kong, China)
US$ 150.00
Toshiba Hong Kong Ltd will keep on providing good quality appliances to consumer with good after-sales service. The challenges of the company will be more innovation introduced by other multinational brands and lower prices offered by the local and Chinese brands. Euromonitor International ...
July 2013
2 pages
Bahgat Group in Consumer Appliances (Egypt)
US$ 150.00
Bahgat Group aims to maintain its positioning as a manufacturer of reasonably-priced consumer appliances. Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their ...
July 2013
2 pages
B-Tech in Consumer Appliances (Egypt)
US$ 150.00
Extensive price promotions and wider payment facilitation represent B-Tech’s reaction to the slowdown in sales caused by the January Revolution in 2011. Euromonitor ... data. Why buy this report? Get a detailed picture of the Consumer Appliances market; Pinpoint growth sectors and identify factors driving ...
July 2013
2 pages
Electrostar Ltd in Consumer Appliances (Israel)
US$ 150.00
Electrostar continues to focus on price promotions, as a result of the social protest last year, in order to attract increasingly price sensitive consumers. During the ... data. Why buy this report? Get a detailed picture of the Consumer Appliances market; Pinpoint growth sectors and identify factors driving ...
July 2013
2 pages
Groupe Abroun in Consumer Appliances (Morocco)
US$ 150.00
Group Abroun is expected to continue to benefit from its focus on offering the latest technology, high quality products and affordable prices during the forecast period. The retailer already offers a wide range of consumer appliances but plans to add furniture to its range in order to become “a ...
July 2013
2 pages
Kinocare Era Kosmetindo PT in Home Care (Indonesia)
US$ 150.00
Kinocare Era Kosmetindo is expected to continue with its strategy of entering new consumer goods categories. The company uniquely positions products without emphasising the need to nurture a certain category with a complete product offering. It is also expected to continue developing its baby care offering in ...
July 2013
2 pages
Lamacom SARL in Consumer Appliances (Morocco)
US$ 150.00
Lamacom is not expected to become a top 10 player in consumer appliances during the forecast period, with the company's main focus being on cutlery. ... competition from the leading brands such as Moulinex and Philips in small appliances. These brands benefit from a stronger reputation for quality and durability ...
July 2013
3 pages
Newpan Ltd in Consumer Appliances (Israel)
US$ 150.00
Newpan is expected to benefit from its acquisition of a majority stake in Mini line in early 2011. As a result, it has a controlling interest in the electronics and ... data. Why buy this report? Get a detailed picture of the Consumer Appliances market; Pinpoint growth sectors and identify factors driving ...
July 2013
3 pages
Royal in Consumer Appliances (Morocco)
US$ 150.00
Royal will focus on developing its own brand Royal during the forecast period, with the company putting its focus on increasing local production ... distribution data. Why buy this report? Get a detailed picture of the Consumer Appliances market; Pinpoint growth sectors and identify factors driving change; ...
July 2013
2 pages
Sarig Electric Ltd in Consumer Appliances (Israel)
US$ 150.00
In order to increase turnover, Sarig Electric stared to sell products through a coupon website, with prices 30% lower than in-store prices. This strategy ... distribution data. Why buy this report? Get a detailed picture of the Consumer Appliances market; Pinpoint growth sectors and identify factors driving ...
July 2013
2 pages
