Ceras Johnson Ltda in Home Care (Brazil)

July 2013 | 3 pages | ID: C4F00854A96EN
Euromonitor International Ltd

Abstracts

Ceras Johnson’s growth strategy is based on the assumption that Brazilian consumers have become more diversified in their purchase behaviour of home care products. As such, the company sees growth opportunities in air care and insecticides which present attractive prospects. Growth is to come through acquisitions as well as through expansion of production capacity

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Air Care, Bleach, Dishwashing, Home Insecticides, Laundry Care, Polishes, Surface Care, Toilet Care.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Home Care market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Contents

CERAS JOHNSON LTDA IN HOME CARE (BRAZIL)
Euromonitor International
July 2013

LIST OF CONTENTS AND TABLES

Strategic Direction
Key Facts
Summary 1 Ceras Johnson Ltda: Key Facts
Company Background
Production
Summary 2 Ceras Johnson Ltda: Production Statistics 2012
Competitive Positioning
Summary 3 Ceras Johnson Ltda: Competitive Position 2012