Our online market research reports database comprises over 4,000 market research reports covering different industries and markets in Brazil. Each research study provides a detailed market and industry analysis, an overview of local and overseas players, statistical and forecasted data, expert views, etc.
Brazil’s economy
Brazil, as of December 2013, was the fifth most populous country worldwide and had the world's seventh biggest economy. However, wealth and land are extremely distributed unequally among those who live on its territory. Spanning 1/2 of the continent of South America, agriculture is the main industry in the country, employing close to1/5 of its 186,000,000 residents. Additionally the mining, manufacturing, and service industries are well developed. The following will explore the results of an industry analysis, comparative to information found in market research reports, to provide a better understanding of the economy in the country.
The immense agricultural resources in Brazil combined with its moderate climate, fertile soils, and high amounts of rainfall are the primary reason agriculture is the leading industry. In addition to the natural resources within the area, southern Brazil is home to farmers with extensive experience and access to more advanced farming technology. As a result, this part of the country produces nearly all of the country's grains, oil seeds, and export crops. Northeast Brazil is drier than the southern part of the country and lacks the technology that is available throughout southern Brazil. Due to this, the area is primarily occupied by subsistence farmers, who survive on the food they produce. However, there are certain crops produced in this area, which are essential for export including tropical fruits, cocoa, and forest products.
The country is the globe’s largest producer and exporter of coffee beans. It is also the global leader in the production of sugarcane, harvesting a massive 600 million tons of it every year. Finally, it is the biggest producer of citrus fruits (especially orange juice) and the second largest producer of soybeans worldwide. In addition, corn, rice, wheat, cotton, tobacco, and bananas are major crops grown commercially. Additionally, Brazil is a major beef and poultry exporting nation.
Mining is also a profitable industry in the country due to its vast mineral wealth. Brazil is currently the world's largest producer of iron ore. Chrome ore, platinum, uranium, tin, quartz, gem stones, industrial diamonds, nickel, gold, bauxite, and manganese are also produced in the country and are extensively exported throughout the world. Over the past decade, the mining sector has posted vigorous growth due to the extensive socioeconomic and infrastructures advancements experienced throughout the country. In 2012, Brazil's Mineral Production (BMP) totaled USD 51 billion. BMP is predicted to continue to grow at a rate of 2% to 5% per year, over the next two years. The mining industry employed over 175,000 residents of Brazil in 2011. However, studies conducted by the Ministry of Mines in Brazil found that every one job in the mining sector creates another 13 jobs along the supply chain. As a result, the mining sector employs approximately 2.2 million workers directly. Amarillo Gold and Cleveland Mining are the largest mining companies currently in the country.
Brazil also has a productive manufacturing industry. Automobiles are considered to be the most important manufactured item in the country. Honda, Toyota, Fiat, Ford, GM, and Volkswagon have factories located on its territory. Workers in the automobile sector are highly unionized and have the highest salary rates if compared to other manufacturing industries. Brazil is the largest textile industry hub in Latin America and is responsible for 3% of the world production. Additionally, the local paper industry produced 8.8 million metric tons of paper in 2012.
The service industry in the country has been expanding rapidly in the past ten years. Currently, it is the second largest in the Americas. This has helped decrease the nation's unemployment rate every year for the past five years. This industry contributed 26.4% to the nation's total GDP. The service industry is well developed, including such sectors as banking, energy, commerce, computing, and telecommunications. The domestic banking sector attracts large inflows of foreign capital. Among the world’s major economies, the country boasts a hard national currency and one of the highest interest rates.
Brazil is poised for further industrial growth in the oncoming years. In recent years, natural gas deposits and offshore petroleum have been discovered on its territory. Currently, the country is the world's major hydroelectricity producing hub, but it also has the potential to turn into a significant producer of oil and gas in the offing.
Brazil is a member of the Latin American trade organization, Mercosur, which was formed in 1991 to facilitate economic cooperation amongst the nations located in E. South America.
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Plastic Headgear Market in Brazil to 2017 - Market Size, Trends, and Forecasts
US$ 664.00
... 2017 which makes the report an invaluable resource for industry executives, marketing, sales and product managers, analysts, and other people looking for ... key questions such as: What is the size of the plastic headgear market in Brazil? How is the market divided into different product segments? Which ...
October 2013
13 pages
Brazilian Market for Orthopedic Soft Tissue Repair & Sports Medicine
US$ 6,995.00
In 2012, the Brazilian market for orthopedic soft tissue repair reached $394.5 million. All segments of the Brazilian orthopaedic soft tissue repair market ... Brazil. Every year more hospitals are being built in Brazil, and thus demand increases for soft tissue repair products. Additionally, with the growing ...
October 2013
154 pages
Cia Brasileira de Bebidas in Health and Wellness (Brazil)
US$ 150.00
Cia Brasileira de Bebidas (AmBev) ranked second within health and wellness soft drinks with a value share of 11% in 2012 which was stable compared to the previous year. The company focused investments on attractive categories under higher growth rates like sports drinks and energy drinks under Gatorade and ...
September 2013
3 pages
All retailers in Brazil
US$ 750.00
The database contains ranking, profiles and all key information about all retailers divided over 15 different sectors in Brazil. The data includes data on turnover, number of outlets, number of employees, address information and information about the management.
September 2013
60 pages
Brasil Kirin Paritipações e Representações SA in Alcoholic Drinks (Brazil)
US$ 150.00
... at the end of 2011, the company started to review its process and structure, in order to become more organised and profitable. Brasil Kirin Paritipacoes e Representacoes continues to invest in marketing and advertising campaigns, in order to maintain its strong position in alcoholic drinks. Euromonitor ...
September 2013
3 pages
Cia Müller de Bebidas in Alcoholic Drinks (Brazil)
US$ 150.00
Cia Muller de Bebidas remains the leader in cachaca and spirits overall in Brazil. In order to maintain its position, the company continues to invest in the renovation of its main brand, Pirassununga 51, with value-added products such as Reserva 51. The producer has also enlarged its ...
September 2013
2 pages
Cooperativa Vinícula Aurora Ltda in Alcoholic Drinks (Brazil)
US$ 150.00
Cooperativa Vinicola Aurora remains the leader in wine in Brazil. To maintain its leading position, the company’s strategy is focused on producing high-quality products, for domestic consumption and export to Europe and North America. The player has also invested in internet retailing to amplify its volume ...
September 2013
2 pages
Expand Group Brasil SA in Alcoholic Drinks (Brazil)
US$ 150.00
Given that there are only a small number of drink specialists in Brazil, Expand’s strategy continues to focus on growing the number of its stores through ... order to increase online sales by reaching consumers that live in cities in which Expand does not have a brick and mortar store. Euromonitor International ...
September 2013
2 pages
Indústrias Reunidas de Bebidas Tatuzinho / 3 Fazendas Ltda in Alcoholic Drinks (Brazil)
US$ 150.00
Industria Reunidas de Bebidas Tatuzinho / 3 Fazendas Ltda’s strategy remains focused on developing premium products, such as Velho Barreiro Diamond, which is classified as one of the most expensive cachaca products in the world. The company is also investing in the expansion of its internet retailing business ...
September 2013
2 pages
Vinhos Salton SA Indústria e Comércio in Alcoholic Drinks (Brazil)
US$ 150.00
... aims to double the company’s net sales over the forecast period. To achieve this result, Vinhos Salton has presented new brand positioning, “Um Mundo a Explorar” (A World to Explore), whereby the company identifies its products as a catalyst for good moments and experiences. ...
September 2013
2 pages
Maxmix Comercial Ltda in Home and Garden (Brazil)
US$ 150.00
MaxMix Comercial, better known as Camicado, operates as a complement business to Lojas Renner. MaxMix’s overall strategy contemplates managerial and operational independence from ... data. Why buy this report? Get a detailed picture of the Home and Garden market; Pinpoint growth sectors and identify factors ...
September 2013
3 pages
Nadir Figueiredo Indústria e Comércio SA in Home and Garden (Brazil)
US$ 150.00
Nadir Figueiredo’s strategy is based on continuing product development and corresponding investments in production processes and technology. The company has invested in managerial development programmes aiming to increase productivity in order to provide positive financial results. Euromonitor International ...
September 2013
3 pages
Brazil Mining Market Outlook to 2017 - Driven by Surging Mineral Exploration Activities
US$ 520.00
The report titled ‘Brazil Mining Market Outlook to 2017- Driven by Surging Mineral Exploration Activities’ provides a comprehensive analysis of the various aspects such ... The mineral industry has also contributed considerably to the trade balance of Brazil over the years. The major minerals which were exported ...
August 2013
91 pages
Glass Tube Market in Brazil to 2017 - Market Size, Trends, and Forecasts
US$ 653.00
... 2017 which makes the report an invaluable resource for industry executives, marketing, sales and product managers, analysts, and other people looking for ... KEY QUESTIONS SUCH AS: What is the size of the glass tube market in Brazil? How is the market divided into different product segments? Which products ...
August 2013
15 pages
Hotelaria Accor Brasil SA in Travel and Tourism (Brazil)
US$ 150.00
Hotelaria Accor Brasil is focused on the continuous expansion of its property portfolio in order to maintain its leadership in Brazil. Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the ...
August 2013
3 pages
Colgate-Palmolive Indústria e Comércio Ltda in Beauty and Personal Care (Brazil)
US$ 150.00
Colgate-Palmolive has concentrated efforts on Protex and Colgate brands particularly in bath and shower products and oral care, respectively, due to ... company launched an innovative strategy installing its first concept store “Universo Colgate” in the atrium of the Shopping Center Eldorado in São Paulo for one ...
August 2013
2 pages
Hypermarcas SA in Beauty and Personal Care (Brazil)
US$ 150.00
After several acquisitions in recent years, the giant domestic group Hypermarcas has contained expenses, closing factories and consequently achieved an increased ... distribution data. Why buy this report? Get a detailed picture of the Beauty and Personal Care market; Pinpoint growth sectors and identify ...
August 2013
2 pages
JBS SA in Beauty and Personal Care (Brazil)
US$ 150.00
JBS has focused on re-launching the Ox brand in the largest sector of beauty and personal care, hair care, mainly in shampoos and conditioners, whose ... and distribution data. Why buy this report? Get a detailed picture of the Beauty and Personal Care market; Pinpoint growth sectors and identify factors ...
August 2013
2 pages
Niely do Brasil Industrial Ltda in Beauty and Personal Care (Brazil)
US$ 150.00
Niely do Brasil Industrial plans to open capital soon in order to invest in a new factory in Rio de Janeiro, in addition to the existing one. The key category for the new industrial plant will be its colourant brand Cor & Ton, which accounted for almost half of its total ...
August 2013
2 pages
Fruit/Vegetable Juice in Brazil
US$ 990.00
... profit margins. In all the average unit price of fruit/vegetable rose by 3% in 2012. Euromonitor International's Fruit/Vegetable Juice in Brazil report offers a comprehensive guide to the size and ... data. Why buy this report? Get a detailed picture of the Fruit/Vegetable Juice market; Pinpoint growth sectors and identify factors driving change ...
July 2013
55 pages
Edson de Queiróz, Grupo in Soft Drinks (Brazil)
US$ 150.00
Grupo Edson de Queiroz is a big domestic group in which bottled water products are responsible for its majority of sales. In the recent years, the company has diversified its business investing in other soft drink categories such as RTD tea and energy drinks under Minalba and Night Power brands, ...
July 2013
2 pages
Empresa de Águas Ouro Fino Ltda in Soft Drinks (Brazil)
US$ 150.00
Empresa de Águas Ouro Fino’s market share within soft drinks industry is mostly due to its participation in bottled water, which led the company to shift its strategic focus to add value to its line through new products such as flavoured bottled water and still bottled water in coloured PET packaging ...
July 2013
2 pages
General Brands do Brasil Indústria e Comércio Ltda in Soft Drinks (Brazil)
US$ 150.00
... diversify its business and achieve higher margins in the soft drinks market, General Brands has invested in fruit/vegetable juice, sports and energy drinks and ... Drinks. Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data. Why buy this report? Get a ...
July 2013
2 pages
Kraft Foods Brasil SA in Soft Drinks (Brazil)
US$ 150.00
After selling its brand in fruit/vegetable juice under Maguary brand in 2009, Kraft Foods has focused on powder concentrates, mainly its Tang brand. Its key strategy has been to launch campaigns linked with sustainability and recycled packaging amongst children. Euromonitor ...
July 2013
2 pages
Primo Schincariol Indústria de Cervejas e Refrigerantes SA in Soft Drinks (Brazil)
US$ 150.00
The soft drinks market represents around 30% of Primo Schincariol’s net sales, and carbonates, bottled water and fruit/vegetable juice are the most representative products within the company’s portfolio. After the acquisition of Primo Schincariol by Japanese group Kirin at the end of 2011, the company has ...
July 2013
2 pages
Ear Care in Brazil
US$ 990.00
... of types of ear care products to be commercialised as OTC. Therefore, sales are limited to products designed to ease minor discomfort, which result from a build-up of ear wax or fluid accumulation. Euromonitor International's Ear Care in Brazil report offers a comprehensive guide to the size and ...
July 2013
24 pages
Medley SA Indústria Farmacêutica in Consumer Health (Brazil)
US$ 150.00
... in the near future by entering new segments with generics, such as hormonal contraceptives and eye care products. To enter these two new segments, Medley will continue to invest in the expansion of its production facilities and of its distribution chain, in order to guarantee that its generic and non-generic ...
July 2013
3 pages
Nycomed Pharma Ltda in Consumer Health (Brazil)
US$ 150.00
Nycomed’s strategic directions includes two main focuses. The first is to maintain its strong position within consumer health, with well-known ... . Product coverage: Allergy Care, Herbal/Traditional Products, OTC, Paediatric Consumer Health, Sports Nutrition, Vitamins and Dietary Supplements, Weight Management ...
July 2013
3 pages
Eurofarma Laboratório Ltda in Consumer Health (Brazil)
US$ 150.00
... the company participates, such as Supera and Orygen Biotecnologia, formed in 2012 by Eurofarma, Cristália and Biolab. Euromonitor International Local Company Profiles ... data. Why buy this report? Get a detailed picture of the Consumer Health market; Pinpoint growth sectors and identify factors driving ...
July 2013
3 pages
Indústria Anhembi SA in Home Care (Brazil)
US$ 150.00
Indústria Anhembi attempts to keep up with market trends through the rejuvenation of its product portfolio with the introduction of non-chlorine ... of snapshot company profiles. Product coverage: Air Care, Bleach, Dishwashing, Home Insecticides, Laundry Care, Polishes, Surface Care, Toilet Care. Data ...
July 2013
2 pages
Cera Ingleza Indústria e Comércio Ltda in Home Care (Brazil)
US$ 150.00
Cera Ingleza attempts to fill in potential gaps left behind by home care giants such as Reckitt Benckiser through the expansion of its portfolio into attractive categories such as surface care, insecticides and auto care. The company´s strategy consists in the offer of reasonably priced products to lower ...
July 2013
3 pages
Ceras Johnson Ltda in Home Care (Brazil)
US$ 150.00
Ceras Johnson’s growth strategy is based on the assumption that Brazilian consumers have become more diversified in their purchase behaviour of home care products. As such, the company sees growth opportunities in air care and insecticides which present attractive ...
July 2013
3 pages
Clothing Accessories in Brazil
US$ 990.00
... income and the success of more added-value products, sales of clothing accessories experienced strong growth in 2012, rising 14% in current value terms. With ... , the growing influence of international fashion trends is pushing... Euromonitor International's Clothing Accessories in Brazil report offers a comprehensive guide to the size and shape of the ...
July 2013
29 pages
Women's Outerwear in Brazil
US$ 990.00
... to the higher indebtedness of Brazilian families hindered further growth of women’s outerwear. Euromonitor International's Women's Outerwear in Brazil report offers a comprehensive guide to the size and shape ... illustrate how the market is set to change. Product coverage: Women's Jeans, Women's Outerwear (Excl Jeans). Data coverage: market sizes (historic and forecasts ...
July 2013
39 pages
Underwear, Nightwear and Swimwear in Brazil
US$ 900.00
... which is often more expensive than... Euromonitor International's Underwear, Nightwear and Swimwear in Brazil report offers a comprehensive guide to the size and ... . Why buy this report? Get a detailed picture of the Underwear, Nightwear and Swimwear market; Pinpoint growth sectors and identify factors ...
July 2013
33 pages
Grendene SA in Apparel (Brazil)
US$ 150.00
In order to ensure future growth, Grendene is expected to concentrate on its domestic market and on its major brands including Ipanema, Grendha, Melissa and ... distribution data. Why buy this report? Get a detailed picture of the Apparel market; Pinpoint growth sectors and identify factors driving change; ...
July 2013
3 pages
Hering Textil SA in Apparel (Brazil)
US$ 150.00
... are expected to raise their participation. In order to increase its market share in apparel, Hering will have to invest in marketing and advertising campaigns as well as ... data. Why buy this report? Get a detailed picture of the Apparel market; Pinpoint growth sectors and identify factors driving change; ...
July 2013
3 pages
Lojas Riachuelo SA in Apparel (Brazil)
US$ 150.00
... process mixing creation, production and distribution of apparel products through its own retail chain Lojas Riachuelo. In order to increase sales, the company ... distribution data. Why buy this report? Get a detailed picture of the Apparel market; Pinpoint growth sectors and identify factors driving change; ...
July 2013
3 pages
Men's Outerwear in Brazil
US$ 990.00
... large offer of men’s collections and brands combined with Brazilian men’s growing preoccupation with fashion also helps boost men’s outerwear value sales. However ... collections in addition to the slowdown in consumption due to higher... Euromonitor International's Men's Outerwear in Brazil report offers a comprehensive guide to the size and shape of the ...
July 2013
38 pages
Nike Ltda in Apparel (Brazil)
US$ 150.00
In 2012, Nike announced its expansion plan for Brazil called “Vinte Vinte” (Twenty Twenty”) presenting more aggressive growth measures in order to double ... and distribution data. Why buy this report? Get a detailed picture of the Apparel market; Pinpoint growth sectors and identify factors driving change; ...
July 2013
3 pages
Vulcabrás azaléia SA in Apparel (Brazil)
US$ 150.00
In order to recover growth, Vulcabrás|azaleia is reviewing its strategy and operational processes. In October 2012, the Financial and Investors’ Relationships director and ... data. Why buy this report? Get a detailed picture of the Apparel market; Pinpoint growth sectors and identify factors driving change; ...
July 2013
3 pages
Aloés Indústria e Comércio Ltda in Tissue and Hygiene (Brazil)
US$ 150.00
Aloés Indústria e Comércio Ltda aims to develop its portfolio in nappies/diapers/pants, sanitary protection and incontinence products. Following investments made over the review period in a new manufacturing facility in Marechal Deodoro (Alagoas), the company cut transportation costs and now expects to ...
July 2013
2 pages
Cia Canoinhas de Papel in Tissue and Hygiene (Brazil)
US$ 150.00
Cia Canoinhas de Papel is expected to increase its presence in its main category, toilet paper, and also in kitchen towels and napkins, all of which represent great potential for growth. The company will continue selling good quality economy products to leading retailers, such as Carrefour, Pão de Açucar, ...
July 2013
2 pages
