Expand Group Brasil SA in Alcoholic Drinks (Brazil)

September 2013 | 2 pages | ID: EDF988BB8FFEN
Euromonitor International Ltd

Abstracts

Given that there are only a small number of drink specialists in Brazil, Expand’s strategy continues to focus on growing the number of its stores through the franchising model. The company is also investing in its internet retailing store, in order to increase online sales by reaching consumers that live in cities in which Expand does not have a brick and mortar store.

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Beer, Cider/Perry, RTDs/High-Strength Premixes, Spirits, Wine.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Alcoholic Drinks market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

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Contents

Strategic Direction
Key Facts
Summary 1 Expand Group Brasil SA: Key Facts
Summary 2 Expand Group Brasil SA: Operational Indicators
Internet Strategy
Company Background
Private Label
Competitive Positioning
Summary 3 Expand Group Brasil SA: Competitive Position 2012