Naturally Healthy Packaged Food in China

April 2022 | 25 pages | ID: N0C30B2657CEN
Euromonitor International Ltd

Abstracts

NH nuts, seeds and trail mixes saw slower current value growth and declining volume sales in 2020, as the peak season for sales of such products is the Chinese New Year, when they are often given as gifts. However, in 2020 Chinese New Year was significantly disrupted in 2020 because of the significant COVID-19 case numbers at this time of year. NH nuts, seeds and trail mixes remains the biggest product area within NH packaged food, and it is thanks to its strength in this category that Anhui Thr...

Euromonitor International's Naturally Healthy Packaged Food in China report tracks the developments of health-associated product types and the healthy-option positioning of competing brands across different food sectors. It provides the latest retail sales data 2017-2021, allowing you to compare health and wellness categories with each other or in the context of the total market for a sector. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, legislative context or lifestyle influences. Forecasts to 2026 illustrate how the market is set to change.

Product coverage: NH Cereal Bars, NH Dairy, NH Fruit and Nut Bars, NH Fruit Snacks, NH High Fibre Food, NH Honey, NH Nuts, Seeds and Trail Mixes, NH Olive Oil, NH Rice.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Naturally Healthy Packaged Food market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Contents

NATURALLY HEALTHY PACKAGED FOOD IN CHINA
KEY DATA FINDINGS
2021 DEVELOPMENTS
Growth in NH nuts, seeds and trail mixes back on track in 2021 after disruption during the Chinese New Year period in 2020
More ingredient innovation being seen in NH high-fibre products to meet consumer needs
Fitness trend benefiting NH high-fibre food
PROSPECTS AND OPPORTUNITIES
NH nuts, seeds and trail mixes growth to slow slightly due to already high penetration
NH food will continue to perform well as consumers look for fresh and natural products
Taste for NH olive oil set to continue to develop
CATEGORY DATA
Table 1 Sales of NH Packaged Food by Category: Value 2016-2021
Table 2 Sales of NH Packaged Food by Category: % Value Growth 2016-2021
Table 3 NBO Company Shares of NH Packaged Food: % Value 2017-2021
Table 4 LBN Brand Shares of NH Packaged Food: % Value 2018-2021
Table 5 Distribution of NH Packaged Food by Format: % Value 2016-2021
Table 6 Forecast Sales of NH Packaged Food by Category: Value 2021-2026
Table 7 Forecast Sales of NH Packaged Food by Category: % Value Growth 2021-2026
HEALTH AND WELLNESS IN CHINA
EXECUTIVE SUMMARY
Health and wellness in 2021: Health continues to be a main focus of Chinese consumers
Fortified/functional categories see development
Packaged food players lead overall health and wellness
Retailing developments
What next for health and wellness?
MARKET DATA
Table 8 Sales of Health and Wellness by Type: Value 2016-2021
Table 9 Sales of Health and Wellness by Type: % Value Growth 2016-2021
Table 10 Sales of Health and Wellness by Category: Value 2016-2021
Table 11 Sales of Health and Wellness by Category: % Value Growth 2016-2021
Table 12 Sales of Health and Wellness by Prime Positioning: Value 2016-2021
Table 13 Sales of Health and Wellness by Prime Positioning: % Value Growth 2016-2021
Table 14 NBO Company Shares of Health and Wellness: % Value 2017-2021
Table 15 LBN Brand Shares of Health and Wellness: % Value 2018-2021
Table 16 Distribution of Health and Wellness by Format: % Value 2016-2021
Table 17 Distribution of Health and Wellness by Format and Category: % Value 2021
Table 18 Forecast Sales of Health and Wellness by Type: Value 2021-2026
Table 19 Forecast Sales of Health and Wellness by Type: % Value Growth 2021-2026
Table 20 Forecast Sales of Health and Wellness by Category: Value 2021-2026
Table 21 Forecast Sales of Health and Wellness by Category: % Value Growth 2021-2026
Table 22 Forecast Sales of Health and Wellness by Prime Positioning: Value 2021-2026
Table 23 Forecast Sales of Health and Wellness by Prime Positioning: % Value Growth 2021-2026
DISCLAIMER
SOURCES
Summary 1 Research Sources