Staple Foods in Serbia
Inflation continues to be high in 2023 and as such though staple foods is expected to register current value growth, both constant value and volume sales are expected to fall marginally. This fall in volume sales is also due to a declining population. In addition, political uncertainty is also dampening economic growth and a snap election is planned for December.
Euromonitor International's Staple Foods in Serbia report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2018-2022, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are shaping the market in <|Year|> directly informs our forecasts to 2027, clearly indicating how the market is expected to change.
Product coverage: Baked Goods, Breakfast Cereals, Processed Fruit and Vegetables, Processed Meat, Seafood and Alternatives to Meat, Rice, Pasta and Noodles.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
Euromonitor International's Staple Foods in Serbia report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2018-2022, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are shaping the market in <|Year|> directly informs our forecasts to 2027, clearly indicating how the market is expected to change.
Product coverage: Baked Goods, Breakfast Cereals, Processed Fruit and Vegetables, Processed Meat, Seafood and Alternatives to Meat, Rice, Pasta and Noodles.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Staple Foods market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
Staple Foods in Serbia
Euromonitor International
November 2023
List Of Contents And Tables
STAPLE FOODS IN SERBIA
EXECUTIVE SUMMARY
Staple foods in 2023: The big picture
Key trends in 2023
Competitive Landscape
Channel developments
What next for staple foods?
MARKET DATA
Table 1 Sales of Staple Foods by Category: Volume 2018-2023
Table 2 Sales of Staple Foods by Category: Value 2018-2023
Table 3 Sales of Staple Foods by Category: % Volume Growth 2018-2023
Table 4 Sales of Staple Foods by Category: % Value Growth 2018-2023
Table 5 NBO Company Shares of Staple Foods: % Value 2019-2023
Table 6 LBN Brand Shares of Staple Foods: % Value 2020-2023
Table 7 Penetration of Private Label by Category: % Value 2019-2023
Table 8 Distribution of Staple Foods by Format: % Value 2018-2023
Table 9 Forecast Sales of Staple Foods by Category: Volume 2023-2028
Table 10 Forecast Sales of Staple Foods by Category: Value 2023-2028
Table 11 Forecast Sales of Staple Foods by Category: % Volume Growth 2023-2028
Table 12 Forecast Sales of Staple Foods by Category: % Value Growth 2023-2028
DISCLAIMER
SOURCES
Summary 1 Research Sources
BAKED GOODS IN SERBIA
KEY DATA FINDINGS
2023 DEVELOPMENTS
Price limit imposed for bread made with T-500 flour
Competitive landscape continues to be fragmented
Modern grocery retailers continue to gain value share
PROSPECTS AND OPPORTUNITIES
Continuation of price controls, as long as inflation remains high
Growing interest in healthier bread products
Frozen baked goods registers double-value current value growth
CATEGORY DATA
Table 13 Sales of Baked Goods by Category: Volume 2018-2023
Table 14 Sales of Baked Goods by Category: Value 2018-2023
Table 15 Sales of Baked Goods by Category: % Volume Growth 2018-2023
Table 16 Sales of Baked Goods by Category: % Value Growth 2018-2023
Table 17 NBO Company Shares of Baked Goods: % Value 2019-2023
Table 18 LBN Brand Shares of Baked Goods: % Value 2020-2023
Table 19 Distribution of Baked Goods by Format: % Value 2018-2023
Table 20 Forecast Sales of Baked Goods by Category: Volume 2023-2028
Table 21 Forecast Sales of Baked Goods by Category: Value 2023-2028
Table 22 Forecast Sales of Baked Goods by Category: % Volume Growth 2023-2028
Table 23 Forecast Sales of Baked Goods by Category: % Value Growth 2023-2028
BREAKFAST CEREALS IN SERBIA
KEY DATA FINDINGS
2023 DEVELOPMENTS
Healthy growth, as consumers appreciate convenience
Two leaders continue to hold on to their strong lead
Healthier cereals popular choice
PROSPECTS AND OPPORTUNITIES
Positive outlook over forecast period
Continuing focus on health credentials
Rising demand for on-the-go options
CATEGORY DATA
Table 24 Sales of Breakfast Cereals by Category: Volume 2018-2023
Table 25 Sales of Breakfast Cereals by Category: Value 2018-2023
Table 26 Sales of Breakfast Cereals by Category: % Volume Growth 2018-2023
Table 27 Sales of Breakfast Cereals by Category: % Value Growth 2018-2023
Table 28 NBO Company Shares of Breakfast Cereals: % Value 2019-2023
Table 29 LBN Brand Shares of Breakfast Cereals: % Value 2020-2023
Table 30 Distribution of Breakfast Cereals by Format: % Value 2018-2023
Table 31 Forecast Sales of Breakfast Cereals by Category: Volume 2023-2028
Table 32 Forecast Sales of Breakfast Cereals by Category: Value 2023-2028
Table 33 Forecast Sales of Breakfast Cereals by Category: % Volume Growth 2023-2028
Table 34 Forecast Sales of Breakfast Cereals by Category: % Value Growth 2023-2028
PROCESSED MEAT, SEAFOOD AND ALTERNATIVES TO MEAT IN SERBIA
KEY DATA FINDINGS
2023 DEVELOPMENTS
Slight increase in volume sales
Modern grocery retailers continue to gain value share
Local players continue to dominate
PROSPECTS AND OPPORTUNITIES
Moderate outlook over forecast period
Consumers increasingly health conscious
Some growth in alternatives to meat
CATEGORY DATA
Table 35 Sales of Processed Meat, Seafood and Alternatives to Meat by Category: Volume 2018-2023
Table 36 Sales of Processed Meat, Seafood and Alternatives to Meat by Category: Value 2018-2023
Table 37 Sales of Processed Meat, Seafood and Alternatives to Meat by Category: % Volume Growth 2018-2023
Table 38 Sales of Processed Meat, Seafood and Alternatives to Meat by Category: % Value Growth 2018-2023
Table 39 NBO Company Shares of Processed Meat, Seafood and Alternatives to Meat: % Value 2019-2023
Table 40 LBN Brand Shares of Processed Meat, Seafood and Alternatives to Meat: % Value 2020-2023
Table 41 Distribution of Processed Meat, Seafood and Alternatives to Meat by Format: % Value 2018-2023
Table 42 Forecast Sales of Processed Meat, Seafood and Alternatives to Meat by Category: Volume 2023-2028
Table 43 Forecast Sales of Processed Meat, Seafood and Alternatives to Meat by Category: Value 2023-2028
PROCESSED FRUIT AND VEGETABLES IN SERBIA
KEY DATA FINDINGS
2023 DEVELOPMENTS
Positive volume growth in 2023
Frikom continues to lead, underlining its leadership with regular promotions
Frozen products remain the most popular
PROSPECTS AND OPPORTUNITIES
Moderate outlook over forecast period
Status quo remains
Health concerns limit consumption of shelf stable fruit
CATEGORY DATA
Table 44 Sales of Processed Fruit and Vegetables by Category: Volume 2018-2023
Table 45 Sales of Processed Fruit and Vegetables by Category: Value 2018-2023
Table 46 Sales of Processed Fruit and Vegetables by Category: % Volume Growth 2018-2023
Table 47 Sales of Processed Fruit and Vegetables by Category: % Value Growth 2018-2023
Table 48 NBO Company Shares of Processed Fruit and Vegetables: % Value 2019-2023
Table 49 LBN Brand Shares of Processed Fruit and Vegetables: % Value 2020-2023
Table 50 Distribution of Processed Fruit and Vegetables by Format: % Value 2018-2023
Table 51 Forecast Sales of Processed Fruit and Vegetables by Category: Volume 2023-2028
Table 52 Forecast Sales of Processed Fruit and Vegetables by Category: Value 2023-2028
Table 53 Forecast Sales of Processed Fruit and Vegetables by Category: % Volume Growth 2023-2028
Table 54 Forecast Sales of Processed Fruit and Vegetables by Category: % Value Growth 2023-2028
RICE, PASTA AND NOODLES IN SERBIA
KEY DATA FINDINGS
2023 DEVELOPMENTS
Varying performance for rice, pasta and noodles in 2023
Status quo remains in 2023
Robust advertising activity supports the positions of the leading brands in pasta
PROSPECTS AND OPPORTUNITIES
Role as key staple supports growth
Noodles registers highest volume growth
Players tap into increasing demand for health benefits
CATEGORY DATA
Table 55 Sales of Rice, Pasta and Noodles by Category: Volume 2018-2023
Table 56 Sales of Rice, Pasta and Noodles by Category: Value 2018-2023
Table 57 Sales of Rice, Pasta and Noodles by Category: % Volume Growth 2018-2023
Table 58 Sales of Rice, Pasta and Noodles by Category: % Value Growth 2018-2023
Table 59 NBO Company Shares of Rice, Pasta and Noodles: % Value 2019-2023
Table 60 LBN Brand Shares of Rice, Pasta and Noodles: % Value 2020-2023
Table 61 NBO Company Shares of Rice: % Value 2019-2023
Table 62 LBN Brand Shares of Rice: % Value 2020-2023
Table 63 NBO Company Shares of Pasta: % Value 2019-2023
Table 64 LBN Brand Shares of Pasta: % Value 2020-2023
Table 65 NBO Company Shares of Noodles: % Value 2019-2023
Table 66 LBN Brand Shares of Noodles: % Value 2020-2023
Table 67 Distribution of Rice, Pasta and Noodles by Format: % Value 2018-2023
Table 68 Distribution of Rice by Format: % Value 2018-2023
Table 69 Distribution of Pasta by Format: % Value 2018-2023
Table 70 Distribution of Noodles by Format: % Value 2018-2023
Table 71 Forecast Sales of Rice, Pasta and Noodles by Category: Volume 2023-2028
Table 72 Forecast Sales of Rice, Pasta and Noodles by Category: Value 2023-2028
Table 73 Forecast Sales of Rice, Pasta and Noodles by Category: % Volume Growth 2023-2028
Table 74 Forecast Sales of Rice, Pasta and Noodles by Category: % Value Growth 2023-2028
Euromonitor International
November 2023
List Of Contents And Tables
STAPLE FOODS IN SERBIA
EXECUTIVE SUMMARY
Staple foods in 2023: The big picture
Key trends in 2023
Competitive Landscape
Channel developments
What next for staple foods?
MARKET DATA
Table 1 Sales of Staple Foods by Category: Volume 2018-2023
Table 2 Sales of Staple Foods by Category: Value 2018-2023
Table 3 Sales of Staple Foods by Category: % Volume Growth 2018-2023
Table 4 Sales of Staple Foods by Category: % Value Growth 2018-2023
Table 5 NBO Company Shares of Staple Foods: % Value 2019-2023
Table 6 LBN Brand Shares of Staple Foods: % Value 2020-2023
Table 7 Penetration of Private Label by Category: % Value 2019-2023
Table 8 Distribution of Staple Foods by Format: % Value 2018-2023
Table 9 Forecast Sales of Staple Foods by Category: Volume 2023-2028
Table 10 Forecast Sales of Staple Foods by Category: Value 2023-2028
Table 11 Forecast Sales of Staple Foods by Category: % Volume Growth 2023-2028
Table 12 Forecast Sales of Staple Foods by Category: % Value Growth 2023-2028
DISCLAIMER
SOURCES
Summary 1 Research Sources
BAKED GOODS IN SERBIA
KEY DATA FINDINGS
2023 DEVELOPMENTS
Price limit imposed for bread made with T-500 flour
Competitive landscape continues to be fragmented
Modern grocery retailers continue to gain value share
PROSPECTS AND OPPORTUNITIES
Continuation of price controls, as long as inflation remains high
Growing interest in healthier bread products
Frozen baked goods registers double-value current value growth
CATEGORY DATA
Table 13 Sales of Baked Goods by Category: Volume 2018-2023
Table 14 Sales of Baked Goods by Category: Value 2018-2023
Table 15 Sales of Baked Goods by Category: % Volume Growth 2018-2023
Table 16 Sales of Baked Goods by Category: % Value Growth 2018-2023
Table 17 NBO Company Shares of Baked Goods: % Value 2019-2023
Table 18 LBN Brand Shares of Baked Goods: % Value 2020-2023
Table 19 Distribution of Baked Goods by Format: % Value 2018-2023
Table 20 Forecast Sales of Baked Goods by Category: Volume 2023-2028
Table 21 Forecast Sales of Baked Goods by Category: Value 2023-2028
Table 22 Forecast Sales of Baked Goods by Category: % Volume Growth 2023-2028
Table 23 Forecast Sales of Baked Goods by Category: % Value Growth 2023-2028
BREAKFAST CEREALS IN SERBIA
KEY DATA FINDINGS
2023 DEVELOPMENTS
Healthy growth, as consumers appreciate convenience
Two leaders continue to hold on to their strong lead
Healthier cereals popular choice
PROSPECTS AND OPPORTUNITIES
Positive outlook over forecast period
Continuing focus on health credentials
Rising demand for on-the-go options
CATEGORY DATA
Table 24 Sales of Breakfast Cereals by Category: Volume 2018-2023
Table 25 Sales of Breakfast Cereals by Category: Value 2018-2023
Table 26 Sales of Breakfast Cereals by Category: % Volume Growth 2018-2023
Table 27 Sales of Breakfast Cereals by Category: % Value Growth 2018-2023
Table 28 NBO Company Shares of Breakfast Cereals: % Value 2019-2023
Table 29 LBN Brand Shares of Breakfast Cereals: % Value 2020-2023
Table 30 Distribution of Breakfast Cereals by Format: % Value 2018-2023
Table 31 Forecast Sales of Breakfast Cereals by Category: Volume 2023-2028
Table 32 Forecast Sales of Breakfast Cereals by Category: Value 2023-2028
Table 33 Forecast Sales of Breakfast Cereals by Category: % Volume Growth 2023-2028
Table 34 Forecast Sales of Breakfast Cereals by Category: % Value Growth 2023-2028
PROCESSED MEAT, SEAFOOD AND ALTERNATIVES TO MEAT IN SERBIA
KEY DATA FINDINGS
2023 DEVELOPMENTS
Slight increase in volume sales
Modern grocery retailers continue to gain value share
Local players continue to dominate
PROSPECTS AND OPPORTUNITIES
Moderate outlook over forecast period
Consumers increasingly health conscious
Some growth in alternatives to meat
CATEGORY DATA
Table 35 Sales of Processed Meat, Seafood and Alternatives to Meat by Category: Volume 2018-2023
Table 36 Sales of Processed Meat, Seafood and Alternatives to Meat by Category: Value 2018-2023
Table 37 Sales of Processed Meat, Seafood and Alternatives to Meat by Category: % Volume Growth 2018-2023
Table 38 Sales of Processed Meat, Seafood and Alternatives to Meat by Category: % Value Growth 2018-2023
Table 39 NBO Company Shares of Processed Meat, Seafood and Alternatives to Meat: % Value 2019-2023
Table 40 LBN Brand Shares of Processed Meat, Seafood and Alternatives to Meat: % Value 2020-2023
Table 41 Distribution of Processed Meat, Seafood and Alternatives to Meat by Format: % Value 2018-2023
Table 42 Forecast Sales of Processed Meat, Seafood and Alternatives to Meat by Category: Volume 2023-2028
Table 43 Forecast Sales of Processed Meat, Seafood and Alternatives to Meat by Category: Value 2023-2028
PROCESSED FRUIT AND VEGETABLES IN SERBIA
KEY DATA FINDINGS
2023 DEVELOPMENTS
Positive volume growth in 2023
Frikom continues to lead, underlining its leadership with regular promotions
Frozen products remain the most popular
PROSPECTS AND OPPORTUNITIES
Moderate outlook over forecast period
Status quo remains
Health concerns limit consumption of shelf stable fruit
CATEGORY DATA
Table 44 Sales of Processed Fruit and Vegetables by Category: Volume 2018-2023
Table 45 Sales of Processed Fruit and Vegetables by Category: Value 2018-2023
Table 46 Sales of Processed Fruit and Vegetables by Category: % Volume Growth 2018-2023
Table 47 Sales of Processed Fruit and Vegetables by Category: % Value Growth 2018-2023
Table 48 NBO Company Shares of Processed Fruit and Vegetables: % Value 2019-2023
Table 49 LBN Brand Shares of Processed Fruit and Vegetables: % Value 2020-2023
Table 50 Distribution of Processed Fruit and Vegetables by Format: % Value 2018-2023
Table 51 Forecast Sales of Processed Fruit and Vegetables by Category: Volume 2023-2028
Table 52 Forecast Sales of Processed Fruit and Vegetables by Category: Value 2023-2028
Table 53 Forecast Sales of Processed Fruit and Vegetables by Category: % Volume Growth 2023-2028
Table 54 Forecast Sales of Processed Fruit and Vegetables by Category: % Value Growth 2023-2028
RICE, PASTA AND NOODLES IN SERBIA
KEY DATA FINDINGS
2023 DEVELOPMENTS
Varying performance for rice, pasta and noodles in 2023
Status quo remains in 2023
Robust advertising activity supports the positions of the leading brands in pasta
PROSPECTS AND OPPORTUNITIES
Role as key staple supports growth
Noodles registers highest volume growth
Players tap into increasing demand for health benefits
CATEGORY DATA
Table 55 Sales of Rice, Pasta and Noodles by Category: Volume 2018-2023
Table 56 Sales of Rice, Pasta and Noodles by Category: Value 2018-2023
Table 57 Sales of Rice, Pasta and Noodles by Category: % Volume Growth 2018-2023
Table 58 Sales of Rice, Pasta and Noodles by Category: % Value Growth 2018-2023
Table 59 NBO Company Shares of Rice, Pasta and Noodles: % Value 2019-2023
Table 60 LBN Brand Shares of Rice, Pasta and Noodles: % Value 2020-2023
Table 61 NBO Company Shares of Rice: % Value 2019-2023
Table 62 LBN Brand Shares of Rice: % Value 2020-2023
Table 63 NBO Company Shares of Pasta: % Value 2019-2023
Table 64 LBN Brand Shares of Pasta: % Value 2020-2023
Table 65 NBO Company Shares of Noodles: % Value 2019-2023
Table 66 LBN Brand Shares of Noodles: % Value 2020-2023
Table 67 Distribution of Rice, Pasta and Noodles by Format: % Value 2018-2023
Table 68 Distribution of Rice by Format: % Value 2018-2023
Table 69 Distribution of Pasta by Format: % Value 2018-2023
Table 70 Distribution of Noodles by Format: % Value 2018-2023
Table 71 Forecast Sales of Rice, Pasta and Noodles by Category: Volume 2023-2028
Table 72 Forecast Sales of Rice, Pasta and Noodles by Category: Value 2023-2028
Table 73 Forecast Sales of Rice, Pasta and Noodles by Category: % Volume Growth 2023-2028
Table 74 Forecast Sales of Rice, Pasta and Noodles by Category: % Value Growth 2023-2028
