Processed Fruit and Vegetables in Kenya

November 2023 | 17 pages | ID: P9B4DB82F15EN
Euromonitor International Ltd

Abstracts

Processed fruit and vegetables in Kenya is subject to several influencing factors in 2023. The ongoing drought has inadvertently boosted the performance of certain processed products, notably shelf stable tomatoes, as shortages in fresh produce persist. Further, the global energy crisis triggered by the war in Ukraine is contributing to high inflation, which, alongside the drought in Kenya, is impacting food security and livelihoods. Processed fruit and vegetables is seeing a rapid rise in value...

Euromonitor International's Processed Fruit and Vegetables in Kenya report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2018-2022, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are shaping the market in <|Year|> directly informs our forecasts to 2027, clearly indicating how the market is expected to change.

Product coverage: Frozen Processed Fruit and Vegetables, Shelf Stable Fruit and Vegetables.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Processed Fruit and Vegetables market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Contents

Processed Fruit and Vegetables in Kenya
Euromonitor International
November 2023
List Of Contents And Tables
PROCESSED FRUIT AND VEGETABLES IN KENYA
KEY DATA FINDINGS

2023 DEVELOPMENTS

Value sales rise robustly
Premier Foods still number one
Distribution challenges and consumer preferences
PROSPECTS AND OPPORTUNITIES
Strong volume growth anticipated
Convenience and sustainability as key drivers
Greater strategic focus on broader consumer reach
CATEGORY DATA
Table 1 Sales of Processed Fruit and Vegetables by Category: Volume 2018-2023
Table 2 Sales of Processed Fruit and Vegetables by Category: Value 2018-2023
Table 3 Sales of Processed Fruit and Vegetables by Category: % Volume Growth 2018-2023
Table 4 Sales of Processed Fruit and Vegetables by Category: % Value Growth 2018-2023
Table 5 NBO Company Shares of Processed Fruit and Vegetables: % Value 2019-2023
Table 6 LBN Brand Shares of Processed Fruit and Vegetables: % Value 2020-2023
Table 7 Distribution of Processed Fruit and Vegetables by Format: % Value 2018-2023
Table 8 Forecast Sales of Processed Fruit and Vegetables by Category: Volume 2023-2028
Table 9 Forecast Sales of Processed Fruit and Vegetables by Category: Value 2023-2028
Table 10 Forecast Sales of Processed Fruit and Vegetables by Category: % Volume Growth 2023-2028
Table 11 Forecast Sales of Processed Fruit and Vegetables by Category: % Value Growth 2023-2028
STAPLE FOODS IN KENYA
EXECUTIVE SUMMARY
Staple foods in 2023: The big picture
Key trends in 2023
Competitive Landscape
Channel developments
What next for staple foods?
MARKET DATA
Table 12 Sales of Staple Foods by Category: Volume 2018-2023
Table 13 Sales of Staple Foods by Category: Value 2018-2023
Table 14 Sales of Staple Foods by Category: % Volume Growth 2018-2023
Table 15 Sales of Staple Foods by Category: % Value Growth 2018-2023
Table 16 NBO Company Shares of Staple Foods: % Value 2019-2023
Table 17 LBN Brand Shares of Staple Foods: % Value 2020-2023
Table 18 Distribution of Staple Foods by Format: % Value 2018-2023
Table 19 Forecast Sales of Staple Foods by Category: Volume 2023-2028
Table 20 Forecast Sales of Staple Foods by Category: Value 2023-2028
Table 21 Forecast Sales of Staple Foods by Category: % Volume Growth 2023-2028
Table 22 Forecast Sales of Staple Foods by Category: % Value Growth 2023-2028
DISCLAIMER
SOURCES
Summary 1 Research Sources