Polarbröd AB in Packaged Food (Sweden)

March 2015 | 3 pages | ID: P447AB9E95FEN
Euromonitor International Ltd

Abstracts

Sustainability and its promotion shape Polarbröd’s strategic direction to the extent the company is taking an active role in lobbying government on its sustainability initiatives and policies. This is seen as strengthening the company’s brand and appealing to Swedish consumers’ environmental concerns and demands for natural ingredient packaged food. A key trend driving the growth direction of packaged food is the demand for natural ingredient products. Polarbröd’s continued success in appealing...

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Baby Food, Bakery, Canned/Preserved Food, Chilled Processed Food, Confectionery, Dairy, Dried Processed Food, Frozen Processed Food, Ice Cream, Impulse and Indulgence Products, Meal Replacement, Meal Solutions, Noodles, Nutrition/Staples, Oils and Fats, Pasta, Ready Meals, Sauces, Dressings and Condiments, Snack Bars, Soup, Spreads, Sweet and Savoury Snacks.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Packaged Food market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Contents

Strategic Direction
Key Facts
Summary 1 Polarbröd AB: Key Facts
Summary 2 Polarbröd AB: Operational Indicators
Company Background
Production
Summary 3 Polarbröd AB: Production Statistics 2014
Competitive Positioning
Summary 4 Polarbröd AB: Competitive Position 2014