Penguen Gida Sanayii AS in Packaged Food (Turkey)

March 2015 | 3 pages | ID: PDBE6071D85EN
Euromonitor International Ltd

Abstracts

Penguen Gida strengthened its distribution network over the review period, which the company will seek to improve in order to increase it ranking in packaged food over the forecast period. Penguen Gida Sanayii will look for ways to differentiate its products in order to improve its retail value share in packaged food. In line with this goal the company aims to launch innovative products, particularly within sauces, dressings and condiments. For example, the company launched pickled cornichons...

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Baby Food, Bakery, Canned/Preserved Food, Chilled Processed Food, Confectionery, Dairy, Dried Processed Food, Frozen Processed Food, Ice Cream, Impulse and Indulgence Products, Meal Replacement, Meal Solutions, Noodles, Nutrition/Staples, Oils and Fats, Pasta, Ready Meals, Sauces, Dressings and Condiments, Snack Bars, Soup, Spreads, Sweet and Savoury Snacks.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Packaged Food market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

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Contents

Strategic Direction
Key Facts
  Summary 1 Penguen Gida Sanayii AS: Key Facts
  Summary 2 Penguen Gida Sanayii AS: Operational Indicators
Company Background
Production
  Summary 3 Penguen Gida Sanayii AS: Production Statistics 2013
Competitive Positioning
  Summary 4 Penguen Gida Sanayii AS: Competitive Position 2014