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Nestlé UK Ltd in Packaged Food (United Kingdom)

December 2014 | 2 pages | ID: N5C171C0FA4EN
Euromonitor International Ltd

US$ 150.00

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Nestlé UK Ltd finds itself at something of a crossroads, with its confectionery and dairy ranges both losing share. The company is looking to move into product areas that have a strong health and wellness positioning, as it sees this as an avenue with potentially high growth. It will continue to pursue this strategy over the next five years. The difficulty is that it has a heavy investment within the confectionery category in particular, and it is losing competitiveness here.

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Baby Food, Bakery, Canned/Preserved Food, Chilled Processed Food, Confectionery, Dairy, Dried Processed Food, Frozen Processed Food, Ice Cream, Impulse and Indulgence Products, Meal Replacement, Meal Solutions, Noodles, Nutrition/Staples, Oils and Fats, Pasta, Ready Meals, Sauces, Dressings and Condiments, Snack Bars, Soup, Spreads, Sweet and Savoury Snacks.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Packaged Food market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
NESTLÉ UK LTD IN PACKAGED FOOD (UNITED KINGDOM)
Strategic Direction
Key Facts
Summary 1 Nestlé UK Ltd: Key Facts
Summary 2 Nestlé UK Ltd: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 3 Nestlé UK Ltd: Competitive Position 2014


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