Nestlé France SA in Packaged Food (France)
The return to positive profit in 2016 was a good omen for Nestlé France, which could benefit from a bigger advertising and promotion budget over 2017/2018. The local subsidiary of the Swiss player seems to be in an increasingly tough power struggle with modern grocery retailers despite its strong position in packaged food and non-alcoholic drinks in France. Continuing into the review period, Nestlé France should keep creating and supporting shared value through advertising, image and innovation.
Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.
Product coverage: Baby Food, Baked Goods, Breakfast Cereals, Confectionery, Dairy, Edible Oils, Ice Cream and Frozen Desserts, Processed Fruit and Vegetables, Processed Meat and Seafood, Ready Meals, Rice, Pasta and Noodles, Sauces, Dressings and Condiments, Savoury Snacks, Soup, Spreads, Sweet Biscuits, Snack Bars and Fruit Snacks.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.
Product coverage: Baby Food, Baked Goods, Breakfast Cereals, Confectionery, Dairy, Edible Oils, Ice Cream and Frozen Desserts, Processed Fruit and Vegetables, Processed Meat and Seafood, Ready Meals, Rice, Pasta and Noodles, Sauces, Dressings and Condiments, Savoury Snacks, Soup, Spreads, Sweet Biscuits, Snack Bars and Fruit Snacks.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Packaged Food market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
Strategic Direction
Key Facts
Summary 1 Nestlé France SA: Key Facts
Summary 2 Nestlé France SA: Operational Indicators
Competitive Positioning
Summary 3 Nestlé France SA: Competitive Position 2017
Key Facts
Summary 1 Nestlé France SA: Key Facts
Summary 2 Nestlé France SA: Operational Indicators
Competitive Positioning
Summary 3 Nestlé France SA: Competitive Position 2017
