Kraft Foods Belgium SA in Packaged Food (Belgium)
As well as all other mainstream companies in packaged food, Kraft Foods Belgium SA (renamed Mondelez Belgium BVBA in 2013) is facing the slowdown of this market. Its value sales of chocolate confectionery (one of its core businesses) will almost level off in 2012-2013 while its endeavours to develop the Philadelphia brand in categories other than spreadable processed cheese are likely to fail. However, the company could find a way to expand better in 2013-2014 thanks to its focus on pure...
Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.
Product coverage: Baby Food, Bakery, Canned/Preserved Food, Chilled Processed Food, Confectionery, Dairy, Dried Processed Food, Frozen Processed Food, Ice Cream, Impulse and Indulgence Products, Meal Replacement, Meal Solutions, Noodles, Nutrition/Staples, Oils and Fats, Pasta, Ready Meals, Sauces, Dressings and Condiments, Snack Bars, Soup, Spreads, Sweet and Savoury Snacks.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.
Product coverage: Baby Food, Bakery, Canned/Preserved Food, Chilled Processed Food, Confectionery, Dairy, Dried Processed Food, Frozen Processed Food, Ice Cream, Impulse and Indulgence Products, Meal Replacement, Meal Solutions, Noodles, Nutrition/Staples, Oils and Fats, Pasta, Ready Meals, Sauces, Dressings and Condiments, Snack Bars, Soup, Spreads, Sweet and Savoury Snacks.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Packaged Food market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
Strategic Direction
Key Facts
Summary 1 Kraft Foods Belgium SA: Key Facts
Summary 2 Kraft Foods Belgium SA: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 3 Kraft Foods Belgium SA: Competitive Position 2013
Key Facts
Summary 1 Kraft Foods Belgium SA: Key Facts
Summary 2 Kraft Foods Belgium SA: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 3 Kraft Foods Belgium SA: Competitive Position 2013
