HW Soft Drinks in Austria

December 2023 | 11 pages | ID: H4AD1B71B074EN
Euromonitor International Ltd

Abstracts

A wide range of health and wellness soft drinks categories recorded positive retail volume growth in 2022 as consumers prioritised various health and wellness attributes when purchasing soft drinks. The increased interest in improving one’s diet to enhance wellbeing remains a major topic of discussion among the Austrian population and achieving better health and wellbeing outcomes has become an important goal in the lives of many local consumers. While the harsh realities of the COVID-19 pandemi...

Euromonitor International's HW Soft Drinks in Austria report tracks the developments of health-associated product types and the healthy-option positioning of competing brands across different food sectors. It provides the latest retail sales data 2018-2022, allowing you to compare health and wellness categories with each other or in the context of the total market for a sector. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, legislative context or lifestyle influences. Forecasts to 2027 illustrate how the market is set to change.

Product coverage: HW Asian Speciality Drinks, HW Bottled Water, HW Carbonates, HW Concentrates, HW Energy Drinks, HW Juice, HW RTD Coffee, HW RTD Tea, HW Soft Drinks by Type, HW Sports Drinks.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the HW Soft Drinks market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Contents

HW Soft Drinks in Austria
Euromonitor International
January 2024

LIST OF CONTENTS AND TABLES

HW SOFT DRINKS IN AUSTRIA
KEY DATA FINDINGS

2022 DEVELOPMENTS

Health and wellness the primary aspect considered when purchasing soft drinks

2022 SEES NATURAL IN THE LEAD IN HEALTH AND WELLNESS SOFT DRINKS

High fibre soft drinks prove more popular
PROSPECTS AND OPPORTUNITIES
Growing awareness to underpin stronger focus on functional and natural soft drinks
Energy boosting the most promising category of health and wellness soft drinks
Good source of antioxidants a category to watch during the forecast period
CATEGORY DATA
Table 1 Sales of Soft Drinks by Health and Wellness Type: Value 2019-2022
Table 2 Sales of Soft Drinks by Health and Wellness Type: % Value Growth 2019-2022
Table 3 Company Shares of No Sugar Soft Drinks (Biggest HW Type in Global Soft Drinks): % Value 2019-2022
Table 4 Company Shares of Energy Boosting Soft Drinks (2nd Biggest HW Type in Global Soft Drinks): % Value 2019-2022
Table 5 Company Shares of Natural Soft Drinks (3rd Biggest HW Type in Global Soft Drinks): % Value 2019-2022
Table 6 Company Shares of Good Source of Vitamins Soft Drinks (4th Biggest HW Type in Global Soft Drinks): % Value 2019-2022
Table 7 Company Shares of Gluten Free Soft Drinks (5th Biggest HW Type in Global Soft Drinks): % Value 2019-2022
Table 8 Forecast Sales of Soft Drinks by Health and Wellness Type: Value 2022-2027
Table 9 Forecast Sales of Soft Drinks by Health and Wellness Type: % Value Growth 2022-2027
HEALTH AND WELLNESS IN AUSTRIA
EXECUTIVE SUMMARY
Overview
DISCLAIMER