Butter and Margarine in South Korea

August 2017 | 31 pages | ID: B4C7152011BEN
Euromonitor International Ltd

Abstracts

Butter and margarine increased by 4% in current value terms in 2017, which was thanks to strong current value growth of 5% for butter. Previously, South Korean consumers were not so familiar with using butter for cooking at home, with butter and margarine posting value sales of only KRW19.9 billion in current terms in 2011; however, the category began to perform strongly after TV cooking shows created strong interest during the review period. Famous chefs or celebrities introduced their recipes...

Euromonitor International's Butter and Margarine in South Korea report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2012-2016, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2021 illustrate how the market is set to change.

Product coverage: Butter, Cooking Fats, Margarine and Spreads.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Butter and Margarine market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Contents

Headlines
Trends
Competitive Landscape
Prospects
Category Data
  Table 1 Sales of Butter and Margarine by Category: Volume 2012-2017
  Table 2 Sales of Butter and Margarine by Category: Value 2012-2017
  Table 3 Sales of Butter and Margarine by Category: % Volume Growth 2012-2017
  Table 4 Sales of Butter and Margarine by Category: % Value Growth 2012-2017
  Table 5 NBO Company Shares of Butter and Margarine: % Value 2013-2017
  Table 6 LBN Brand Shares of Butter and Margarine: % Value 2014-2017
  Table 7 Distribution of Butter and Margarine by Format: % Value 2012-2017
  Table 8 Forecast Sales of Butter and Margarine by Category: Volume 2017-2022
  Table 9 Forecast Sales of Butter and Margarine by Category: Value 2017-2022
  Table 10 Forecast Sales of Butter and Margarine by Category: % Volume Growth 2017-2022
  Table 11 Forecast Sales of Butter and Margarine by Category: % Value Growth 2017-2022
Maeil Dairies Co Ltd in Packaged Food (south Korea)
Strategic Direction
Key Facts
  Summary 1 Maeil Dairies Co Ltd: Key Facts
  Summary 2 Maeil Dairies Co Ltd: Operational Indicators
Competitive Positioning
  Summary 3 Maeil Dairies Co Ltd: Competitive Position 2017
Ottogi Foods Co Ltd in Packaged Food (south Korea)
Strategic Direction
Key Facts
  Summary 4 Ottogi Foods Co Ltd: Key Facts
  Summary 5 Ottogi Foods Co Ltd: Operational Indicators
Competitive Positioning
Seoul Dairy Cooperative in Packaged Food (south Korea)
Strategic Direction
Key Facts
  Summary 6 Seoul Dairy Cooperative: Key Facts
  Summary 7 Seoul Dairy Cooperative: Operational Indicators
Competitive Positioning
  Summary 8 Seoul Dairy Cooperative: Competitive Position 2017
Executive Summary
Packaged Food Declines Slightly
Fun and Creative Products Are Key Trends
Cj Cheiljedang Ranks First Within Packaged Food
Convenience Trend Leads To the Strong Performance of Convenience Stores
Expect Stagnation of Packaged Food Over the Forecast Period
Key Trends and Developments
Temptation of Unique Flavours in Packaged Food
Convenience Is Still Key Within Packaged Food
Health-conscious Consumers Demand Healthier Products
Collaboration Is Popular Within the Packaged Food Industry
Foodservice: Key Trends and Developments
Headlines
Trends: Sales To Foodservice
Trends: Consumer Foodservice
Prospects
Category Data
  Table 12 Foodservice Sales of Packaged Food by Category: Volume 2012-2017
  Table 13 Foodservice Sales of Packaged Food by Category: % Volume Growth 2012-2017
  Table 14 Forecast Foodservice Sales of Packaged Food by Category: Volume 2017-2022
  Table 15 Forecast Foodservice Sales of Packaged Food by Category: % Volume Growth 2017-2022
Market Data
  Table 16 Sales of Packaged Food by Category: Volume 2012-2017
  Table 17 Sales of Packaged Food by Category: Value 2012-2017
  Table 18 Sales of Packaged Food by Category: % Volume Growth 2012-2017
  Table 19 Sales of Packaged Food by Category: % Value Growth 2012-2017
  Table 20 GBO Company Shares of Packaged Food: % Value 2013-2017
  Table 21 NBO Company Shares of Packaged Food: % Value 2013-2017
  Table 22 LBN Brand Shares of Packaged Food: % Value 2014-2017
  Table 23 Penetration of Private Label by Category: % Value 2012-2017
  Table 24 Distribution of Packaged Food by Format: % Value 2012-2017
  Table 25 Distribution of Packaged Food by Format and Category: % Value 2017
  Table 26 Forecast Sales of Packaged Food by Category: Volume 2017-2022
  Table 27 Forecast Sales of Packaged Food by Category: Value 2017-2022
  Table 28 Forecast Sales of Packaged Food by Category: % Volume Growth 2017-2022
  Table 29 Forecast Sales of Packaged Food by Category: % Value Growth 2017-2022
Sources
  Summary 9 Research Sources