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Australia Oat Milk Market by Source (Conventional, Organic), Flavor (Plain, Flavored), Packaging Form (Carton, Bottle, Can), and Region 2023-2028

July 2023 | 132 pages | ID: A0068D06E324EN
IMARC Group

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Market Overview:

The Australia oat milk market size reached AUD 123.6 Million in 2022. Looking forward, IMARC Group expects the market to reach AUD 625.2 Million by 2028, exhibiting a growth rate (CAGR) of 24.10% during 2023-2028. The expanding vegan and vegetarian population, rising prevalence of lactose intolerance, increasing health consciousness, and the launch of oat milk in unique flavors across the country represent some of the key factors driving the market.

Oat milk is a plant-based beverage obtained from liquified oats and serves as a vegan-friendly and lactose-free alternative to dairy milk. Characterized by a rich, creamy texture and neutral taste, it is an excellent source of essential nutrients, such as iron, calcium, potassium, folate, manganese, zinc, thiamine, magnesium, and vitamin D. Its regular consumption provides numerous health benefits, including strengthening bones, regulating blood cholesterol levels, and maintaining heart health. It is commonly used to replace milk in various beverages, such as tea, coffee, milkshakes, smoothies, and health drinks. It is also utilized in the production of bakery goods and confectionery food items, including cakes, muffins, cupcakes, and chocolates. As a result, oat milk has gained immense popularity as a milk replacement in the food and beverage (F&B) industry and is widely consumed by health-conscious consumers across Australia.

Australia Oat Milk Market Trends:
As a result of the growing health concerns among individuals and improving lifestyles and dietary habits, there has been a significant rise in the consumption of nutrition-rich foods and beverages like oat milk. This, coupled with the rapidly expanding vegan and lactose-intolerant population in Australia, is supporting the market growth. Furthermore, the surging awareness about animal welfare and cruelty, as well as the impact on the environment, has led to a substantial shift toward plant-based diets. Since oat milk has a rich nutritional profile and is free from dairy allergens and other additives, it is becoming a preferred dairy substitute among consumers across the country. In line with this, the shifting inclination toward non-genetically modified organisms (GMO) and pesticide-free grown products has propelled the market growth. In addition, the leading players are launching oat milk in innovative flavors, including chocolate, strawberry, vanilla, coffee, hazelnut, mocha, berry, banana, and coconut, to appeal to a broader consumer base. Along with this, the widespread availability of oat milk across online retail platforms and offline distribution channels is augmenting product sales. Besides this, aggressive promotional activities by celebrities and athletes to promote the uptake of vegetarian products for a healthy lifestyle are catalyzing market growth. Other factors, including the increasing number of cafes offering oat milk-based beverages, rising incidences of milk allergies, inflating consumer purchasing power, rapid urbanization, and growing influence of social media, especially among the expanding young population, are creating a favorable outlook for the market in Australia.

Key Market Segmentation:
IMARC Group provides an analysis of the key trends in each segment of the Australia oat milk market, along with forecasts at the regional and country levels from 2023-2028. Our report has categorized the market based on source, flavor, and packaging form.

Source Insights:

Conventional
Organic

The report has provided a detailed breakup and analysis of the Australia oat milk market based on the source. This includes conventional and organic. According to the report, conventional represented the largest segment.

Flavor Insights:

Plain
Flavored

A detailed breakup and analysis of the Australia oat milk market based on the flavor has also been provided in the report. This includes plain and flavored. According to the report, plain accounted for the largest market share.

Packaging Form Insights:

Carton
Bottle
Can

The report has provided a detailed breakup and analysis of the Australia oat milk market based on the packaging form. This includes carton, bottle, and can. According to the report, carton represented the largest segment.

Regional Insights:

New South Wales
Victoria
Queensland
Western Australia
South Australia
Tasmania
Others

The report has also provided a comprehensive analysis of all the major regional markets, which include New South Wales, Victoria, Queensland, Western Australia, South Australia, Tasmania, and Others. According to the report, New South Wales was the largest market for oat milk. Some of the factors driving the New South Wales oat milk market included the emerging trend of vegan diets, rising adoption of plant-based foods and beverages, new product launches, heavy investments in aggressive promotional activities by key players, etc.

Competitive Landscape:
The report has also provided a comprehensive analysis of the competitive landscape in the Australia oat milk market. Detailed profiles of all major companies have been provided. Some of the companies covered include Califia Farms AU (Califia Farms, LLC), Chobani Australia Pty Ltd. (Chobani, LLC), Inside Out Nutritious Goods Pty Ltd., Minor Figures AU (Minor Figures Limited), Noumi Limited, Oatly AB (Cereal Base Ceba AB), PureHarvest, Sanitarium, Uncle Tobys (NestlŠ¹), Vitasoy Australia (Vitasoy International Holdings Limited), Wide Open Agriculture, etc. Kindly note that this only represents a partial list of companies, and the complete list has been provided in the report.

Key Questions Answered in This Report:
How has the Australia oat milk market performed so far, and how will it perform in the coming years?
What are the drivers, restraints, and opportunities in the Australia oat milk market?
What is the impact of each driver, restraint, and opportunity on the Australia oat milk market?
What are the key regional markets?
Which countries represent the most attractive Australia oat milk market?
What is the breakup of the market based on the source?
Which is the most attractive source in the Australia oat milk market?
What is the breakup of the market based on the flavor?
Which is the most attractive flavor in the Australia oat milk market?
What is the breakup of the market based on the packaging form?
Which is the most attractive packaging form in the Australia oat milk market?
What is the competitive structure of the Australia oat milk market?
Who are the key players/companies in the Australia oat milk market?
1 PREFACE

2 SCOPE AND METHODOLOGY

2.1 Objectives of the Study
2.2 Stakeholders
2.3 Data Sources
  2.3.1 Primary Sources
  2.3.2 Secondary Sources
2.4 Market Estimation
  2.4.1 Bottom-Up Approach
  2.4.2 Top-Down Approach
2.5 Forecasting Methodology

3 EXECUTIVE SUMMARY

4 INTRODUCTION

4.1 Overview
4.2 Key Industry Trends

5 AUSTRALIA OAT MILK MARKET

5.1 Market Overview
5.2 Market Performance
5.3 Impact of COVID-19
5.4 Market Forecast

6 MARKET BREAKUP BY SOURCE

6.1 Conventional
  6.1.1 Market Trends
  6.1.2 Market Forecast
6.2 Organic
  6.2.1 Market Trends
  6.2.2 Market Forecast

7 MARKET BREAKUP BY FLAVOUR

7.1 Plain
  7.1.1 Market Trends
  7.1.2 Market Forecast
7.2 Flavoured
  7.2.1 Market Trends
  7.2.2 Market Forecast

8 MARKET BREAKUP BY PACKAGING FORM

8.1 Carton
  8.1.1 Market Trends
  8.1.2 Market Forecast
8.2 Bottle
  8.2.1 Market Trends
  8.2.2 Market Forecast
8.3 Can
  8.3.1 Market Trends
  8.3.2 Market Forecast

9 MARKET BREAKUP BY REGION

9.1 New South Wales
  9.1.1 Market Trends
  9.1.2 Market Forecast
9.2 Victoria
  9.2.1 Market Trends
  9.2.2 Market Forecast
9.3 Queensland
  9.3.1 Market Trends
  9.3.2 Market Forecast
9.4 Western Australia
  9.4.1 Market Trends
  9.4.2 Market Forecast
9.5 South Australia
  9.5.1 Market Trends
  9.5.2 Market Forecast
9.6 Tasmania
  9.6.1 Market Trends
  9.6.2 Market Forecast
9.7 Others
  9.7.1 Market Trends
  9.7.2 Market Forecast

10 SWOT ANALYSIS

10.1 Overview
10.2 Strengths
10.3 Weaknesses
10.4 Opportunities
10.5 Threats

11 VALUE CHAIN ANALYSIS

12 PORTERS FIVE FORCES ANALYSIS

12.1 Overview
12.2 Bargaining Power of Buyers
12.3 Bargaining Power of Suppliers
12.4 Degree of Competition
12.5 Threat of New Entrants
12.6 Threat of Substitutes

13 OAT MILK MANUFACTURING PROCESS

13.1 Product Overview Table of Contents
13.2 Detailed Process Flow
13.3 Various Types of Unit Operations Involved
13.4 Mass Balance and Raw Material Requirements

14 PROJECT DETAILS, REQUIREMENTS AND COSTS INVOLVED

14.1 Land, Location and Site Development
  14.1.1 Overview of Land Location
  14.1.2 Environmental Impacts
  14.1.3 Land Requirement and Expenditure
14.2 Plant Machinery
  14.2.1 Machinery Requirements and Costs
  14.2.2 Machinery Suppliers
  14.2.3 Machinery Pictures
14.3 Raw Materials
  14.3.1 Raw Material Requirements
  14.3.2 Raw Material Expenditure
  14.3.3 Raw Material Suppliers
  14.3.4 Raw Material and Final Product Pictures
14.4 Packaging Requirements and Expenditures
14.5 Transportation Requirements and Expenditures
14.6 Utilities Requirements and Expenditures
14.7 Manpower Requirements and Expenditures
14.8 Other Capital Investments

15 LOANS AND FINANCIAL ASSISTANCE

16 PROJECT ECONOMICS

16.1 Capital Cost of the Project
16.2 Techno-Economic Parameters
16.3 Expenditure Projections Table of Contents
16.4 Income Projections
16.5 Taxation
16.6 Depreciation
16.7 Financial Analysis
  16.7.1 Profitability Analysis
    16.7.1.1 Payback Period
    16.7.1.2 Net Present Value
    16.7.1.3 Internal Rate of Return
    16.7.1.4 Profit Analysis
  16.7.2 Uncertainty Analysis
  16.7.3 Sensitivity Analysis

17 REGULATORY PROCEDURES AND APPROVAL

18 KEY SUCCESS AND RISK FACTOR

19 COMPETITIVE LANDSCAPE

19.1 Market Structure
19.2 Key Players
19.3 Profiles of Key Players
  19.3.1 Califia Farms AU (Califia Farms, LLC)
  19.3.2 Chobani Australia Pty Ltd (Chobani, LLC.))
  19.3.3 Inside Out Nutritious Goods Pty Ltd
  19.3.4 Minor Figures AU (Minor Figures Limited)
  19.3.5 Noumi Limited
  19.3.6 Oatly AB (Cereal Base Ceba AB)
  19.3.7 PureHarvest
  19.3.8 Sanitarium
  19.3.9 Uncle Tobys (NestlŠ¹)
  19.3.10 Vitasoy Australia (Vitasoy International Holdings Limited)
  19.3.11 Wide Open Agriculture

LIST OF TABLES

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LIST OF FIGURES

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