Vitamins and Dietary Supplements in Georgia
In 2016, vitamins and dietary supplements accounted for a 22% share of overall consumer health value sales. The most popular formats for vitamins and dietary supplements are pills, tablets and mini drinks. Economic uncertainty served to limit new product development as well as consumer sales in 2016.
Euromonitor International's Vitamins and Dietary Supplements in Georgia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015, allowing you to identify the sectors driving growth. Forecasts to 2020 illustrate how the market is set to change.
Product coverage: Dietary Supplements, Paediatric Vitamins and Dietary Supplements, Tonics, Vitamins.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
Euromonitor International's Vitamins and Dietary Supplements in Georgia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015, allowing you to identify the sectors driving growth. Forecasts to 2020 illustrate how the market is set to change.
Product coverage: Dietary Supplements, Paediatric Vitamins and Dietary Supplements, Tonics, Vitamins.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Vitamins and Dietary Supplements market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
Headlines
Trends
Vitamins
Dietary Supplements
Competitive Landscape
Prospects
Category Data
Summary 1 Dietary Supplements Brand Ranking by Positioning
Summary 2 Multivitamins Brand Ranking by Positioning
Table 1 Sales of Vitamins and Dietary Supplements by Category: Value 2011-2016
Table 2 Sales of Vitamins and Dietary Supplements by Category: % Value Growth 2011-2016
Table 3 Sales of Dietary Supplements by Positioning: % Value 2011-2016
Table 4 Sales of Fish Oils/Omega Fatty Acids by Type: % Value 2011-2016
Table 5 Sales of Paediatric Vitamins and Dietary Supplements by Type: % Value 2013-2016
Table 6 Sales of Tonics by Positioning: % Value 2013-2016
Table 7 Sales of Multivitamins by Positioning: % Value 2011-2016
Table 8 NBO Company Shares of Vitamins and Dietary Supplements: % Value 2012-2016
Table 9 LBN Brand Shares of Vitamins and Dietary Supplements: % Value 2013-2016
Table 10 LBN Brand Shares of Vitamins: % Value 2013-2016
Table 11 LBN Brand Shares of Dietary Supplements: % Value 2013-2016
Table 12 Forecast Sales of Vitamins and Dietary Supplements by Category: Value 2016-2021
Table 13 Forecast Sales of Vitamins and Dietary Supplements by Category: % Value Growth 2016-2021
Gm Pharmaceuticals Ltd (gmp) in Consumer Health (georgia)
Strategic Direction
Key Facts
Summary 3 GM Pharmaceuticals Ltd (GMP): Key Facts
Summary 4 GM Pharmaceuticals Ltd (GMP): Operational Indicators
Competitive Positioning
Summary 5 GM Pharmaceuticals Ltd (GMP): Competitive Position 2016
Executive Summary
Consumer Health Registers A Value Decline in 2016
Stronger Lari Benefits Local Manufacturers
Consumers Remain Loyal To the Market Leaders
Internet Sales on the Rise
Positive Growth Expected
Key Trends and Developments
Prices Fall in 2016
Increasing Popularity of OTC Generics
Market Indicators
Table 14 Consumer Expenditure on Health Goods and Medical Services: Value 2011-2016
Table 15 Life Expectancy at Birth 2011-2016
Market Data
Table 16 Sales of Consumer Health by Category: Value 2011-2016
Table 17 Sales of Consumer Health by Category: % Value Growth 2011-2016
Table 18 NBO Company Shares of Consumer Health: % Value 2012-2016
Table 19 LBN Brand Shares of Consumer Health: % Value 2013-2016
Table 20 Penetration of Private Label by Category: % Value 2011-2016
Table 21 Distribution of Consumer Health by Format: % Value 2011-2016
Table 22 Distribution of Consumer Health by Format and Category: % Value 2016
Table 23 Forecast Sales of Consumer Health by Category: Value 2016-2021
Table 24 Forecast Sales of Consumer Health by Category: % Value Growth 2016-2021
Appendix
OTC Registration and Classification
Vitamins and Dietary Supplements Registration and Classification
Self-medication/self-care and Preventive Medicine
Switches
Sources
Summary 6 Research Sources
Trends
Vitamins
Dietary Supplements
Competitive Landscape
Prospects
Category Data
Summary 1 Dietary Supplements Brand Ranking by Positioning
Summary 2 Multivitamins Brand Ranking by Positioning
Table 1 Sales of Vitamins and Dietary Supplements by Category: Value 2011-2016
Table 2 Sales of Vitamins and Dietary Supplements by Category: % Value Growth 2011-2016
Table 3 Sales of Dietary Supplements by Positioning: % Value 2011-2016
Table 4 Sales of Fish Oils/Omega Fatty Acids by Type: % Value 2011-2016
Table 5 Sales of Paediatric Vitamins and Dietary Supplements by Type: % Value 2013-2016
Table 6 Sales of Tonics by Positioning: % Value 2013-2016
Table 7 Sales of Multivitamins by Positioning: % Value 2011-2016
Table 8 NBO Company Shares of Vitamins and Dietary Supplements: % Value 2012-2016
Table 9 LBN Brand Shares of Vitamins and Dietary Supplements: % Value 2013-2016
Table 10 LBN Brand Shares of Vitamins: % Value 2013-2016
Table 11 LBN Brand Shares of Dietary Supplements: % Value 2013-2016
Table 12 Forecast Sales of Vitamins and Dietary Supplements by Category: Value 2016-2021
Table 13 Forecast Sales of Vitamins and Dietary Supplements by Category: % Value Growth 2016-2021
Gm Pharmaceuticals Ltd (gmp) in Consumer Health (georgia)
Strategic Direction
Key Facts
Summary 3 GM Pharmaceuticals Ltd (GMP): Key Facts
Summary 4 GM Pharmaceuticals Ltd (GMP): Operational Indicators
Competitive Positioning
Summary 5 GM Pharmaceuticals Ltd (GMP): Competitive Position 2016
Executive Summary
Consumer Health Registers A Value Decline in 2016
Stronger Lari Benefits Local Manufacturers
Consumers Remain Loyal To the Market Leaders
Internet Sales on the Rise
Positive Growth Expected
Key Trends and Developments
Prices Fall in 2016
Increasing Popularity of OTC Generics
Market Indicators
Table 14 Consumer Expenditure on Health Goods and Medical Services: Value 2011-2016
Table 15 Life Expectancy at Birth 2011-2016
Market Data
Table 16 Sales of Consumer Health by Category: Value 2011-2016
Table 17 Sales of Consumer Health by Category: % Value Growth 2011-2016
Table 18 NBO Company Shares of Consumer Health: % Value 2012-2016
Table 19 LBN Brand Shares of Consumer Health: % Value 2013-2016
Table 20 Penetration of Private Label by Category: % Value 2011-2016
Table 21 Distribution of Consumer Health by Format: % Value 2011-2016
Table 22 Distribution of Consumer Health by Format and Category: % Value 2016
Table 23 Forecast Sales of Consumer Health by Category: Value 2016-2021
Table 24 Forecast Sales of Consumer Health by Category: % Value Growth 2016-2021
Appendix
OTC Registration and Classification
Vitamins and Dietary Supplements Registration and Classification
Self-medication/self-care and Preventive Medicine
Switches
Sources
Summary 6 Research Sources
