Germany Nutritional Supplements Market Size, Share & Trends Analysis Report By Product (Sports Nutrition, Dietary Supplements, Fat Burner), By Consumer Group, By Formulation, By Sales Channel, By Application, And Segment Forecasts, 2025 - 2030

January 2025 | 100 pages | ID: GF3A663E1E3CEN
Grand View Research, Inc.

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Germany Nutritional Supplements Market Growth & Trends

The Germany nutritional supplements market size is expected t%li%reach USD 18.5 billion by 2030, registering a CAGR of 7.4% from 2025 t%li%2030, according t%li%a new report by Grand View Research, Inc. The anticipated growth in industries such as sports nutrition and nutritional supplements sales by e-commerce platforms is likely t%li%impact the market growth. In addition, rising prevalence of diseases among the elderly and demand for healthier food options and dietary supplements is expected t%li%further propel the market growth.

Moreover, increasing disposable income and a rise in household expenditure contribute t%li%the market growth. The rise in goods purchases via e-commerce platforms is attributed t%li%the substantial population using smartphones. According t%li%the International Trade Administration, about 82% of the German population uses smartphones, and 66% of online purchases were done via smartphones in 2022. A significant rise in online purchases was observed in the country during the COVID-19 pandemic.

The German government’s initiatives focusing on a healthy lifestyle, healthy nutrition, and engagement of children and young adults in sports and physical activities harness the market growth. For instance, the German Federal Government has laid down a National Action Plan IN FORM focusing on improving the eating habits of school children and young adults by including healthy diet plans for school children. The federal states and/or local communities fund sports in schools. Moreover, the Nutrition Strategy of the Federal Government focuses on a shift from the consumption of high-fat and high-sugar-based products t%li%the consumption of plant-based products which is further likely t%li%aid the research and development of new plant-based dietary supplements.

Germany Nutritional Supplements Market Report Highlights
  • The functional foods and beverages segment accounted for the largest share of around 49% of the total revenue in 2024.
      • The adults segment is expected t%li%grow at the fastest rate, with a CAGR of 8.1% during the forecast period. This segment is further categorized int%li%age groups: 21–30, 31–40, 41–50, and 51–65.
    • The brick-and-mortar segment accounted for the largest share of 63.5% in terms of revenue in 2024. The strong presence of supermarket chains nationwide contributes t%li%market growth.
        • The powder segment dominated the market in 2024, with the largest revenue share of 38.2%. Powder formulations are a convenient way t%li%incorporate essential nutrients, such as proteins, minerals, amin%li%acids, and other beneficial diet compounds, int%li%food products.
  • The weight management segment dominated the Germany nutritional supplements market in 2024, capturing the largest revenue share of around 23.9%.
CHAPTER 1. METHODOLOGY AND SCOPE

1.1. Market Segmentation and Scope
1.2. Market Definitions
1.3. Research Methodology
  1.3.1. Information Procurement
  1.3.2. Information or Data Analysis
  1.3.3. Market Formulation & Data Visualization
  1.3.4. Data Validation & Publishing
1.4. Research Scope and Assumptions
  1.4.1. List of Data Sources

CHAPTER 2. EXECUTIVE SUMMARY

2.1. Market Outlook
2.2. Segment Outlook
2.3. Competitive Insights

CHAPTER 3. GERMANY NUTRITIONAL SUPPLEMENTS VARIABLES, TRENDS, & SCOPE

3.1. Market Introduction/Lineage Outlook
3.2. Market Size and Growth Prospects (USD Billion)
3.3. Market Dynamics
  3.3.1. Market Drivers Analysis
  3.3.2. Market Restraints Analysis
3.4. Germany Nutritional Supplements Analysis Tools
  3.4.1. Porter’s Analysis
    3.4.1.1. Bargaining power of the suppliers
    3.4.1.2. Bargaining power of the buyers
    3.4.1.3. Threats of substitution
    3.4.1.4. Threats from new entrants
    3.4.1.5. Competitive rivalry
  3.4.2. PESTEL Analysis
    3.4.2.1. Political landscape
    3.4.2.2. Economic and Social landscape.
    3.4.2.3. Technological landscape
    3.4.2.4. Environmental landscape
    3.4.2.5. Legal landscape

CHAPTER 4. GERMANY NUTRITIONAL SUPPLEMENTS MARKET: PRODUCT BUSINESS ANALYSIS

4.1. Product Market Share, 2024 & 2030
4.2. Product Segment Dashboard
4.3. Market Size & Forecasts and Trend Analysis, by Product, 2018 to 2030 (USD Million)
4.4. Sports Nutrition
  4.4.1. Sports Nutrition Market, 2018 - 2030 (USD Million)
  4.4.2. Sports Supplements
    4.4.2.1. Sports Supplements Market, 2018 - 2030 (USD Million)
    4.4.2.2. Protein Supplements
      4.4.2.2.1. Egg Protein
        4.4.2.2.1.1. Egg Protein Market, 2018 - 2030 (USD Million)
      4.4.2.2.2. Soy Protein
        4.4.2.2.2.1. Soy Protein Market, 2018 - 2030 (USD Million)
      4.4.2.2.3. Pea Protein
        4.4.2.2.3.1. Pea Protein Market, 2018 - 2030 (USD Million)
      4.4.2.2.4. Lentil Protein
        4.4.2.2.4.1. Lentil Protein Market, 2018 - 2030 (USD Million)
      4.4.2.2.5. Hemp Protein
        4.4.2.2.5.1. Hemp Protein Market, 2018 - 2030 (USD Million)
      4.4.2.2.6. Casein
        4.4.2.2.6.1. Casein Market, 2018 - 2030 (USD Million)
      4.4.2.2.7. Quinoa Protein
        4.4.2.2.7.1. Quinoa Protein Market, 2018 - 2030 (USD Million)
      4.4.2.2.8. Whey Protein
        4.4.2.2.8.1. Whey Protein Market, 2018 - 2030 (USD Million)
        4.4.2.2.8.2. Whey Protein Isolate
          4.4.2.2.8.2.1. Whey Protein Isolate Market, 2018 - 2030 (USD Million)
        4.4.2.2.8.3. Whey Protein Concentrate
          4.4.2.2.8.3.1. Whey Protein Concentrate Market, 2018 - 2030 (USD Million)
    4.4.2.3. Vitamins
      4.4.2.3.1. Vitamins Market, 2018 - 2030 (USD Million)
    4.4.2.4. Minerals
      4.4.2.4.1. Minerals Market, 2018 - 2030 (USD Million)
      4.4.2.4.2. Calcium
        4.4.2.4.2.1. Calcium Market, 2018 - 2030 (USD Million)
      4.4.2.4.3. Potassium
        4.4.2.4.3.1. Potassium Market, 2018 - 2030 (USD Million)
      4.4.2.4.4. Magnesium
        4.4.2.4.4.1. Magnesium Market, 2018 - 2030 (USD Million)
      4.4.2.4.5. Iron
        4.4.2.4.5.1. Iron Market, 2018 - 2030 (USD Million)
      4.4.2.4.6. Zinc
        4.4.2.4.6.1. Zinc Market, 2018 - 2030 (USD Million)
    4.4.2.5. Amino Acids
      4.4.2.5.1. Amino Acids Market, 2018 - 2030 (USD Million)
      4.4.2.5.2. BCAA
        4.4.2.5.2.1. BCAA Market, 2018 - 2030 (USD Million)
      4.4.2.5.3. Arginine
        4.4.2.5.3.1. Arginine Market, 2018 - 2030 (USD Million)
      4.4.2.5.4. Aspartate
        4.4.2.5.4.1. Aspartate Market, 2018 - 2030 (USD Million)
      4.4.2.5.5. Glutamine
        4.4.2.5.5.1. Glutamine Market, 2018 - 2030 (USD Million)
      4.4.2.5.6. Beta Alanine
        4.4.2.5.6.1. Beta Alanine Market, 2018 - 2030 (USD Million)
      4.4.2.5.7. Creatine
        4.4.2.5.7.1. Creatine Market, 2018 - 2030 (USD Million)
      4.4.2.5.8. L-carnitine
        4.4.2.5.8.1. L-carnitine Market, 2018 - 2030 (USD Million)
    4.4.2.6. Probiotics
      4.4.2.6.1. Probiotics Market, 2018 - 2030 (USD Million)
    4.4.2.7. Omega -3 Fatty Acids
      4.4.2.7.1. Omega -3 Fatty Acids Market, 2018 - 2030 (USD Million)
    4.4.2.8. Carbohydrates
      4.4.2.8.1. Carbohydrates Market, 2018 - 2030 (USD Million)
      4.4.2.8.2. Maltodextrin
        4.4.2.8.2.1. Maltodextrin Market, 2018 - 2030 (USD Million)
      4.4.2.8.3. Dextrose
        4.4.2.8.3.1. Dextrose Market, 2018 - 2030 (USD Million)
      4.4.2.8.4. Waxy Maize
        4.4.2.8.4.1. Waxy Maize Market, 2018 - 2030 (USD Million)
      4.4.2.8.5. Karbolyn
        4.4.2.8.5.1. Karbolyn Market, 2018 - 2030 (USD Million)
    4.4.2.9. Detox Supplements
      4.4.2.9.1. Detox Supplements Market, 2018 - 2030 (USD Million)
    4.4.2.10. Electrolytes
      4.4.2.10.1. Electrolytes Market, 2018 - 2030 (USD Million)
    4.4.2.11. Others
      4.4.2.11.1. Others Market, 2018 - 2030 (USD Million)
  4.4.3. Sport Drinks
    4.4.3.1. Sport Drinks Market, 2018 - 2030 (USD Million)
    4.4.3.2. Isotonic
      4.4.3.2.1. Isotonic Market, 2018 - 2030 (USD Million)
    4.4.3.3. Hypotonic
      4.4.3.3.1. Hypotonic Market, 2018 - 2030 (USD Million)
    4.4.3.4. Hypertonic
      4.4.3.4.1. Hypertonic Market, 2018 - 2030 (USD Million)
  4.4.4. Sports Foods
    4.4.4.1. Sports Foods Market, 2018 - 2030 (USD Million)
    4.4.4.2. Protein Bars
      4.4.4.2.1. Protein Bars Market, 2018 - 2030 (USD Million)
    4.4.4.3. Energy Bars
      4.4.4.3.1. Energy Bars Market, 2018 - 2030 (USD Million)
    4.4.4.4. Protein Gel
      4.4.4.4.1. Protein Gel Market, 2018 - 2030 (USD Million)
  4.4.5. Meal Replacement Products
    4.4.5.1. Meal Replacement Products Market, 2018 - 2030 (USD Million)
  4.4.6. Weight Loss Products
    4.4.6.1. Weight Loss Products Market, 2018 - 2030 (USD Million)
4.5. Fat Burner
  4.5.1. Fat Burner Market, 2018 - 2030 (USD Million)
  4.5.2. Green Tea
    4.5.2.1. Green Tea Market, 2018 - 2030 (USD Million)
  4.5.3. Fiber
    4.5.3.1. Fiber Market, 2018 - 2030 (USD Million)
  4.5.4. Protein
    4.5.4.1. Protein Market, 2018 - 2030 (USD Million)
  4.5.5. Green Coffee
    4.5.5.1. Green Coffee Market, 2018 - 2030 (USD Million)
  4.5.6. Others
    4.5.6.1. Others Market, 2018 - 2030 (USD Million)
4.6. Dietary Supplements
  4.6.1. Dietary Supplements Market, 2018 - 2030 (USD Million)
  4.6.2. Vitamins
    4.6.2.1. Vitamins Market, 2018 - 2030 (USD Million)
    4.6.2.2. Multivitamin
      4.6.2.2.1. Multivitamin Market, 2018 - 2030 (USD Million)
    4.6.2.3. Vitamin A
      4.6.2.3.1. Vitamin A Market, 2018 - 2030 (USD Million)
    4.6.2.4. Vitamin B
      4.6.2.4.1. Vitamin B Market, 2018 - 2030 (USD Million)
    4.6.2.5. Vitamin C
      4.6.2.5.1. Vitamin C Market, 2018 - 2030 (USD Million)
    4.6.2.6. Vitamin D
      4.6.2.6.1. Vitamin D Market, 2018 - 2030 (USD Million)
    4.6.2.7. Vitamin E
      4.6.2.7.1. Vitamin E Market, 2018 - 2030 (USD Million)
  4.6.3. Minerals
    4.6.3.1. Minerals Market, 2018 - 2030 (USD Million)
  4.6.4. Enzymes
    4.6.4.1. Enzymes Market, 2018 - 2030 (USD Million)
  4.6.5. Amino Acids
    4.6.5.1. Amino Acids Market, 2018 - 2030 (USD Million)
  4.6.6. Conjugated Linoleic Acids
    4.6.6.1. Conjugated Linoleic Acids Market, 2018 - 2030 (USD Million)
  4.6.7. Others
    4.6.7.1. Others Market, 2018 - 2030 (USD Million)
4.7. Functional Foods and Beverages
  4.7.1. Functional Foods and Beverages Market, 2018 - 2030 (USD Million)
  4.7.2. Probiotics
    4.7.2.1. Probiotics Market, 2018 - 2030 (USD Million)
  4.7.3. Omega -3
    4.7.3.1. Omega -3 Market, 2018 - 2030 (USD Million)
  4.7.4. Others
    4.7.4.1. Others Market, 2018 - 2030 (USD Million)

CHAPTER 5. GERMANY NUTRITIONAL SUPPLEMENTS MARKET: FORMULATION BUSINESS ANALYSIS

5.1. Formulation Market Share, 2024 & 2030
5.2. Formulation Segment Dashboard
5.3. Market Size & Forecasts and Trend Analysis, by Formulation, 2018 to 2030 (USD Million)
5.4. Tablets
  5.4.1. Tablets Market, 2018 - 2030 (USD Million)
5.5. Capsules
  5.5.1. Capsules Market, 2018 - 2030 (USD Million)
5.6. Powder
  5.6.1. Powder Market, 2018 - 2030 (USD Million)
5.7. Softgels
  5.7.1. Softgels Market, 2018 - 2030 (USD Million)
5.8. Liquid
  5.8.1. Liquid Market, 2018 - 2030 (USD Million)
5.9. Others
  5.9.1. Others Market, 2018 - 2030 (USD Million)

CHAPTER 6. GERMANY NUTRITIONAL SUPPLEMENTS MARKET: SALES CHANNEL BUSINESS ANALYSIS

6.1. Sales Channel Market Share, 2024 & 2030
6.2. Sales Channel Segment Dashboard
6.3. Market Size & Forecasts and Trend Analysis, by Sales Channel, 2018 to 2030 (USD Million)
6.4. Brick & Mortar
  6.4.1. Brick & Mortar Market, 2018 - 2030 (USD Million)
  6.4.2. Direct Selling
    6.4.2.1. Direct Selling Market, 2018 - 2030 (USD Million)
  6.4.3. Chemist/Pharmacies
    6.4.3.1. Chemist/Pharmacies Market, 2018 - 2030 (USD Million)
  6.4.4. Health Food Shops
    6.4.4.1. Health Food Shops Market, 2018 - 2030 (USD Million)
  6.4.5. Hyper Markets
    6.4.5.1. Hyper Markets Market, 2018 - 2030 (USD Million)
  6.4.6. Super Markets
    6.4.6.1. Super Markets Market, 2018 - 2030 (USD Million)
6.5. E-commerce
  6.5.1. E-commerce Market, 2018 - 2030 (USD Million)

CHAPTER 7. GERMANY NUTRITIONAL SUPPLEMENTS MARKET: CONSUMER GROUP BUSINESS ANALYSIS

7.1. Consumer Group Market Share, 2024 & 2030
7.2. Consumer Group Segment Dashboard
7.3. Market Size & Forecasts and Trend Analysis, by Consumer Group, 2018 to 2030 (USD Million)
  7.3.1. Infants
    7.3.1.1. Infants Market, 2018 - 2030 (USD Million)
  7.3.2. Children
    7.3.2.1. Children Market, 2018 - 2030 (USD Million)
  7.3.3. Adults
    7.3.3.1. Adults Market, 2018 - 2030 (USD Million)
    7.3.3.2. Age group 21 to
      7.3.3.2.1. Age group 21 to 30 Market, 2018 - 2030 (USD Million)
    7.3.3.3. Age group 31 to
      7.3.3.3.1. Age group 31 to 40 Market, 2018 - 2030 (USD Million)
    7.3.3.4. Age group 41 to
      7.3.3.4.1. Age group 41 to 50 Market, 2018 - 2030 (USD Million)
    7.3.3.5. Age group 51 to
      7.3.3.5.1. Age group 51 to 65 Market, 2018 - 2030 (USD Million)
  7.3.4. Pregnant
    7.3.4.1. Pregnant Market, 2018 - 2030 (USD Million)
  7.3.5. Geriatric
    7.3.5.1. Geriatric Market, 2018 - 2030 (USD Million)

CHAPTER 8. GERMANY NUTRITIONAL SUPPLEMENTS MARKET: APPLICATION BUSINESS ANALYSIS

8.1. Application Market Share, 2024 & 2030
8.2. Application Segment Dashboard
8.3. Market Size & Forecasts and Trend Analysis, by Application, 2018 to 2030 (USD Million)
  8.3.1. Sports & Athletics
    8.3.1.1. Sports & Athletics Market, 2018 - 2030 (USD Million)
  8.3.2. General Health
    8.3.2.1. General Health Market, 2018 - 2030 (USD Million)
  8.3.3. Bone & Joint Health
    8.3.3.1. Bone & Joint Health Market, 2018 - 2030 (USD Million)
  8.3.4. Brain Health
    8.3.4.1. Brain Health Market, 2018 - 2030 (USD Million)
  8.3.5. Gastrointestinal Health
    8.3.5.1. Gastrointestinal Health Market, 2018 - 2030 (USD Million)
  8.3.6. Immune Health
    8.3.6.1. Immune Health Market, 2018 - 2030 (USD Million)
  8.3.7. Cardiovascular Health
    8.3.7.1. Cardiovascular Health Market, 2018 - 2030 (USD Million)
  8.3.8. Skin/Hair/Nails
    8.3.8.1. Skin/Hair/Nails Market, 2018 - 2030 (USD Million)
  8.3.9. Sexual Health
    8.3.9.1. Sexual Health Market, 2018 - 2030 (USD Million)
  8.3.10. Women’s Health
    8.3.10.1. Women’s Health Market, 2018 - 2030 (USD Million)
  8.3.11. Anti-aging
    8.3.11.1. Anti-aging Market, 2018 - 2030 (USD Million)
  8.3.12. Weight Management
    8.3.12.1. Weight Management Market, 2018 - 2030 (USD Million)
  8.3.13. Others
    8.3.13.1. Others Market, 2018 - 2030 (USD Million)

CHAPTER 9. COMPETITIVE LANDSCAPE

9.1. Participant Overview
9.2. Company Market Position Analysis
9.3. Company Categorization
9.4. Strategy Mapping
9.5. Company Profiles/Listing
  9.5.1. Glanbia PLC
    9.5.1.1. Participant’s Overview
    9.5.1.2. Financial Performance
    9.5.1.3. Product Benchmarking
    9.5.1.4. Recent Developments/ Strategic Initiatives
  9.5.2. Abbott
    9.5.2.1. Participant’s Overview
    9.5.2.2. Financial Performance
    9.5.2.3. Product Benchmarking
    9.5.2.4. Recent Developments/ Strategic Initiatives
  9.5.3. Nestlй Health Science
    9.5.3.1. Participant’s Overview
    9.5.3.2. Financial Performance
    9.5.3.3. Product Benchmarking
    9.5.3.4. Recent Developments/ Strategic Initiatives
  9.5.4. Herbalife International Deutschland GmbH
    9.5.4.1. Participant’s Overview
    9.5.4.2. Financial Performance
    9.5.4.3. Product Benchmarking
    9.5.4.4. Recent Developments/ Strategic Initiatives
  9.5.5. Amway Europe
    9.5.5.1. Participant’s Overview
    9.5.5.2. Financial Performance
    9.5.5.3. Product Benchmarking
    9.5.5.4. Recent Developments/ Strategic Initiatives
  9.5.6. PepsiCo
    9.5.6.1. Participant’s Overview
    9.5.6.2. Financial Performance
    9.5.6.3. Product Benchmarking
    9.5.6.4. Recent Developments/ Strategic Initiatives
  9.5.7. Mondelez International group
    9.5.7.1. Participant’s Overview
    9.5.7.2. Financial Performance
    9.5.7.3. Product Benchmarking
    9.5.7.4. Recent Developments/ Strategic Initiatives
  9.5.8. Science in Sport PLC
    9.5.8.1. Participant’s Overview
    9.5.8.2. Financial Performance
    9.5.8.3. Product Benchmarking
    9.5.8.4. Recent Developments/ Strategic Initiatives
  9.5.9. THG PLC
    9.5.9.1. Participant’s Overview
    9.5.9.2. Financial Performance
    9.5.9.3. Product Benchmarking
    9.5.9.4. Recent Developments/ Strategic Initiatives
  9.5.10. Hawlik BioImport GmbH
    9.5.10.1. Participant’s Overview
    9.5.10.2. Financial Performance
    9.5.10.3. Product Benchmarking
    9.5.10.4. Recent Developments/ Strategic Initiatives
  9.5.11. Rocka Nutrition
    9.5.11.1. Participant’s Overview
    9.5.11.2. Financial Performance
    9.5.11.3. Product Benchmarking
    9.5.11.4. Recent Developments/ Strategic Initiatives


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