[email protected] +44 20 8123 2220 (UK) +1 732 587 5005 (US) Contact Us | FAQ |

Synbiotic Product Market Size, Share & Trends Analysis Report By Product (Functional Food & Beverages, Dietary Supplements), By Distribution Channel (Offline, Online), By Region, And Segment Forecasts, 2020 - 2027

April 2020 | 80 pages | ID: SCC390875E49EN
Grand View Research, Inc.

US$ 3,950.00

E-mail Delivery (PDF)

Download PDF Leaflet

Accepted cards
Wire Transfer
Checkout Later
Need Help? Ask a Question
The global synbiotic product market size is anticipated to reach USD 1.3 billion by 2027, expanding at a CAGR of 8.3% over the forecast period, according to a new report by Grand View Research, Inc. Increasing consumption of functional food and beverages around the world is the main factor expected to boost the demand for synbiotic products over the forecast period. In addition, rise in the consumption of probiotics and prebiotics owing to widespread awareness regarding health benefits in India, China, and Japan is expected to provide growth opportunity for the market in the near future.

Growing trend of fortifying functional food and beverages with prebiotics and probiotic ingredients to enhance nutritional content and product offerings will open new avenues for the market in coming years. For instance, in February 2020, Asmara, a Singapore brand owned by F&B consultancy company NU3x, will launch six functional powders containing synbiotics by the end of March, 2020. The products are designed to enhance immunity, cognitive health, energy, and vitality. Major vendors are adopting merger & acquisition strategies to enhance product offerings. For instance, in November 2019, Synbiotic Health entered into a licensing agreement with NUtech Ventures, the nonprofit technology commercialization affiliate of the University of Nebraska, to develop innovative synergistic synbiotics.

Functional food and beverage emerged as the largest product segment with a share of 84.1% in 2019. Growing awareness among consumers regarding associated benefits of fortified functional food and beverages for the enhancement of gut health is projected to be a key factor for the segment growth. Additionally, increasing application of fortified food and beverages to improve immunity, cardiovascular health, and cognitive health is expected to provide growth opportunity for the segment over the forecast period. Dietary supplement is expected to witness the fastest growth over the forecast period. Increasing number of health conscious consumers is expected to support the growth of dietary supplements in coming years.

The offline segment held a leading market share in 2019. High availability at supermarket and hypermarket and pharmacy stores is the main factor expected to favor the sales of synbiotic products through the offline channel in coming years. While the popularity of online sales channel is steadily growing, around 83% of consumers prefer the offline channel as it provides the leverage of feel, touch, and taste, thus driving the sales of synbiotic products through offline channel.

Europe emerged as the largest regional market with a share of 37% in 2019. This is attributed to high awareness regarding health benefits, coupled with the availability of synbiotic products. Asia Pacific is expected to expand at the fastest CAGR of 9.5% from 2020 to 2027. Growing middle class population and rapid urbanization, along with growing awareness regarding health benefits of synbiotics, are the major factors expected to drive the regional market over the forecast period. Shifting consumer inclination towards functional food and beverages on account of rising incidence of cardiovascular disorders and surge in the number of weight management programs is expected to propel the demand for synbiotic products in coming years.

Further key findings from the study suggest:
  • Based on product, the functional food and beverages segment is expected to expand at a CAGR of 8.1% from 2020 to 2027 and reach USD 1.09 billion by 2027. Increasing fortification of food and beverages to enhance nutritional value is the main factor propelling the segment growth
  • Online distribution channel is expected to expand at the fastest CAGR of 10.6% from 2020 to 2027. This is attributed to increasing consumer preferences for e-commerce and dependence of generation X, millennials, and generation Z parents on internet
  • Europe dominated the synbiotic products market with a share of exceeding 35% in 2019 due to increasing consumption of functional food and beverages, along with growing awareness regarding health benefits of prebiotics and probiotics among the consumers
  • Asia Pacific is expected to expand at the fastest CAGR of 9.5% over the forecast period on account of rising consumption of functional drinks in countries, like Japan, China, India, and New Zealand
  • Some of the key players operating in the market are Daflorn Ltd.; DANONE; Sabinsa Corporation; Yakult S/A; Probiotical S.p.A.; United Naturals; Synbiotics Corporation (Pfizer); Synbiotic Health, Inc.; NUtech Ventures; and Asmara (NU3x).
CHAPTER 1. METHODOLOGY AND SCOPE

1.1. Market Segmentation & Scope
1.2. Market Definition
1.3. Information Procurement
  1.3.1. Purchased Database
  1.3.2. GVR’s Internal Database
  1.3.3. Secondary Sources & Third-Party Perspectives
  1.3.4. Primary Research
1.4. Information Analysis
  1.4.1. Data Analysis Models
1.5. Market Formulation & Data Visualization
1.6. Data Validation & Publishing

CHAPTER 2. EXECUTIVE SUMMARY

2.1. Market Outlook
2.2. Segmental Outlook
2.3. Competitive Insights

CHAPTER 3. SYNBIOTIC PRODUCTS MARKET VARIABLES, TRENDS & SCOPE

3.1. Market Introduction
3.2. Penetration & Growth Prospect Mapping
3.3. Industry Value Chain Analysis
  3.3.1. Sales/Retail Channel Analysis
  3.3.2. Profit Margin Analysis
3.4. Market Dynamics
  3.4.1. Market Driver Analysis
  3.4.2. Market Restraint Analysis
  3.4.3. Industry Challenges
  3.4.4. Industry Opportunities
3.5. Business Environment Analysis
  3.5.1. Industry Analysis - Porter’s
    3.5.1.1. Supplier Power
    3.5.1.2. Buyer Power
    3.5.1.3. Substitution Threat
    3.5.1.4. Threat from New Entrant
    3.5.1.5. Competitive Rivalry
3.6. Roadmap of Synbiotic Products Market
3.7. Market Entry Strategies

CHAPTER 4. CONSUMER BEHAVIOR ANALYSIS

4.1. Consumer Trends and Preferences
4.2. Factors Affecting Buying Decision
4.3. Consumer Product Adoption
4.4. Observations & Recommendations

CHAPTER 5. SYNBIOTIC PRODUCTS MARKET: PRODUCT ESTIMATES & TREND ANALYSIS

5.1. Product Movement Analysis & Market Share, 2019 & 2027
5.2. Functional Food & Beverages
  5.2.1. Market estimates and forecast, 2016 - 2027 (USD Million)
5.3. Dietary Supplements
  5.3.1. Market estimates and forecast, 2016 - 2027 (USD Million)
5.4. Others
  5.4.1. Market estimates and forecast, 2016 - 2027 (USD Million)

CHAPTER 6. SYNBIOTIC PRODUCTS MARKET: DISTRIBUTION CHANNEL ESTIMATES & TREND ANALYSIS

6.1. Distribution Channel Movement Analysis & Market Share, 2019 & 2027
6.2. Offline
  6.2.1. Market estimates and forecast, 2016 - 2027 (USD Million)
6.3. Online
  6.3.1. Market estimates and forecast, 2016 - 2027 (USD Million)

CHAPTER 7. SYNBIOTIC PRODUCTS MARKET: REGIONAL ESTIMATES & TREND ANALYSIS

7.1. Regional Movement Analysis & Market Share, 2019 & 2027
7.2. North America
  7.2.1. Market estimates and forecast, 2016 - 2027 (USD Million)
  7.2.2. Market estimates and forecast, by product, 2016 - 2027 (USD Million)
  7.2.3. Market estimates and forecast, by distribution channel, 2016 - 2027 (USD Million)
  7.2.4. U.S.
    7.2.4.1. Market estimates and forecast, 2016 - 2027 (USD Million)
    7.2.4.2. Market estimates and forecast, by product, 2016 - 2027 (USD Million)
    7.2.4.3. Market estimates and forecast, by distribution channel, 2016 - 2027 (USD Million)
7.3. Europe
  7.3.1. Market estimates and forecast, 2016 - 2027 (USD Million)
  7.3.2. Market estimates and forecast, by product, 2016 - 2027 (USD Million)
  7.3.3. Market estimates and forecast, by distribution channel, 2016 - 2027 (USD Million)
  7.3.4. Germany
    7.3.4.1. Market estimates and forecast, 2016 - 2027 (USD Million)
    7.3.4.2. Market estimates and forecast, by product, 2016 - 2027 (USD Million)
    7.3.4.3. Market estimates and forecast, by distribution channel, 2016 - 2027 (USD Million)
  7.3.5. U.K.
    7.3.5.1. Market estimates and forecast, 2016 - 2027 (USD Million)
    7.3.5.2. Market estimates and forecast, by product, 2016 - 2027 (USD Million)
    7.3.5.3. Market estimates and forecast, by distribution channel, 2016 - 2027 (USD Million)
7.4. Asia Pacific
  7.4.1. Market estimates and forecast, 2016 - 2027 (USD Million)
  7.4.2. Market estimates and forecast, by product, 2016 - 2027 (USD Million)
  7.4.3. Market estimates and forecast, by distribution channel, 2016 - 2027 (USD Million)
  7.4.4. China
    7.4.4.1. Market estimates and forecast, 2016 - 2027 (USD Million)
    7.4.4.2. Market estimates and forecast, by product, 2016 - 2027 (USD Million)
    7.4.4.3. Market estimates and forecast, by distribution channel, 2016 - 2027 (USD Million)
  7.4.5. India
    7.4.5.1. Market estimates and forecast, 2016 - 2027 (USD Million)
    7.4.5.2. Market estimates and forecast, by product, 2016 - 2027 (USD Million)
    7.4.5.3. Market estimates and forecast, by distribution channel, 2016 - 2027 (USD Million)
7.5. Central & South America
  7.5.1. Market estimates and forecast, 2016 - 2027 (USD Million)
  7.5.2. Market estimates and forecast, by product, 2016 - 2027 (USD Million)
  7.5.3. Market estimates and forecast, by distribution channel, 2016 - 2027 (USD Million)
  7.5.4. Brazil
    7.5.4.1. Market estimates and forecast, 2016 - 2027 (USD Million)
    7.5.4.2. Market estimates and forecast, by product, 2016 - 2027 (USD Million)
    7.5.4.3. Market estimates and forecast, by distribution channel, 2016 - 2027 (USD Million)
7.6. Middle East & Africa
  7.6.1. Market estimates and forecast, 2016 - 2027 (USD Million)
  7.6.2. Market estimates and forecast, by product, 2016 - 2027 (USD Million)
  7.6.3. Market estimates and forecast, by distribution channel, 2016 - 2027 (USD Million)
  7.6.4. South Africa
    7.6.4.1. Market estimates and forecast, 2016 - 2027 (USD Million)
    7.6.4.2. Market estimates and forecast, by product, 2016 - 2027 (USD Million)
    7.6.4.3. Market estimates and forecast, by distribution channel, 2016 - 2027 (USD Million)

CHAPTER 8. COMPETITIVE ANALYSIS

8.1. Key global players, recent developments & their impact on the industry
8.2. Key Company/Competition Categorization (Key innovators, Market leaders, Emerging players)
8.3. Vendor Landscape
  8.3.1. Key company market share analysis, 2018

CHAPTER 9. COMPANY PROFILES

9.1. Daflorn Ltd.
  9.1.1. Company Overview
  9.1.2. Financial Performance
  9.1.3. Product Benchmarking
  9.1.4. Strategic Initiatives
9.2. DANONE
  9.2.1. Company Overview
  9.2.2. Financial Performance
  9.2.3. Product Benchmarking
  9.2.4. Strategic Initiatives
9.3. Sabinsa Corporation
  9.3.1. Company Overview
  9.3.2. Financial Performance
  9.3.3. Product Benchmarking
  9.3.4. Strategic Initiatives
9.4. Yakult S/A
  9.4.1. Company Overview
  9.4.2. Financial Performance
  9.4.3. Product Benchmarking
  9.4.4. Strategic Initiatives
9.5. Probiotical S.p.A.
  9.5.1. Company Overview
  9.5.2. Financial Performance
  9.5.3. Product Benchmarking
  9.5.4. Strategic Initiatives
9.6. United Naturals
  9.6.1. Company Overview
  9.6.2. Financial Performance
  9.6.3. Product Benchmarking
  9.6.4. Strategic Initiatives
9.7. Synbiotics Corporation (Pfizer)
  9.7.1. Company Overview
  9.7.2. Financial Performance
  9.7.3. Product Benchmarking
  9.7.4. Strategic Initiatives
9.8. Synbiotic Health, Inc.
  9.8.1. Company Overview
  9.8.2. Financial Performance
  9.8.3. Product Benchmarking
  9.8.4. Strategic Initiatives
9.9. NUtech Ventures
  9.9.1. Company Overview
  9.9.2. Financial Performance
  9.9.3. Product Benchmarking
  9.9.4. Strategic Initiatives
9.10. Asmara (NU3x)
  9.10.1. Company Overview
  9.10.2. Financial Performance
  9.10.3. Product Benchmarking
  9.10.4. Strategic Initiatives
LIST OF TABLES

1. Synbiotic Products - Key market driver analysis
2. Synbiotic Products - Key market restraint analysis
3. Global synbiotic functional food & beverages market estimates and forecast, 2016 - 2027 (USD Million)
4. Global synbiotic dietary supplements market estimates and forecast, 2016 - 2027 (USD Million)
5. Global other synbiotic products market estimates and forecast, 2016 - 2027 (USD Million)
6. Global synbiotic products market estimates and forecast for offline channel, 2016 - 2027 (USD Million)
7. Global synbiotic products market estimates and forecast for online channel, 2016 - 2027 (USD Million)
8. North America synbiotic products market estimates and forecast, 2016 - 2027 (USD Million)
9. North America synbiotic products market revenue estimates and forecast by product, 2016 - 2027 (USD Million)
10. North America synbiotic products market revenue estimates and forecast by distribution channel, 2016 - 2027 (USD Million)
11. U.S. synbiotic products market estimates and forecast, 2016 - 2027 (USD Million)
12. U.S. synbiotic products market revenue estimates and forecast by product, 2016 - 2027 (USD Million)
13. U.S. synbiotic products market revenue estimates and forecast by distribution channel, 2016 - 2027 (USD Million)
14. Europe synbiotic products market estimates and forecast, 2016 - 2027 (USD Million)
15. Europe synbiotic products market revenue estimates and forecast by product, 2016 - 2027 (USD Million)
16. Europe synbiotic products market revenue estimates and forecast by distribution channel, 2016 - 2027 (USD Million)
17. Germany synbiotic products market estimates and forecast, 2016 - 2027 (USD Million)
18. Germany synbiotic products market revenue estimates and forecast by product, 2016 - 2027 (USD Million)
19. Germany synbiotic products market revenue estimates and forecast by distribution channel, 2016 - 2027 (USD Million)
20. U.K. synbiotic products market estimates and forecast, 2016 - 2027 (USD Million)
21. U.K. synbiotic products market revenue estimates and forecast by product, 2016 - 2027 (USD Million)
22. U.K. synbiotic products market revenue estimates and forecast by distribution channel, 2016 - 2027 (USD Million)
23. Asia Pacific synbiotic products market estimates and forecast, 2016 - 2027 (USD Million)
24. Asia Pacific synbiotic products market revenue estimates and forecast by product, 2016 - 2027 (USD Million)
25. Asia Pacific synbiotic products market revenue estimates and forecast by distribution channel, 2016 - 2027 (USD Million)
26. China synbiotic products market estimates and forecast, 2016 - 2027 (USD Million)
27. China synbiotic products market revenue estimates and forecast by product, 2016 - 2027 (USD Million)
28. China synbiotic products market revenue estimates and forecast by distribution channel, 2016 - 2027 (USD Million)
29. India synbiotic products market estimates and forecast, 2016 - 2027 (USD Million)
30. India synbiotic products market revenue estimates and forecast by product, 2016 - 2027 (USD Million)
31. India synbiotic products market revenue estimates and forecast by distribution channel, 2016 - 2027 (USD Million)
32. Central & South America synbiotic products market estimates and forecast, 2016 - 2027 (USD Million)
33. Central & South America synbiotic products market revenue estimates and forecast by product, 2016 - 2027 (USD Million)
34. Central & South America synbiotic products market revenue estimates and forecast by distribution channel, 2016 - 2027 (USD Million)
35. Brazil synbiotic products market estimates and forecast, 2016 - 2027 (USD Million)
36. Brazil synbiotic products market revenue estimates and forecast by product, 2016 - 2027 (USD Million)
37. Brazil synbiotic products market revenue estimates and forecast by distribution channel, 2016 - 2027 (USD Million)
38. Middle East & Africa synbiotic products market estimates and forecast, 2016 - 2027 (USD Million)
39. Middle East & Africa synbiotic products market revenue estimates and forecast by product, 2016 - 2027 (USD Million)
40. Middle East & Africa synbiotic products market revenue estimates and forecast by distribution channel, 2016 - 2027 (USD Million)
41. South Africa synbiotic products market estimates and forecast, 2016 - 2027 (USD Million)
42. South Africa synbiotic products market revenue estimates and forecast by product, 2016 - 2027 (USD Million)
43. South Africa synbiotic products market revenue estimates and forecast by distribution channel, 2016 - 2027 (USD Million)
44. Vendor landscape
LIST OF FIGURES

1. Synbiotic products market snapshot
2. Synbiotic products market segmentation & scope
3. Synbiotic products market penetration & growth prospect mapping
4. Synbiotic products value chain analysis
5. Synbiotic products market dynamics
6. Synbiotic products market: Porter's analysis
7. Synbiotic products market: Product movement analysis
8. Synbiotic products market: Distribution Channel movement analysis
9. Synbiotic products market: Regional movement analysis


More Publications