Butter and Spreads in Japan

September 2023 | 19 pages | ID: B47F6859787EN
Euromonitor International Ltd

Abstracts

Butter is set to decline in retail volume terms in 2023, due to the impact of inflation, which has been driving up unit prices. The price of butter had been stable over the last few years, as many products, such as Meiji Hokkaido Butter, are locally sourced, and had not been affected by supply issues. However, the unit price of butter finally saw a rise in 2023, due to the challenging financial situation of dairy farmers, and with more consumers becoming budget-minded, this led them to limit the...

Euromonitor International's Butter and Spreads in Japan report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2018-2022, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are shaping the market in <|Year|> directly informs our forecasts to 2027, clearly indicating how the market is expected to change.

Product coverage: Butter, Cooking Fats, Margarine and Spreads.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Butter and Spreads market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Contents

Butter and Spreads in Japan
Euromonitor International
September 2023

LIST OF CONTENTS AND TABLES

BUTTER AND SPREADS IN JAPAN
KEY DATA FINDINGS

2023 DEVELOPMENTS

Butter sees volume decline due to both price increases and diminishing interest in home cooking and baking
Margarine and spreads struggles due to the negative image of trans fatty acids
Megmilk Snow Brand and Meiji continue to invest in revitalising margarine and spreads
PROSPECTS AND OPPORTUNITIES
Butter expected to maintain a positive performance due to Westernisation
Manufacturers likely to focus on creating new value for margarine
CATEGORY DATA
Table 1 Sales of Butter and Spreads by Category: Volume 2018-2023
Table 2 Sales of Butter and Spreads by Category: Value 2018-2023
Table 3 Sales of Butter and Spreads by Category: % Volume Growth 2018-2023
Table 4 Sales of Butter and Spreads by Category: % Value Growth 2018-2023
Table 5 NBO Company Shares of Butter and Spreads: % Value 2019-2023
Table 6 LBN Brand Shares of Butter and Spreads: % Value 2020-2023
Table 7 Distribution of Butter and Spreads by Format: % Value 2018-2023
Table 8 Forecast Sales of Butter and Spreads by Category: Volume 2023-2028
Table 9 Forecast Sales of Butter and Spreads by Category: Value 2023-2028
Table 10 Forecast Sales of Butter and Spreads by Category: % Volume Growth 2023-2028
Table 11 Forecast Sales of Butter and Spreads by Category: % Value Growth 2023-2028
DAIRY PRODUCTS AND ALTERNATIVES IN JAPAN
EXECUTIVE SUMMARY
Dairy products and alternatives in 2023: The big picture
Key trends in 2023
Competitive landscape
Channel developments
What next for dairy products and alternatives?
MARKET DATA
Table 12 Sales of Dairy Products and Alternatives by Category: Value 2018-2023
Table 13 Sales of Dairy Products and Alternatives by Category: % Value Growth 2018-2023
Table 14 NBO Company Shares of Dairy Products and Alternatives: % Value 2019-2023
Table 15 LBN Brand Shares of Dairy Products and Alternatives: % Value 2020-2023
Table 16 Penetration of Private Label by Category: % Value 2018-2023
Table 17 Distribution of Dairy Products and Alternatives by Format: % Value 2018-2023
Table 18 Forecast Sales of Dairy Products and Alternatives by Category: Value 2023-2028
Table 19 Forecast Sales of Dairy Products and Alternatives by Category: % Value Growth 2023-2028
DISCLAIMER
SOURCES
Summary 1 Research Sources