Ice Cream and Frozen Desserts in Turkey

July 2021 | 31 pages | ID: ID450B80CD6EN
Euromonitor International Ltd

Abstracts

Ice cream is considered to be relatively healthy in Turkey when compared to desserts that have a higher calorie content. Thus demand for ice cream increases during Ramadan when consumers break their fasting. Consequently, demand for especially bulk dairy ice cream increased during Ramadan in 2021. Furthermore, as consumer remain at home as a result of the pandemic in 2021 and face a lack of occasions to consume ice cream outside the home, many consumers maintain a supply of take-home ice cream t...

Euromonitor International's Ice Cream and Frozen Desserts in Turkey report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2016-2020, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are shaping the market in <|Year|> directly informs our forecasts to 2025, clearly indicating how the market is expected to change.

Product coverage: Frozen Desserts, Ice Cream.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Ice Cream and Frozen Desserts market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Contents

ICE CREAM AND FROZEN DESSERTS IN TURKEY
KEY DATA FINDINGS
2021 DEVELOPMENTS
Take-home ice cream benefits from pandemic while demand for impulse ice cream drops in 2021
Sales of unpackaged ice cream rise as consumers shop more often in 2021
Unilever remains dominant player in 2021 with a focus on discounting and new product developments
PROSPECTS AND OPPORTUNITIES
Healthy sales growth expected during the forecast period as consumers return to buying impulse ice cream
Ice cream set to benefit from perception as healthier alternative during the forecast period
Demand likely to increase for unpackaged ice cream as foodservice outlets resume full services
CATEGORY DATA
Table 1 Sales of Ice Cream and Frozen Desserts by Category: Volume 2016-2021
Table 2 Sales of Ice Cream and Frozen Desserts by Category: Value 2016-2021
Table 3 Sales of Ice Cream and Frozen Desserts by Category: % Volume Growth 2016-2021
Table 4 Sales of Ice Cream and Frozen Desserts by Category: % Value Growth 2016-2021
Table 5 Sales of Ice Cream by Leading Flavours: Rankings 2016-2021
Table 6 Sales of Impulse Ice Cream by Format: % Value 2016-2021
Table 7 NBO Company Shares of Ice Cream and Frozen Desserts: % Value 2017-2021
Table 8 LBN Brand Shares of Ice Cream and Frozen Desserts: % Value 2018-2021
Table 9 NBO Company Shares of Ice Cream: % Value 2017-2021
Table 10 LBN Brand Shares of Ice Cream: % Value 2018-2021
Table 11 NBO Company Shares of Impulse Ice Cream: % Value 2017-2021
Table 12 LBN Brand Shares of Impulse Ice Cream: % Value 2018-2021
Table 13 NBO Company Shares of Take-home Ice Cream: % Value 2017-2021
Table 14 LBN Brand Shares of Take-home Ice Cream: % Value 2018-2021
Table 15 NBO Company Shares of Frozen Desserts: % Value 2017-2021
Table 16 LBN Brand Shares of Frozen Desserts: % Value 2018-2021
Table 17 Distribution of Ice Cream and Frozen Desserts by Format: % Value 2016-2021
Table 18 Distribution of Ice Cream by Format: % Value 2016-2021
Table 19 Distribution of Frozen Desserts by Format: % Value 2016-2021
Table 20 Forecast Sales of Ice Cream and Frozen Desserts by Category: Volume 2021-2026
Table 21 Forecast Sales of Ice Cream and Frozen Desserts by Category: Value 2021-2026
Table 22 Forecast Sales of Ice Cream and Frozen Desserts by Category: % Volume Growth 2021-2026
Table 23 Forecast Sales of Ice Cream and Frozen Desserts by Category: % Value Growth 2021-2026
CHART 1 Snacks Value Sales Growth Scenarios: 2019-2026
CHART 2 Snacks Impact of Drivers on Value Sales: 2019-2026
SNACKS IN TURKEY
EXECUTIVE SUMMARY
Snacks in 2021: The big picture
Key trends in 2021
Competitive landscape
Channel developments
What next for snacks?
MARKET DATA
Table 24 Sales of Snacks by Category: Volume 2016-2021
Table 25 Sales of Snacks by Category: Value 2016-2021
Table 26 Sales of Snacks by Category: % Volume Growth 2016-2021
Table 27 Sales of Snacks by Category: % Value Growth 2016-2021
Table 28 NBO Company Shares of Snacks: % Value 2017-2021
Table 29 LBN Brand Shares of Snacks: % Value 2018-2021
Table 30 Penetration of Private Label by Category: % Value 2016-2021
Table 31 Distribution of Snacks by Format: % Value 2016-2021
Table 32 Forecast Sales of Snacks by Category: Volume 2021-2026
Table 33 Forecast Sales of Snacks by Category: Value 2021-2026
Table 34 Forecast Sales of Snacks by Category: % Volume Growth 2021-2026
Table 35 Forecast Sales of Snacks by Category: % Value Growth 2021-2026
DISCLAIMER
SOURCES
Summary 1 Research Sources