Rtds/High-Strength Premixes in Georgia
RTDs/high-strength premixes are not popular in Georgia and the sales of these products are insignificant. Georgian consumers remain loyal to the more traditional alcoholic drinks, such as beer, wine and vodka. For more sophisticated drinks, such as cocktails, bars and restaurants are the venue of choice, while RTDs/high-strength premixes are new to Georgian consumers.
Euromonitor International's RTDs/High-Strength Premixes in Georgia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2010-2014), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2019 illustrate how the market is set to change.
Product coverage: High-Strength Premixes, RTDs.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
Euromonitor International's RTDs/High-Strength Premixes in Georgia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2010-2014), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2019 illustrate how the market is set to change.
Product coverage: High-Strength Premixes, RTDs.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the RTDs/High-Strength Premixes market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
Trends
Executive Summary
Growing Market
Leaders in Categories Remain Unchanged
Domestic Companies Characterise the Market in Georgia
Off-trade Channel Remains Dominant
Stable Growth Is Expected Over the Forecast Period
Market Background
Legislation
Taxation and Duty Levies
Table 1 Taxation and Duty Levies on Alcoholic Drinks 2014
Table 2 Typical Wholesaler and Retailer Off-trade Mark-ups by Selected Categories 2014
Table 3 Selling Margin of a Typical Beer Brand in Retail Channel Which Uses Wholesalers 2014
Table 4 Selling Margin of a Typical Wine Brand in Retail Channel Which Uses Wholesalers 2014
Table 5 Selling Margin of a Typical Spirits Brand in Retail Channel Which Uses Wholesalers 2014
Operating Environment
Contraband/parallel Trade
Duty Free
Cross-border/private Imports
Key New Product Launches
Summary 1 Key New Product Developments 2014
Market Indicators
Table 6 Retail Consumer Expenditure on Alcoholic Drinks 2009-2014
Market Data
Table 7 Sales of Alcoholic Drinks by Category: Total Volume 2009-2014
Table 8 Sales of Alcoholic Drinks by Category: Total Value 2009-2014
Table 9 Sales of Alcoholic Drinks by Category: % Total Volume Growth 2009-2014
Table 10 Sales of Alcoholic Drinks by Category: % Total Value Growth 2009-2014
Table 11 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: Volume 2014
Table 12 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: Value 2014
Table 13 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: % Volume 2014
Table 14 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: % Value 2014
Table 15 GBO Company Shares of Alcoholic Drinks: % Total Volume 2010-2014
Table 16 Distribution of Alcoholic Drinks by Format: % Off-trade Value 2009-2014
Table 17 Distribution of Alcoholic Drinks by Format by Category: % Off-trade Volume 2014
Table 18 Forecast Sales of Alcoholic Drinks by Category: Total Volume 2014-2019
Table 19 Forecast Sales of Alcoholic Drinks by Category: Total Value 2014-2019
Table 20 Forecast Sales of Alcoholic Drinks by Category: % Total Volume Growth 2014-2019
Table 21 Forecast Sales of Alcoholic Drinks by Category: % Total Value Growth 2014-2019
Definitions
Published Data Comparisons
Sources
Summary 2 Research Sources
Executive Summary
Growing Market
Leaders in Categories Remain Unchanged
Domestic Companies Characterise the Market in Georgia
Off-trade Channel Remains Dominant
Stable Growth Is Expected Over the Forecast Period
Market Background
Legislation
Taxation and Duty Levies
Table 1 Taxation and Duty Levies on Alcoholic Drinks 2014
Table 2 Typical Wholesaler and Retailer Off-trade Mark-ups by Selected Categories 2014
Table 3 Selling Margin of a Typical Beer Brand in Retail Channel Which Uses Wholesalers 2014
Table 4 Selling Margin of a Typical Wine Brand in Retail Channel Which Uses Wholesalers 2014
Table 5 Selling Margin of a Typical Spirits Brand in Retail Channel Which Uses Wholesalers 2014
Operating Environment
Contraband/parallel Trade
Duty Free
Cross-border/private Imports
Key New Product Launches
Summary 1 Key New Product Developments 2014
Market Indicators
Table 6 Retail Consumer Expenditure on Alcoholic Drinks 2009-2014
Market Data
Table 7 Sales of Alcoholic Drinks by Category: Total Volume 2009-2014
Table 8 Sales of Alcoholic Drinks by Category: Total Value 2009-2014
Table 9 Sales of Alcoholic Drinks by Category: % Total Volume Growth 2009-2014
Table 10 Sales of Alcoholic Drinks by Category: % Total Value Growth 2009-2014
Table 11 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: Volume 2014
Table 12 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: Value 2014
Table 13 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: % Volume 2014
Table 14 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: % Value 2014
Table 15 GBO Company Shares of Alcoholic Drinks: % Total Volume 2010-2014
Table 16 Distribution of Alcoholic Drinks by Format: % Off-trade Value 2009-2014
Table 17 Distribution of Alcoholic Drinks by Format by Category: % Off-trade Volume 2014
Table 18 Forecast Sales of Alcoholic Drinks by Category: Total Volume 2014-2019
Table 19 Forecast Sales of Alcoholic Drinks by Category: Total Value 2014-2019
Table 20 Forecast Sales of Alcoholic Drinks by Category: % Total Volume Growth 2014-2019
Table 21 Forecast Sales of Alcoholic Drinks by Category: % Total Value Growth 2014-2019
Definitions
Published Data Comparisons
Sources
Summary 2 Research Sources
