Fish and Seafood in Morocco

January 2024 | 17 pages | ID: F07EDB9A244EN
Euromonitor International Ltd

Abstracts

Fish and seafood in Morocco experienced notable growth, primarily led by fish, particularly pelagic types such as sardines, mackerel, and anchovies. These varieties significantly contributed to the product area's overall sales, with pelagic fish accounting for a substantial 90% of total fish sales, overshadowing white fish, which constituted a mere 10%.

Euromonitor International's Fish and Seafood in Morocco report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data in volume terms 2019-2023, allowing you to identify the sectors driving growth. It offers strategic analysis of key factors influencing the market – be they new product developments, consumption patterns and distribution data. Forecasts to 2028 illustrate how the market is set to change.

Product coverage: Crustaceans, Fish, Molluscs and Cephalopods.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Fish and Seafood market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Contents

Fish and Seafood in Morocco
Euromonitor International
January 2024

LIST OF CONTENTS AND TABLES

FISH AND SEAFOOD IN MOROCCO
KEY DATA FINDINGS

2023 DEVELOPMENTS

Dominance of fish and pelagic varieties
Crustaceans and evolving palates
Challenges and changing consumption patterns
PROSPECTS AND OPPORTUNITIES
Health-driven growth and promotional initiatives
Foodservice sector outpacing retail growth
Potential for increased consumption and local production
Summary 1 Major Processors of Fish and Seafood 2023
CATEGORY DATA
Table 1 Total Sales of Fish and Seafood by Category: Total Volume 2018-2023
Table 2 Total Sales of Fish and Seafood by Category: % Total Volume Growth 2018-2023
Table 3 Retail Sales of Fish and Seafood by Category: Volume 2018-2023
Table 4 Retail Sales of Fish and Seafood by Category: % Volume Growth 2018-2023
Table 5 Retail Sales of Fish and Seafood by Category: Value 2018-2023
Table 6 Retail Sales of Fish and Seafood by Category: % Value Growth 2018-2023
Table 7 Retail Sales of Fish and Seafood by Packaged vs Unpackaged: % Volume 2018-2023
Table 8 Forecast Total Sales of Fish and Seafood by Category: Total Volume 2023-2028
Table 9 Forecast Total Sales of Fish and Seafood by Category: % Total Volume Growth 2023-2028
Table 10 Forecast Retail Sales of Fish and Seafood by Category: Volume 2023-2028
Table 11 Forecast Retail Sales of Fish and Seafood by Category: % Volume Growth 2023-2028
Table 12 Forecast Retail Sales of Fish and Seafood by Category: Value 2023-2028
Table 13 Forecast Retail Sales of Fish and Seafood by Category: % Value Growth 2023-2028
FRESH FOOD IN MOROCCO
EXECUTIVE SUMMARY
Fresh food in 2023: The big picture

2023 KEY TRENDS

Retailing developments
What next for fresh food?
MARKET DATA
Table 14 Total Sales of Fresh Food by Category: Total Volume 2018-2023
Table 15 Total Sales of Fresh Food by Category: % Total Volume Growth 2018-2023
Table 16 Retail Sales of Fresh Food by Category: Volume 2018-2023
Table 17 Retail Sales of Fresh Food by Category: % Volume Growth 2018-2023
Table 18 Retail Sales of Fresh Food by Category: Value 2018-2023
Table 19 Retail Sales of Fresh Food by Category: % Value Growth 2018-2023
Table 20 Retail Sales of Fresh Food by Packaged vs Unpackaged: % Volume 2018-2023
Table 21 Retail Distribution of Fresh Food by Format: % Volume 2018-2023
Table 22 Forecast Total Sales of Fresh Food by Category: Total Volume 2023-2028
Table 23 Forecast Total Sales of Fresh Food by Category: % Total Volume Growth 2023-2028
Table 24 Forecast Retail Sales of Fresh Food by Category: Volume 2023-2028
Table 25 Forecast Retail Sales of Fresh Food by Category: % Volume Growth 2023-2028
Table 26 Forecast Retail Sales of Fresh Food by Category: Value 2023-2028
Table 27 Forecast Retail Sales of Fresh Food by Category: % Value Growth 2023-2028
DISCLAIMER
SOURCES
Summary 2 Research Sources