Dairy Products and Alternatives in Croatia
The dairy products and alternatives category is on course to experience limited growth in retail volume and current value sales in 2023. The unstable economic climate is hindering retail volume sales with the increase in fuel prices and the war in Ukraine leading to rising prices of some ingredient commodities. Moreover, persistent global supply shortages brought about by the pandemic, are still having an unfavourable impact on the dairy category. The high level of inflation is causing consumers...
Euromonitor International's Dairy Products and Alternatives in Croatia report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2018-2022, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are shaping the market in <|Year|> directly informs our forecasts to 2027, clearly indicating how the market is expected to change.
Product coverage: Baby Food, Dairy, Plant-based Dairy.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
Euromonitor International's Dairy Products and Alternatives in Croatia report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2018-2022, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are shaping the market in <|Year|> directly informs our forecasts to 2027, clearly indicating how the market is expected to change.
Product coverage: Baby Food, Dairy, Plant-based Dairy.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Dairy Products and Alternatives market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
Dairy Products and Alternatives in Croatia
Euromonitor International
February 2024
LIST OF CONTENTS AND TABLES
DAIRY PRODUCTS AND ALTERNATIVES IN CROATIA
EXECUTIVE SUMMARY
Dairy products and alternatives in 2023: The big picture
Key trends in 2023
Competitive Landscape
Channel developments
What next for dairy products and alternatives?
MARKET DATA
Table 1 Sales of Dairy Products and Alternatives by Category: Value 2018-2023
Table 2 Sales of Dairy Products and Alternatives by Category: % Value Growth 2018-2023
Table 3 NBO Company Shares of Dairy Products and Alternatives: % Value 2019-2023
Table 4 LBN Brand Shares of Dairy Products and Alternatives: % Value 2020-2023
Table 5 Penetration of Private Label by Category: % Value 2018-2023
Table 6 Distribution of Dairy Products and Alternatives by Format: % Value 2018-2023
Table 7 Forecast Sales of Dairy Products and Alternatives by Category: Value 2023-2028
Table 8 Forecast Sales of Dairy Products and Alternatives by Category: % Value Growth 2023-2028
DISCLAIMER
SOURCES
Summary 1 Research Sources
BABY FOOD IN CROATIA
KEY DATA FINDINGS
2023 DEVELOPMENTS
Stagnant volume performance as retail prices increase
Organic baby food shows promising growth as private labels roll out their own variants
Baby food players shift more advertising online
PROSPECTS AND OPPORTUNITIES
Demographic shifts pose long term risk for baby food
Functional baby foods and health claims to expand
E-commerce growth potential is high in baby food
CATEGORY DATA
Table 9 Sales of Baby Food by Category: Volume 2018-2023
Table 10 Sales of Baby Food by Category: Value 2018-2023
Table 11 Sales of Baby Food by Category: % Volume Growth 2018-2023
Table 12 Sales of Baby Food by Category: % Value Growth 2018-2023
Table 13 NBO Company Shares of Baby Food: % Value 2019-2023
Table 14 LBN Brand Shares of Baby Food: % Value 2020-2023
Table 15 Distribution of Baby Food by Format: % Value 2018-2023
Table 16 Forecast Sales of Baby Food by Category: Volume 2023-2028
Table 17 Forecast Sales of Baby Food by Category: Value 2023-2028
Table 18 Forecast Sales of Baby Food by Category: % Volume Growth 2023-2028
Table 19 Forecast Sales of Baby Food by Category: % Value Growth 2023-2028
BUTTER AND SPREADS IN CROATIA
KEY DATA FINDINGS
2023 DEVELOPMENTS
Margarine declines in popularity, as consumers favour butter
Butter and spreads witness stable volume sales
Growing interest in lactose free butter
PROSPECTS AND OPPORTUNITIES
Further price rises anticipated in edible oil
Ghee is increasingly on the cook’s menu
Lactose-free options to gain further appeal
CATEGORY DATA
Table 61 Sales of Butter and Spreads by Category: Volume 2018-2023
Table 62 Sales of Butter and Spreads by Category: Value 2018-2023
Table 63 Sales of Butter and Spreads by Category: % Volume Growth 2018-2023
Table 64 Sales of Butter and Spreads by Category: % Value Growth 2018-2023
Table 65 NBO Company Shares of Butter and Spreads: % Value 2019-2023
Table 66 LBN Brand Shares of Butter and Spreads: % Value 2020-2023
Table 67 Distribution of Butter and Spreads by Format: % Value 2018-2023
Table 68 Forecast Sales of Butter and Spreads by Category: Volume 2023-2028
Table 69 Forecast Sales of Butter and Spreads by Category: Value 2023-2028
Table 70 Forecast Sales of Butter and Spreads by Category: % Volume Growth 2023-2028
Table 71 Forecast Sales of Butter and Spreads by Category: % Value Growth 2023-2028
CHEESE IN CROATIA
KEY DATA FINDINGS
2023 DEVELOPMENTS
Lactose-free cheese gains mainstream appeal
Grilling cheese gains popularity post-pandemic
Cheese prices escalate amid economic problems
PROSPECTS AND OPPORTUNITIES
Cost issues will remain a pressing concern
Rebound in foodservice volume sales tapers off in 2023
Convenience trend drives a revival in demand for processed cheese excluding spreadable
CATEGORY DATA
Table 20 Sales of Cheese by Category: Volume 2018-2023
Table 21 Sales of Cheese by Category: Value 2018-2023
Table 22 Sales of Cheese by Category: % Volume Growth 2018-2023
Table 23 Sales of Cheese by Category: % Value Growth 2018-2023
Table 24 Sales of Spreadable Processed Cheese by Type: % Value 2018-2023
Table 25 NBO Company Shares of Cheese: % Value 2019-2023
Table 26 LBN Brand Shares of Cheese: % Value 2020-2023
Table 27 Distribution of Cheese by Format: % Value 2018-2023
Table 28 Forecast Sales of Cheese by Category: Volume 2023-2028
Table 29 Forecast Sales of Cheese by Category: Value 2023-2028
Table 30 Forecast Sales of Cheese by Category: % Volume Growth 2023-2028
Table 31 Forecast Sales of Cheese by Category: % Value Growth 2023-2028
DRINKING MILK PRODUCTS IN CROATIA
KEY DATA FINDINGS
2023 DEVELOPMENTS
Croatians choose to buy local where possible
Private label makes gains in drinking milk products
Sustainability issue remains a key issue for manufacturers
PROSPECTS AND OPPORTUNITIES
Modest growth prospects ahead for drinking milk products
Dairy farmers to experience surge in costs and sourcing issues
Organic milk production expected to rise
CATEGORY DATA
Table 32 Sales of Drinking Milk Products by Category: Volume 2018-2023
Table 33 Sales of Drinking Milk Products by Category: Value 2018-2023
Table 34 Sales of Drinking Milk Products by Category: % Volume Growth 2018-2023
Table 35 Sales of Drinking Milk Products by Category: % Value Growth 2018-2023
Table 36 NBO Company Shares of Drinking Milk Products: % Value 2019-2023
Table 37 LBN Brand Shares of Drinking Milk Products: % Value 2020-2023
Table 38 Distribution of Drinking Milk Products by Format: % Value 2018-2023
Table 39 Forecast Sales of Drinking Milk Products Products by Category: Volume 2023-2028
Table 40 Forecast Sales of Drinking Milk Products Products by Category: Value 2023-2028
Table 41 Forecast Sales of Drinking Milk Products Products by Category: % Volume Growth 2023-2028
Table 42 Forecast Sales of Drinking Milk Products Products by Category: % Value Growth 2023-2028
YOGHURT AND SOUR MILK PRODUCTS IN CROATIA
KEY DATA FINDINGS
2023 DEVELOPMENTS
Yoghurt is enjoyed for its versatility and nutritional benefits
Consumers seek out higher quality and healthier products
Soaring prices drives consumers towards private label
PROSPECTS AND OPPORTUNITIES
Health concerns will play stronger role in consumers’ purchasing decisions
Drinking yoghurt poised for strong growth
Inflation will leave its mark as consumers continue to economise
CATEGORY DATA
Table 72 Sales of Yoghurt and Sour Milk Products by Category: Volume 2018-2023
Table 73 Sales of Yoghurt and Sour Milk Products by Category: Value 2018-2023
Table 74 Sales of Yoghurt and Sour Milk Products by Category: % Volume Growth 2018-2023
Table 75 Sales of Yoghurt and Sour Milk Products by Category: % Value Growth 2018-2023
Table 76 NBO Company Shares of Yoghurt and Sour Milk Products: % Value 2019-2023
Table 77 LBN Brand Shares of Yoghurt and Sour Milk Products: % Value 2020-2023
Table 78 Distribution of Yoghurt and Sour Milk Products by Format: % Value 2018-2023
Table 79 Forecast Sales of Yoghurt and Sour Milk Products by Category: Volume 2023-2028
Table 80 Forecast Sales of Yoghurt and Sour Milk Products by Category: Value 2023-2028
Table 81 Forecast Sales of Yoghurt and Sour Milk Products by Category: % Volume Growth 2023-2028
Table 82 Forecast Sales of Yoghurt and Sour Milk Products by Category: % Value Growth 2023-2028
OTHER DAIRY IN CROATIA
KEY DATA FINDINGS
2023 DEVELOPMENTS
Coffee whiteners and cream witness recovery in volume sales as socialising returns
Fromage frais and quark are eaten for health benefits
Foodservice volume sales rise but at lower rate
PROSPECTS AND OPPORTUNITIES
Chilled snacks is a high growth category
Opportunities to drive condensed milk and cream sales with a better-for-you proposition
E-commerce to extend its share of sales in other dairy
CATEGORY DATA
Table 43 Sales of Other Dairy by Category: Volume 2018-2023
Table 44 Sales of Other Dairy by Category: Value 2018-2023
Table 45 Sales of Other Dairy by Category: % Volume Growth 2018-2023
Table 46 Sales of Other Dairy by Category: % Value Growth 2018-2023
Table 47 NBO Company Shares of Other Dairy: % Value 2019-2023
Table 48 LBN Brand Shares of Other Dairy: % Value 2020-2023
Table 49 Distribution of Other Dairy by Format: % Value 2018-2023
Table 50 Forecast Sales of Other Dairy by Category: Volume 2023-2028
Table 51 Forecast Sales of Other Dairy by Category: Value 2023-2028
Table 52 Forecast Sales of Other Dairy by Category: % Volume Growth 2023-2028
Table 53 Forecast Sales of Other Dairy by Category: % Value Growth 2023-2028
PLANT-BASED DAIRY IN CROATIA
KEY DATA FINDINGS
2023 DEVELOPMENTS
Plant-based milk sought out by affluent consumers
Vegan marketed plant-based dairy products are in demand
Private label is making waves in plant-based dairy
PROSPECTS AND OPPORTUNITIES
New players expected to focus on sustainability to differentiate in plant-based dairy
Competition from lactose-free traditional dairy products
Plant-based cheese to become more established
CATEGORY DATA
Table 54 Sales of Plant-Based Dairy by Category: Value 2018-2023
Table 55 Sales of Plant-Based Dairy by Category: % Value Growth 2018-2023
Table 56 NBO Company Shares of Plant-Based Dairy: % Value 2019-2023
Table 57 LBN Brand Shares of Plant-Based Dairy: % Value 2020-2023
Table 58 Distribution of Plant-Based Dairy by Format: % Value 2018-2023
Table 59 Forecast Sales of Plant-Based Dairy by Category: Value 2023-2028
Table 60 Forecast Sales of Plant-Based Dairy by Category: % Value Growth 2023-2028
Euromonitor International
February 2024
LIST OF CONTENTS AND TABLES
DAIRY PRODUCTS AND ALTERNATIVES IN CROATIA
EXECUTIVE SUMMARY
Dairy products and alternatives in 2023: The big picture
Key trends in 2023
Competitive Landscape
Channel developments
What next for dairy products and alternatives?
MARKET DATA
Table 1 Sales of Dairy Products and Alternatives by Category: Value 2018-2023
Table 2 Sales of Dairy Products and Alternatives by Category: % Value Growth 2018-2023
Table 3 NBO Company Shares of Dairy Products and Alternatives: % Value 2019-2023
Table 4 LBN Brand Shares of Dairy Products and Alternatives: % Value 2020-2023
Table 5 Penetration of Private Label by Category: % Value 2018-2023
Table 6 Distribution of Dairy Products and Alternatives by Format: % Value 2018-2023
Table 7 Forecast Sales of Dairy Products and Alternatives by Category: Value 2023-2028
Table 8 Forecast Sales of Dairy Products and Alternatives by Category: % Value Growth 2023-2028
DISCLAIMER
SOURCES
Summary 1 Research Sources
BABY FOOD IN CROATIA
KEY DATA FINDINGS
2023 DEVELOPMENTS
Stagnant volume performance as retail prices increase
Organic baby food shows promising growth as private labels roll out their own variants
Baby food players shift more advertising online
PROSPECTS AND OPPORTUNITIES
Demographic shifts pose long term risk for baby food
Functional baby foods and health claims to expand
E-commerce growth potential is high in baby food
CATEGORY DATA
Table 9 Sales of Baby Food by Category: Volume 2018-2023
Table 10 Sales of Baby Food by Category: Value 2018-2023
Table 11 Sales of Baby Food by Category: % Volume Growth 2018-2023
Table 12 Sales of Baby Food by Category: % Value Growth 2018-2023
Table 13 NBO Company Shares of Baby Food: % Value 2019-2023
Table 14 LBN Brand Shares of Baby Food: % Value 2020-2023
Table 15 Distribution of Baby Food by Format: % Value 2018-2023
Table 16 Forecast Sales of Baby Food by Category: Volume 2023-2028
Table 17 Forecast Sales of Baby Food by Category: Value 2023-2028
Table 18 Forecast Sales of Baby Food by Category: % Volume Growth 2023-2028
Table 19 Forecast Sales of Baby Food by Category: % Value Growth 2023-2028
BUTTER AND SPREADS IN CROATIA
KEY DATA FINDINGS
2023 DEVELOPMENTS
Margarine declines in popularity, as consumers favour butter
Butter and spreads witness stable volume sales
Growing interest in lactose free butter
PROSPECTS AND OPPORTUNITIES
Further price rises anticipated in edible oil
Ghee is increasingly on the cook’s menu
Lactose-free options to gain further appeal
CATEGORY DATA
Table 61 Sales of Butter and Spreads by Category: Volume 2018-2023
Table 62 Sales of Butter and Spreads by Category: Value 2018-2023
Table 63 Sales of Butter and Spreads by Category: % Volume Growth 2018-2023
Table 64 Sales of Butter and Spreads by Category: % Value Growth 2018-2023
Table 65 NBO Company Shares of Butter and Spreads: % Value 2019-2023
Table 66 LBN Brand Shares of Butter and Spreads: % Value 2020-2023
Table 67 Distribution of Butter and Spreads by Format: % Value 2018-2023
Table 68 Forecast Sales of Butter and Spreads by Category: Volume 2023-2028
Table 69 Forecast Sales of Butter and Spreads by Category: Value 2023-2028
Table 70 Forecast Sales of Butter and Spreads by Category: % Volume Growth 2023-2028
Table 71 Forecast Sales of Butter and Spreads by Category: % Value Growth 2023-2028
CHEESE IN CROATIA
KEY DATA FINDINGS
2023 DEVELOPMENTS
Lactose-free cheese gains mainstream appeal
Grilling cheese gains popularity post-pandemic
Cheese prices escalate amid economic problems
PROSPECTS AND OPPORTUNITIES
Cost issues will remain a pressing concern
Rebound in foodservice volume sales tapers off in 2023
Convenience trend drives a revival in demand for processed cheese excluding spreadable
CATEGORY DATA
Table 20 Sales of Cheese by Category: Volume 2018-2023
Table 21 Sales of Cheese by Category: Value 2018-2023
Table 22 Sales of Cheese by Category: % Volume Growth 2018-2023
Table 23 Sales of Cheese by Category: % Value Growth 2018-2023
Table 24 Sales of Spreadable Processed Cheese by Type: % Value 2018-2023
Table 25 NBO Company Shares of Cheese: % Value 2019-2023
Table 26 LBN Brand Shares of Cheese: % Value 2020-2023
Table 27 Distribution of Cheese by Format: % Value 2018-2023
Table 28 Forecast Sales of Cheese by Category: Volume 2023-2028
Table 29 Forecast Sales of Cheese by Category: Value 2023-2028
Table 30 Forecast Sales of Cheese by Category: % Volume Growth 2023-2028
Table 31 Forecast Sales of Cheese by Category: % Value Growth 2023-2028
DRINKING MILK PRODUCTS IN CROATIA
KEY DATA FINDINGS
2023 DEVELOPMENTS
Croatians choose to buy local where possible
Private label makes gains in drinking milk products
Sustainability issue remains a key issue for manufacturers
PROSPECTS AND OPPORTUNITIES
Modest growth prospects ahead for drinking milk products
Dairy farmers to experience surge in costs and sourcing issues
Organic milk production expected to rise
CATEGORY DATA
Table 32 Sales of Drinking Milk Products by Category: Volume 2018-2023
Table 33 Sales of Drinking Milk Products by Category: Value 2018-2023
Table 34 Sales of Drinking Milk Products by Category: % Volume Growth 2018-2023
Table 35 Sales of Drinking Milk Products by Category: % Value Growth 2018-2023
Table 36 NBO Company Shares of Drinking Milk Products: % Value 2019-2023
Table 37 LBN Brand Shares of Drinking Milk Products: % Value 2020-2023
Table 38 Distribution of Drinking Milk Products by Format: % Value 2018-2023
Table 39 Forecast Sales of Drinking Milk Products Products by Category: Volume 2023-2028
Table 40 Forecast Sales of Drinking Milk Products Products by Category: Value 2023-2028
Table 41 Forecast Sales of Drinking Milk Products Products by Category: % Volume Growth 2023-2028
Table 42 Forecast Sales of Drinking Milk Products Products by Category: % Value Growth 2023-2028
YOGHURT AND SOUR MILK PRODUCTS IN CROATIA
KEY DATA FINDINGS
2023 DEVELOPMENTS
Yoghurt is enjoyed for its versatility and nutritional benefits
Consumers seek out higher quality and healthier products
Soaring prices drives consumers towards private label
PROSPECTS AND OPPORTUNITIES
Health concerns will play stronger role in consumers’ purchasing decisions
Drinking yoghurt poised for strong growth
Inflation will leave its mark as consumers continue to economise
CATEGORY DATA
Table 72 Sales of Yoghurt and Sour Milk Products by Category: Volume 2018-2023
Table 73 Sales of Yoghurt and Sour Milk Products by Category: Value 2018-2023
Table 74 Sales of Yoghurt and Sour Milk Products by Category: % Volume Growth 2018-2023
Table 75 Sales of Yoghurt and Sour Milk Products by Category: % Value Growth 2018-2023
Table 76 NBO Company Shares of Yoghurt and Sour Milk Products: % Value 2019-2023
Table 77 LBN Brand Shares of Yoghurt and Sour Milk Products: % Value 2020-2023
Table 78 Distribution of Yoghurt and Sour Milk Products by Format: % Value 2018-2023
Table 79 Forecast Sales of Yoghurt and Sour Milk Products by Category: Volume 2023-2028
Table 80 Forecast Sales of Yoghurt and Sour Milk Products by Category: Value 2023-2028
Table 81 Forecast Sales of Yoghurt and Sour Milk Products by Category: % Volume Growth 2023-2028
Table 82 Forecast Sales of Yoghurt and Sour Milk Products by Category: % Value Growth 2023-2028
OTHER DAIRY IN CROATIA
KEY DATA FINDINGS
2023 DEVELOPMENTS
Coffee whiteners and cream witness recovery in volume sales as socialising returns
Fromage frais and quark are eaten for health benefits
Foodservice volume sales rise but at lower rate
PROSPECTS AND OPPORTUNITIES
Chilled snacks is a high growth category
Opportunities to drive condensed milk and cream sales with a better-for-you proposition
E-commerce to extend its share of sales in other dairy
CATEGORY DATA
Table 43 Sales of Other Dairy by Category: Volume 2018-2023
Table 44 Sales of Other Dairy by Category: Value 2018-2023
Table 45 Sales of Other Dairy by Category: % Volume Growth 2018-2023
Table 46 Sales of Other Dairy by Category: % Value Growth 2018-2023
Table 47 NBO Company Shares of Other Dairy: % Value 2019-2023
Table 48 LBN Brand Shares of Other Dairy: % Value 2020-2023
Table 49 Distribution of Other Dairy by Format: % Value 2018-2023
Table 50 Forecast Sales of Other Dairy by Category: Volume 2023-2028
Table 51 Forecast Sales of Other Dairy by Category: Value 2023-2028
Table 52 Forecast Sales of Other Dairy by Category: % Volume Growth 2023-2028
Table 53 Forecast Sales of Other Dairy by Category: % Value Growth 2023-2028
PLANT-BASED DAIRY IN CROATIA
KEY DATA FINDINGS
2023 DEVELOPMENTS
Plant-based milk sought out by affluent consumers
Vegan marketed plant-based dairy products are in demand
Private label is making waves in plant-based dairy
PROSPECTS AND OPPORTUNITIES
New players expected to focus on sustainability to differentiate in plant-based dairy
Competition from lactose-free traditional dairy products
Plant-based cheese to become more established
CATEGORY DATA
Table 54 Sales of Plant-Based Dairy by Category: Value 2018-2023
Table 55 Sales of Plant-Based Dairy by Category: % Value Growth 2018-2023
Table 56 NBO Company Shares of Plant-Based Dairy: % Value 2019-2023
Table 57 LBN Brand Shares of Plant-Based Dairy: % Value 2020-2023
Table 58 Distribution of Plant-Based Dairy by Format: % Value 2018-2023
Table 59 Forecast Sales of Plant-Based Dairy by Category: Value 2023-2028
Table 60 Forecast Sales of Plant-Based Dairy by Category: % Value Growth 2023-2028
