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Dairy Industry in India- SWOT Analysis

January 2013 | 19 pages | ID: D215F7B16D7EN
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OVERVIEW

The dairy industry plays an important role in the socio-economic development of India, generating huge rural employment and providing cheap nutritional food to a vast population. The Indian dairy industry is mounting hastily, in a bid to match up with the advancement around the world. India is the world’s largest producer of dairy products by volume and has the world’s largest dairy herd. . Dairy development in India has been acknowledged the world over as one of modern India’s most successful developmental programme. Today, India is the largest milk producing country in the world.

With rising disposable incomes, emerging middle class and increasing health awareness, dairy industry is bound to flourish. Also, changing consumer tastes towards value added dairy products along with Government initiatives for the sector has led to a growth wave in the industry. Factoring all these growth supplements, we have estimated the industry to be in the pink of its health in the near future and would be soaring to new heights. Indian Dairy industry currently pegged at USD 47 billion will jump to reach USD 67 billion by 2015.

SCOPE OF THE REPORT
  • Industry at a glance
  • Contains a study of the major internal and external factors affecting the industry in the form of a SWOT framework
REASONS TO BUY
  • Gain insight into the industry in terms of the opportunities and threats that will augment and restrict its growth
  • Get knowledge about the forte of the industry which will help it to ride in the lead
OVERVIEW

SWOT ANALYSIS

STRENGTHS

1. Abundant Raw Material
2. Everlasting Demand
3. Outsized Customer Base

WEAKNESS

1. Unorganized & Fragmented
2. Lack of fodder
3. Improper Supply Chain Infrastructure

OPPORTUNITIES

1. Rising Health Awareness
2. Burgeoning Middle Class
3. Surge in disposable incomes
4. Rising spending on proteins
5. Low per capita consumption

THREATS

1. Increasing urbanization
2. Lack of policy clarity
3. Competition

LIST OF FIGURES & TABLES

Figure 1 Per Capita expenditure on Milk Products (In INR, 2000-10)
Figure 2 Share of Milk in Total Food Expenditure (2000-10)
Figure 3 India- % distribution of population (1991-2011)
Figure 4 Average productivity comparison
Figure 5 Number of Middle Class Households (In Millions, Current-2026E)
Figure 6 Per Capita Income India (In INR, 2006-15E)
Figure 7 Per Capita consumption of Milk, Eggs and Meat in rural and urban India (2009-10)
Figure 8 Per Capita consumption of Milk (2009-10) - Comparison
Figure 9 Indian Population Structure (2001-11)
Figure 10 Growth rate of population (%, 1991-2011)
Table 1 Fodder Deficiency in India
Table 2 Leading Healthy Dairy Products


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