Grocery Retailers in Germany

Date: January 26, 2015
Pages: 62
Price:
US$ 900.00
Publisher: Euromonitor International Ltd
Report type: Strategic Report
Delivery: E-mail Delivery (PDF)
ID: G6F29A5639DEN
Leaflet:

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Grocery Retailers in Germany
German consumers are known to be very price-sensitive and they continue to be so. While they see convenience as an added value, they have been educated to put the biggest emphasis on price. This is one of the reasons why convenience stores, for example, struggle in Germany. They offer convenience but cannot compete on price with other channels. Consumers tend to choose an option that is less convenient for them, if they are able to save money by doing so.

Euromonitor International's Grocery Retailers in Germany report offers insight into key trends and developments driving the industry. The report examines all retail channels to provide sector insight. Channels include hypermarkets, supermarkets, discounters, convenience stores, mixed retailers, health and beauty retailers, clothing and footwear retailers, furniture and furnishing stores, DIY and hardware stores, durable goods retailers, leisure and personal goods retailers. There are profiles of leading retailers, with analysis of their performance and the challenges they face. There is also analysis of non-store retailing: vending; homeshopping; internet retailing; direct selling, as available.

Product coverage: Modern Grocery Retailers, Traditional Grocery Retailers.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Grocery Retailers market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Headlines
Trends
Traditional Vs Modern
Competitive Landscape
Prospects
Channel Formats
  Chart 1 Modern Grocery Retailers: Edeka, Supermarket in Berlin
  Chart 2 Modern Grocery Retailers: Rewe, Supermarket in Berlin
  Chart 3 Modern Grocery Retailers: Real, Hypermarket in Berlin
  Chart 4 Traditional Grocery Retailers: Getränke Hoffmann, Food/Drink/Tobacco Specialist Retailer in Berlin
  Chart 5 Traditional Grocery Retailers: Vitalia Reformhaus, Other Grocery Retailer in Berlin
Channel Data
  Table 1 Grocery Retailers: Value Sales, Outlets and Selling Space 2009-2014
  Table 2 Sales in Grocery Retailers by Channel: Value 2009-2014
  Table 3 Grocery Retailers Outlets by Channel: Units 2009-2014
  Table 4 Sales in Grocery Retailers by Channel: % Value Growth 2009-2014
  Table 5 Grocery Retailers Outlets by Channel: % Unit Growth 2009-2014
  Table 6 Grocery Retailers Company Shares: % Value 2010-2014
  Table 7 Grocery Retailers Brand Shares: % Value 2011-2014
  Table 8 Grocery Retailers Brand Shares: Outlets 2011-2014
  Table 9 Grocery Retailers Brand Shares: Selling Space 2011-2014
  Table 10 Grocery Retailers Forecasts: Value Sales, Outlets and Selling Space 2014-2019
  Table 11 Forecast Sales in Grocery Retailers by Channel: Value 2014-2019
  Table 12 Forecast Grocery Retailers Outlets by Channel: Units 2014-2019
  Table 13 Forecast Sales in Grocery Retailers by Channel: % Value Growth 2014-2019
  Table 14 Forecast Grocery Retailers Outlets by Channel: % Unit Growth 2014-2019
Edeka Zentrale AG & Co Kg in Retailing (germany)
Strategic Direction
Key Facts
Summary 1 Edeka Zentrale AG & Co KG: Key Facts
Summary 2 Edeka Zentrale AG & Co KG: Operational Indicators
Internet Strategy
Company Background
  Chart 6 Edeka Zentrale AG & Co KG: Edeka Center, Hypermarket in Berlin
Private Label
Summary 3 Edeka Zentrale AG & Co KG: Private Label Portfolio
Competitive Positioning
Summary 4 Edeka Zentrale AG & Co KG: Competitive Position 2014
Kaufland Warenhandel GmbH & Co Kg in Retailing (germany)
Strategic Direction
Key Facts
Summary 5 Kaufland Warenhandel GmbH & Co KG: Key Facts
Summary 6 Kaufland Warenhandel GmbH & Co KG: Operational Indicators
Internet Strategy
Summary 7 Kaufland Warenhandel GmbH & Co KG: Share of Sales Generated by Internet Retailing
Company Background
  Chart 7 Kaufland Warenhandel GmbH & Co KG: Kaufland, Hypermarket in Berlin
Private Label
Summary 8 Kaufland Warenhandel GmbH & Co KG: Private Label Portfolio
Competitive Positioning
Summary 9 Kaufland Warenhandel GmbH & Co KG: Competitive Position 2014
Lidl Stiftung & Co Kg in Retailing (germany)
Strategic Direction
Key Facts
Summary 10 Lidl Stiftung & Co KG: Key Facts
Summary 11 Lidl Stiftung & Co KG: Operational Indicators
Internet Strategy
Summary 12 Lidl Stiftung & Co KG: Share of Sales Generated by Internet Retailing
Company Background
  Chart 8 Lidl Stiftung & Co KG: Lidl, Discounter in Berlin
Private Label
Summary 13 Lidl Stiftung & Co KG: Private Label Portfolio
Competitive Positioning
Summary 14 Lidl Stiftung & Co KG: Competitive Position 2014
Rewe Markt GmbH in Retailing (germany)
Strategic Direction
Key Facts
Summary 15 Rewe Markt GmbH: Key Facts
Summary 16 Rewe Markt GmbH: Operational Indicators
Internet Strategy
Summary 17 Rewe Markt GmbH: Share of Sales Generated by Internet Retailing
Company Background
Private Label
Summary 18 Rewe Markt GmbH: Private Label Portfolio
Competitive Positioning
Summary 19 Rewe Markt GmbH: Competitive Position 2014
Executive Summary
Retailing in Germany Continues To Show Healthy Value Growth
German Consumers Still Price-conscious Amid Premiumisation Trend
Non-grocery Specialists and Grocery Retailers - Close Race for First Spot
Competition Remains Fierce and Increasingly Moves Towards Multi-channel
Despite Maturity in Demand, Value Growth Can Be Sustained by Premiumisation
Key Trends and Developments
Economic Outlook
Internet Retailing Further Pressurising Physical Stores Leads Towards Multi-channel
Individualisation and Localisation Trends Clash With Germans' Price-consciousness
Private Label
Market Indicators
  Table 15 Employment in Retailing 2009-2014
Market Data
  Table 16 Sales in Retailing by Store-based vs Non-Store: Value 2009-2014
  Table 17 Sales in Retailing by Store-based vs Non-Store: % Value Growth 2009-2014
  Table 18 Sales in Store-based Retailing by Channel: Value 2009-2014
  Table 19 Store-based Retailing Outlets by Channel: Units 2009-2014
  Table 20 Sales in Store-based Retailing by Channel: % Value Growth 2009-2014
  Table 21 Store-based Retailing Outlets by Channel: % Unit Growth 2009-2014
  Table 22 Sales in Non-Store Retailing by Channel: Value 2009-2014
  Table 23 Sales in Non-Store Retailing by Channel: % Value Growth 2009-2014
  Table 24 Sales in Retailing by Grocery vs Non-Grocery: 2009-2014
  Table 25 Non-Grocery Specialists: Value Sales, Outlets and Selling Space 2009-2014
  Table 26 Sales in Non-Grocery Specialists by Channel: Value 2009-2014
  Table 27 Non-Grocery Specialists Outlets by Channel: Units 2009-2014
  Table 28 Sales in Non-Grocery Specialists by Channel: % Value Growth 2009-2014
  Table 29 Non-Grocery Specialists Outlets by Channel: % Unit Growth 2009-2014
  Table 30 Retailing Company Shares: % Value 2010-2014
  Table 31 Retailing Brand Shares: % Value 2011-2014
  Table 32 Store-based Retailing Company Shares: % Value 2010-2014
  Table 33 Store-based Retailing Brand Shares: % Value 2011-2014
  Table 34 Store-based Retailing Brand Shares: Outlets 2011-2014
  Table 35 Non-Store Retailing Company Shares: % Value 2010-2014
  Table 36 Non-Store Retailing Brand Shares: % Value 2011-2014
  Table 37 Non-Grocery Specialists Company Shares: % Value 2010-2014
  Table 38 Non-Grocery Specialists Brand Shares: % Value 2011-2014
  Table 39 Non-Grocery Specialists Brand Shares: Outlets 2011-2014
  Table 40 Non-Grocery Specialists Brand Shares: Selling Space 2011-2014
  Table 41 Forecast Sales in Retailing by Store-based vs Non-Store: Value 2014-2019
  Table 42 Forecast Sales in Retailing by Store-based vs Non-Store: % Value Growth 2014-2019
  Table 43 Forecast Sales in Store-based Retailing by Channel: Value 2014-2019
  Table 44 Forecast Store-based Retailing Outlets by Channel: Units 2014-2019
  Table 45 Forecast Sales in Store-based Retailing by Channel: % Value Growth 2014-2019
  Table 46 Forecast Store-Based Retailing Outlets by Channel: % Unit Growth 2014-2019
  Table 47 Forecast Sales in Non-Store Retailing by Channel: Value 2014-2019
  Table 48 Forecast Sales in Non-Store Retailing by Channel: % Value Growth 2014-2019
  Table 49 Non-Grocery Specialists Forecasts: Value Sales, Outlets and Selling Space 2014-2019
  Table 50 Forecast Sales in Non-Grocery Specialists by Channel: Value 2014-2019
  Table 51 Forecast Non-Grocery Specialists Outlets by Channel: Units 2014-2019
  Table 52 Forecast Sales in Non-Grocery Specialists by Channel: % Value Growth 2014-2019
  Table 53 Forecast Non-Grocery Specialists Outlets by Channel: % Unit Growth 2014-2019
Appendix
Operating Environment
Summary 20 Standard Opening Hours by Channel Type 2014
  Table 54 Number of Shopping Centres/Malls 2011-2014
Cash-and-carry
  Table 55 Cash-and-Carry: Value Sales 2009-2014
  Table 56 Cash-and-Carry: Value Sales by National Brand Owner 2011-2014
  Table 57 Cash-and-Carry: Number of Outlets by National Brand Owner 2011-2014
Definitions
Sources
Summary 21 Research Sources
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