Yoghurt in the US
After growing by over 8% from 2006-2008, sales of yoghurt and sour milk drinks have slowed down and will grow by 5% in value terms in 2010. While consumer interest in yoghurt and sour milk drinks remains strong, there was an absence of new launches in 2010. Year 2006 sales were boosted by the multimillion dollar launch of Activia and 2007 saw the launch of Yoplait Yo-Plus. In contrast, new product development was limited in 2010. Retail volume sales also grew at a slower pace in 2010, with...
Euromonitor International's Yoghurt in USA report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2006-2010, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2015 illustrate how the market is set to change.
Product coverage: Chocolate-based Flavoured Powder Drinks, Dairy Only Flavoured Milk Drinks, Dairy-based Desserts, Drinking Yoghurt, Flavoured Fromage Frais and Quark, Flavoured Milk Drinks with Fruit Juice, Flavoured, Functional Condensed Milk, Fresh/Pasteurised Milk, Goat Milk, Hard Cheese, Long-Life/UHT Milk, Malt-based Hot Drinks, Non-Chocolate-based Flavoured Powder Drinks, Plain Condensed/Evaporated Milk, Plain Fromage Frais and Quark, Savoury Fromage Frais and Quark, Soft Cheese, Soy Drinks, Soy Milk, Soy-based Desserts, Spoonable Yoghurt, Spreadable Processed Cheese, Spreadable Unprocessed Cheese, Unspreadable Processed Cheese.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
Euromonitor International's Yoghurt in USA report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2006-2010, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2015 illustrate how the market is set to change.
Product coverage: Chocolate-based Flavoured Powder Drinks, Dairy Only Flavoured Milk Drinks, Dairy-based Desserts, Drinking Yoghurt, Flavoured Fromage Frais and Quark, Flavoured Milk Drinks with Fruit Juice, Flavoured, Functional Condensed Milk, Fresh/Pasteurised Milk, Goat Milk, Hard Cheese, Long-Life/UHT Milk, Malt-based Hot Drinks, Non-Chocolate-based Flavoured Powder Drinks, Plain Condensed/Evaporated Milk, Plain Fromage Frais and Quark, Savoury Fromage Frais and Quark, Soft Cheese, Soy Drinks, Soy Milk, Soy-based Desserts, Spoonable Yoghurt, Spreadable Processed Cheese, Spreadable Unprocessed Cheese, Unspreadable Processed Cheese.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Yoghurt market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
Yoghurt in the US
Euromonitor International
January 2011
LIST OF CONTENTS AND TABLES
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Yoghurt by Category: Volume 2005-2010
Table 2 Sales of Yoghurt by Category: Value 2005-2010
Table 3 Sales of Yoghurt by Category: % Volume Growth 2005-2010
Table 4 Sales of Yoghurt by Category: % Value Growth 2005-2010
Table 5 Soy-based vs Dairy-based Yoghurt % Breakdown 2010
Table 6 Leading Flavours for Flavoured Spoonable Yoghurt 2005-2010
Table 7 Leading Flavours for Fruited Spoonable Yoghurt 2005-2010
Table 8 Yoghurt Company Shares 2005-2009
Table 9 Yoghurt Brand Shares 2006-2009
Table 10 Forecast Sales of Yoghurt by Category: Volume 2010-2015
Table 11 Forecast Sales of Yoghurt by Category: Volume 2010-2015
Table 12 Forecast Sales of Yoghurt by Category: Value 2010-2015
Table 13 Forecast Sales of Yoghurt by Category: % Volume Growth 2010-2015
Table 14 Forecast Sales of Yoghurt by Category: % Value Growth 2010-2015
General Mills Inc in Packaged Food (usa)
Strategic Direction
Key Facts
Summary 1 General Mills Inc: Key Facts
Summary 2 General Mills Inc U.S. Retail: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 3 General Mills Inc: Competitive Position 2009
Kraft Foods Inc in Packaged Food (usa)
Strategic Direction
Key Facts
Summary 4 Kraft Foods Inc: Key Facts
Summary 5 Kraft Foods North America: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 6 Kraft Foods Inc: Competitive Position 2009
Executive Summary
Moderate Growth in 2010
Consumers Worry About Food Safety
Kraft and Nestlé Expand
Supermarkets Face More Competitors
Packaged Food Sales To Slow Down
Key Trends and Developments
Americans Stay at Home
Consumers Lose Confidence in Food Safety
Grocery Retailers Enter "food Deserts"
Knowledge of Health and Wellness Grows
Market Data
Table 15 Sales of Packaged Food by Category: Volume 2005-2010
Table 16 Sales of Packaged Food by Category: Value 2005-2010
Table 17 Sales of Packaged Food by Category: % Volume Growth 2005-2010
Table 18 Sales of Packaged Food by Category: % Value Growth 2005-2010
Table 19 GBO Shares of Packaged Food 2005-2009
Table 20 NBO Shares of Packaged Food 2005-2009
Table 21 NBO Brand Shares of Packaged Food 2006-2009
Table 22 Penetration of Private Label by Category 2005-2009
Table 23 Sales of Packaged Food by Distribution Format: % Analysis 2005-2010
Table 24 Sales of Packaged Food by Category and Distribution Format: % Analysis 2010
Table 25 Forecast Sales of Packaged Food by Category: Volume 2010-2015
Table 26 Forecast Sales of Packaged Food by Category: Value 2010-2015
Table 27 Forecast Sales of Packaged Food by Category: % Volume Growth 2010-2015
Table 28 Forecast Sales of Packaged Food by Category: % Value Growth 2010-2015
Foodservice - Key Trends and Developments
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 29 Foodservice Sales of Packaged Food by Category: Volume 2005-2010
Table 30 Foodservice Sales of Packaged Food by Category: % Volume Growth 2005-2010
Table 31 Forecast Foodservice Sales of Packaged Food by Category: Volume 2010-2015
Table 32 Forecast Foodservice Sales of Packaged Food by Category: % Volume Growth 2010-2015
Impulse and Indulgence Products - Key Trends and Developments
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 33 Sales of Impulse and Indulgence Products by Category: Volume 2005-2010
Table 34 Sales of Impulse and Indulgence Products by Category: Value 2005-2010
Table 35 Sales of Impulse and Indulgence Products by Category: % Volume Growth 2005-2010
Table 36 Sales of Impulse and Indulgence Products by Category: % Value Growth 2005-2010
Table 37 Company Shares of Impulse and Indulgence Products 2005-2009
Table 38 Brand Shares of Impulse and Indulgence Products 2006-2009
Table 39 Forecast Sales of Impulse and Indulgence Products by Category: Volume 2010-2015
Table 40 Forecast Sales of Impulse and Indulgence Products by Category: Value 2010-2015
Table 41 Forecast Sales of Impulse and Indulgence Products by Category: % Volume Growth 2010-2015
Table 42 Forecast Sales of Impulse and Indulgence Products by Category: % Value Growth 2010-2015
Nutrition/staples - Key Trends and Developments
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 43 Sales of Nutrition/Staples by Category: Volume 2005-2010
Table 44 Sales of Nutrition/Staples by Category: Value 2005-2010
Table 45 Sales of Nutrition/Staples by Category: % Volume Growth 2005-2010
Table 46 Sales of Nutrition/Staples by Category: % Value Growth 2005-2010
Table 48 Brand Shares of Nutrition/Staples 2006-2009
Table 49 Forecast Sales of Nutrition/Staples by Category: Volume 2010-2015
Table 50 Forecast Sales of Nutrition/Staples by Category: Value 2010-2015
Table 51 Forecast Sales of Nutrition/Staples by Category: % Volume Growth 2010-2015
Table 52 Forecast Sales of Nutrition/Staples by Category: % Value Growth 2010-2015
Meal Solutions - Key Trends and Developments
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 53 Sales of Meal Solutions by Category: Volume 2005-2010
Table 54 Sales of Meal Solutions by Category: Value 2005-2010
Table 55 Sales of Meal Solutions by Category: % Volume Growth 2005-2010
Table 56 Sales of Meal Solutions by Category: % Value Growth 2005-2010
Table 57 Company Shares of Meal Solutions 2005-2009
Table 58 Brand Shares of Meal Solutions 2006-2009
Table 59 Forecast Sales of Meal Solutions by Category: Volume 2010-2015
Table 60 Forecast Sales of Meal Solutions by Category: Value 2010-2015
Table 61 Forecast Sales of Meal Solutions by Category: % Volume Growth 2010-2015
Table 62 Forecast Sales of Meal Solutions by Category: % Value Growth 2010-2015
Definitions
Summary 7 Research Sources
Euromonitor International
January 2011
LIST OF CONTENTS AND TABLES
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Yoghurt by Category: Volume 2005-2010
Table 2 Sales of Yoghurt by Category: Value 2005-2010
Table 3 Sales of Yoghurt by Category: % Volume Growth 2005-2010
Table 4 Sales of Yoghurt by Category: % Value Growth 2005-2010
Table 5 Soy-based vs Dairy-based Yoghurt % Breakdown 2010
Table 6 Leading Flavours for Flavoured Spoonable Yoghurt 2005-2010
Table 7 Leading Flavours for Fruited Spoonable Yoghurt 2005-2010
Table 8 Yoghurt Company Shares 2005-2009
Table 9 Yoghurt Brand Shares 2006-2009
Table 10 Forecast Sales of Yoghurt by Category: Volume 2010-2015
Table 11 Forecast Sales of Yoghurt by Category: Volume 2010-2015
Table 12 Forecast Sales of Yoghurt by Category: Value 2010-2015
Table 13 Forecast Sales of Yoghurt by Category: % Volume Growth 2010-2015
Table 14 Forecast Sales of Yoghurt by Category: % Value Growth 2010-2015
General Mills Inc in Packaged Food (usa)
Strategic Direction
Key Facts
Summary 1 General Mills Inc: Key Facts
Summary 2 General Mills Inc U.S. Retail: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 3 General Mills Inc: Competitive Position 2009
Kraft Foods Inc in Packaged Food (usa)
Strategic Direction
Key Facts
Summary 4 Kraft Foods Inc: Key Facts
Summary 5 Kraft Foods North America: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 6 Kraft Foods Inc: Competitive Position 2009
Executive Summary
Moderate Growth in 2010
Consumers Worry About Food Safety
Kraft and Nestlé Expand
Supermarkets Face More Competitors
Packaged Food Sales To Slow Down
Key Trends and Developments
Americans Stay at Home
Consumers Lose Confidence in Food Safety
Grocery Retailers Enter "food Deserts"
Knowledge of Health and Wellness Grows
Market Data
Table 15 Sales of Packaged Food by Category: Volume 2005-2010
Table 16 Sales of Packaged Food by Category: Value 2005-2010
Table 17 Sales of Packaged Food by Category: % Volume Growth 2005-2010
Table 18 Sales of Packaged Food by Category: % Value Growth 2005-2010
Table 19 GBO Shares of Packaged Food 2005-2009
Table 20 NBO Shares of Packaged Food 2005-2009
Table 21 NBO Brand Shares of Packaged Food 2006-2009
Table 22 Penetration of Private Label by Category 2005-2009
Table 23 Sales of Packaged Food by Distribution Format: % Analysis 2005-2010
Table 24 Sales of Packaged Food by Category and Distribution Format: % Analysis 2010
Table 25 Forecast Sales of Packaged Food by Category: Volume 2010-2015
Table 26 Forecast Sales of Packaged Food by Category: Value 2010-2015
Table 27 Forecast Sales of Packaged Food by Category: % Volume Growth 2010-2015
Table 28 Forecast Sales of Packaged Food by Category: % Value Growth 2010-2015
Foodservice - Key Trends and Developments
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 29 Foodservice Sales of Packaged Food by Category: Volume 2005-2010
Table 30 Foodservice Sales of Packaged Food by Category: % Volume Growth 2005-2010
Table 31 Forecast Foodservice Sales of Packaged Food by Category: Volume 2010-2015
Table 32 Forecast Foodservice Sales of Packaged Food by Category: % Volume Growth 2010-2015
Impulse and Indulgence Products - Key Trends and Developments
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 33 Sales of Impulse and Indulgence Products by Category: Volume 2005-2010
Table 34 Sales of Impulse and Indulgence Products by Category: Value 2005-2010
Table 35 Sales of Impulse and Indulgence Products by Category: % Volume Growth 2005-2010
Table 36 Sales of Impulse and Indulgence Products by Category: % Value Growth 2005-2010
Table 37 Company Shares of Impulse and Indulgence Products 2005-2009
Table 38 Brand Shares of Impulse and Indulgence Products 2006-2009
Table 39 Forecast Sales of Impulse and Indulgence Products by Category: Volume 2010-2015
Table 40 Forecast Sales of Impulse and Indulgence Products by Category: Value 2010-2015
Table 41 Forecast Sales of Impulse and Indulgence Products by Category: % Volume Growth 2010-2015
Table 42 Forecast Sales of Impulse and Indulgence Products by Category: % Value Growth 2010-2015
Nutrition/staples - Key Trends and Developments
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 43 Sales of Nutrition/Staples by Category: Volume 2005-2010
Table 44 Sales of Nutrition/Staples by Category: Value 2005-2010
Table 45 Sales of Nutrition/Staples by Category: % Volume Growth 2005-2010
Table 46 Sales of Nutrition/Staples by Category: % Value Growth 2005-2010
Table 48 Brand Shares of Nutrition/Staples 2006-2009
Table 49 Forecast Sales of Nutrition/Staples by Category: Volume 2010-2015
Table 50 Forecast Sales of Nutrition/Staples by Category: Value 2010-2015
Table 51 Forecast Sales of Nutrition/Staples by Category: % Volume Growth 2010-2015
Table 52 Forecast Sales of Nutrition/Staples by Category: % Value Growth 2010-2015
Meal Solutions - Key Trends and Developments
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 53 Sales of Meal Solutions by Category: Volume 2005-2010
Table 54 Sales of Meal Solutions by Category: Value 2005-2010
Table 55 Sales of Meal Solutions by Category: % Volume Growth 2005-2010
Table 56 Sales of Meal Solutions by Category: % Value Growth 2005-2010
Table 57 Company Shares of Meal Solutions 2005-2009
Table 58 Brand Shares of Meal Solutions 2006-2009
Table 59 Forecast Sales of Meal Solutions by Category: Volume 2010-2015
Table 60 Forecast Sales of Meal Solutions by Category: Value 2010-2015
Table 61 Forecast Sales of Meal Solutions by Category: % Volume Growth 2010-2015
Table 62 Forecast Sales of Meal Solutions by Category: % Value Growth 2010-2015
Definitions
Summary 7 Research Sources