Sports Nutrition in China

September 2023 | 21 pages | ID: S2A201B10AFEN
Euromonitor International Ltd

Abstracts

As individuals are adapting to the new normal as restrictions have been lifted, and are seeking to regain a sense of normalcy, the return to outdoor activities and sports engagements has become a prevailing trend in 2023. This shift holds promising opportunities not only for the health industry, but also for the recovery and current value growth of sports nutrition in China in 2023, after a year of decline in 2022. Furthermore, evolving health consciousness within society is catalysing a shift i...

Euromonitor International's Sports Nutrition in China report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2018-2022, allowing you to identify the sectors driving growth. Forecasts to 2027 illustrate how the market is set to change.

Product coverage: Sports Non-Protein Products, Sports Protein Products.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Sports Nutrition market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Contents

SPORTS NUTRITION IN CHINA
KEY DATA FINDINGS
2023 DEVELOPMENTS
Return of outdoor activities and sports engagements drive full recovery for sports nutrition
Convenient formats attract younger consumers
Lifting of COVID-19 restrictions brings back the buzz for protein/energy bars
PROSPECTS AND OPPORTUNITIES
Health awareness and the wellbeing mindset expected to continue to bring opportunities
Interest-based e-commerce has become a new battlefield
CATEGORY DATA
Table 1 Sales of Sports Nutrition by Category: Value 2018-2023
Table 2 Sales of Sports Nutrition by Category: % Value Growth 2018-2023
Table 3 NBO Company Shares of Sports Nutrition: % Value 2019-2023
Table 4 LBN Brand Shares of Sports Nutrition: % Value 2020-2023
Table 5 Forecast Sales of Sports Nutrition by Category: Value 2023-2028
Table 6 Forecast Sales of Sports Nutrition by Category: % Value Growth 2023-2028
CONSUMER HEALTH IN CHINA
EXECUTIVE SUMMARY
Consumer health in 2023: The big picture
2023 key trends
Competitive landscape
Retailing developments
What next for consumer health?
MARKET INDICATORS
Table 7 Consumer Expenditure on Health Goods and Medical Services: Value 2018-2023
Table 8 Life Expectancy at Birth 2018-2023
MARKET DATA
Table 9 Sales of Consumer Health by Category: Value 2018-2023
Table 10 Sales of Consumer Health by Category: % Value Growth 2018-2023
Table 11 NBO Company Shares of Consumer Health: % Value 2019-2023
Table 12 LBN Brand Shares of Consumer Health: % Value 2020-2023
Table 13 Distribution of Consumer Health by Format: % Value 2018-2023
Table 14 Distribution of Consumer Health by Format and Category: % Value 2023
Table 15 Forecast Sales of Consumer Health by Category: Value 2023-2028
Table 16 Forecast Sales of Consumer Health by Category: % Value Growth 2023-2028
APPENDIX
OTC registration and classification
Vitamins and dietary supplements registration and classification
Self-medication/self-care and preventive medicine
Switches
DISCLAIMER
DEFINITIONS
SOURCES
Summary 1 Research Sources