Spirits in North America

June 2026 | 47 pages | ID: S0B27503942EN
MarketLine

Abstracts

Summary

Spirits in North America industry profile provides top-line qualitative and quantitative summary information including: market share, market size (value and volume 2020-25, and forecast to 2030). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.

Key Highlights

• The spirits market includes the sales of whiskey, vodka, brandy, liqueurs, rum, gin & genever, and others. The scope of others includes tequila & mezcal, local spirits, etc.
• The North American spirits market recorded a value of $84,402.5 million in 2025, representing a compound annual growth rate (CAGR) of 4.1% between 2020 and 2025.
• Market consumption volumes declined with a negative CAGR of 0.4% between 2020 and 2025, reaching a total of 2,592.5 million liters in 2025.
• Market growth during 2020-25 was primarily due to rising disposable income, which drove the spirits market value upward even as total consumption volume fell.

Scope

• Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the spirits market in North America
• Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the spirits market in North America
• Leading company profiles reveal details of key spirits market players’ global operations and financial performance
• Add weight to presentations and pitches by understanding the future growth prospects of the North America spirits market with five year forecasts by both value and volume

Reasons to Buy

• What was the size of the North America spirits market by value in 2025?
• What will be the size of the North America spirits market in 2030?
• What factors are affecting the strength of competition in the North America spirits market?
• How has the market performed over the last five years?
• Who are the top competitors in North America's spirits market?

Contents

1 EXECUTIVE SUMMARY

1.1. Market Value
1.2. Market Value Forecast
1.3. Market Volume
1.4. Market Volume Forecast
1.5. Category Segmentation
1.6. Geography Segmentation
1.7. Market Share
1.8. Market Rivalry
1.9. Competitive Landscape

2 MARKET OVERVIEW

2.1. Market Definition
2.2. Market Analysis
2.3. Market Trends
2.4. Regulatory Landscape

3 MARKET DATA

3.1. Market Value
3.2. Market Volume

4 MARKET SEGMENTATION

4.1. Category Segmentation
4.2. Geography Segmentation
4.3. Market Distribution

5 MARKET OUTLOOK

5.1. Market Value Forecast
5.2. Market Volume Forecast

6 FIVE FORCES ANALYSIS

6.1. Summary
6.2. Buyer Power
6.3. Supplier Power
6.4. New Entrants
6.5. Threat Of Substitutes
6.6. Degree Of Rivalry

7 COMPETITIVE LANDSCAPE

7.1. Who are the leading players in the North American spirits market?
7.2. Which companies have been most successful in increasing their market shares during 2020-25?
7.3. Which companies' market shares have suffered during 2020-25?
7.4. What are the most popular brands in the North American spirits market in 2025?
7.5. What have been the most significant developments in the North American spirits market?

8 COMPANY PROFILES

8.1. Diageo Plc
8.2. Pernod Ricard SA
8.3. Sazerac Company Inc
8.4. Suntory Holdings Ltd

9 MACROECONOMIC INDICATORS

9.1. Country data

10 APPENDIX

10.1. Methodology
10.2. Industry Associations
10.3. Related MarketLine research
10.4. About MarketLine

List Of Tables

LIST OF TABLES

Table 1: North America spirits market value: $ million, 2020-25
Table 2: North America spirits market volume: million liters, 2020-25
Table 3: North America spirits market category segmentation: % share, by value, 2020-25
Table 4: North America spirits market category segmentation: $ million, 2020-25
Table 5: North America spirits market geography segmentation: $ million, 2025
Table 6: North America spirits market distribution: % share, by volume, 2025
Table 7: North America spirits market value forecast: $ million, 2025-30
Table 8: North America spirits market volume forecast: million liters, 2025-30
Table 9: North America spirits market share: % share, by volume, 2025
Table 10: Diageo Plc: Key Facts
Table 11: Diageo Plc: Annual Financial Ratios
Table 12: Diageo Plc: Key Employees
Table 13: Pernod Ricard SA: Key Facts
Table 14: Pernod Ricard SA: Annual Financial Ratios
Table 15: Pernod Ricard SA: Key Employees
Table 16: Sazerac Company Inc: Key Facts
Table 17: Suntory Holdings Ltd: Key Facts
Table 18: Suntory Holdings Ltd: Key Employees
Table 19: North America Exchange Rate, 2020-25

List Of Figures

LIST OF FIGURES

Figure 1: North America spirits market value: $ million, 2020-25
Figure 2: North America spirits market volume: million liters, 2020-25
Figure 3: North America spirits market category segmentation: $ million, 2020-25
Figure 4: North America spirits market geography segmentation: % share, by value, 2025
Figure 5: North America spirits market distribution: % share, by volume, 2025
Figure 6: North America spirits market value forecast: $ million, 2025-30
Figure 7: North America spirits market volume forecast: million liters, 2025-30
Figure 8: Forces driving competition in the spirits market in North America, 2025
Figure 9: Drivers of buyer power in the spirits market in North America, 2025
Figure 10: Drivers of supplier power in the spirits market in North America, 2025
Figure 11: Factors influencing the likelihood of new entrants in the spirits market in North America, 2025
Figure 12: Factors influencing the threat of substitutes in the spirits market in North America, 2025
Figure 13: Drivers of degree of rivalry in the spirits market in North America, 2025
Figure 14: North America spirits market share: % share, by volume, 2025