Spirits in Germany

June 2026 | 47 pages | ID: S46A4ED6018EN
MarketLine

Abstracts

Summary

Spirits in Germany industry profile provides top-line qualitative and quantitative summary information including: market size (value 2020-25, and forecast to 2030). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.

Key Highlights

• The spirits market includes the sales of whiskey, vodka, brandy, liqueurs, rum, gin & genever, and others. The scope of others includes tequila & mezcal, local spirits, etc.
• The German spirits market recorded a value of $16,148.0 million in 2025, representing a compound annual growth rate (CAGR) of 4.8% between 2020 and 2025.
• Market consumption volume increased with a CAGR of 1.4% between 2020 and 2025, reaching a total of 490.9 million liters in 2025.
• Market during 2020-25 was primarily due to rising disposable incomes contributed to the growth in the spirits market value as more consumers had extra money available after meeting essential expenses.

Scope

• Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the spirits market in Germany
• Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the spirits market in Germany
• Leading company profiles reveal details of key spirits market players’ global operations and financial performance
• Add weight to presentations and pitches by understanding the future growth prospects of the Germany spirits market with five year forecasts

Reasons to Buy

• What was the size of the Germany spirits market by value in 2025?
• What will be the size of the Germany spirits market in 2030?
• What factors are affecting the strength of competition in the Germany spirits market?
• How has the market performed over the last five years?
• What are the main segments that make up Germany's spirits market?

Contents

1 EXECUTIVE SUMMARY

1.1. Market Value
1.2. Market Value Forecast
1.3. Market Volume
1.4. Market Volume Forecast
1.5. Category Segmentation
1.6. Geography Segmentation
1.7. Market Share
1.8. Market Rivalry
1.9. Competitive Landscape

2 MARKET OVERVIEW

2.1. Market Definition
2.2. Market Analysis
2.3. Market Trends
2.4. Regulatory Landscape

3 MARKET DATA

3.1. Market Value
3.2. Market Volume

4 MARKET SEGMENTATION

4.1. Category Segmentation
4.2. Geography Segmentation
4.3. Market Distribution

5 MARKET OUTLOOK

5.1. Market Value Forecast
5.2. Market Volume Forecast

6 FIVE FORCES ANALYSIS

6.1. Summary
6.2. Buyer Power
6.3. Supplier Power
6.4. New Entrants
6.5. Threat Of Substitutes
6.6. Degree Of Rivalry

7 COMPETITIVE LANDSCAPE

7.1. Who are the leading players in the German spirits market?
7.2. Which companies have been most successful in increasing their market shares during 2020-25?
7.3. Which companies' market shares have suffered during 2020-25?
7.4. What are the most popular brands in the German spirits market in 2025?

8 COMPANY PROFILES

8.1. Henkell & Co Sektkellerei KG
8.2. Davide Campari-Milano NV
8.3. Diageo Plc
8.4. Pernod Ricard SA

9 MACROECONOMIC INDICATORS

9.1. Country data

10 APPENDIX

10.1. Methodology
10.2. Industry Associations
10.3. Related MarketLine research
10.4. About MarketLine

List Of Tables

LIST OF TABLES

Table 1: Germany spirits market value: $ million, 2020-25
Table 2: Germany spirits market volume: million liters, 2020-25
Table 3: Germany spirits market category segmentation: % share, by value, 2020-25
Table 4: Germany spirits market category segmentation: $ million, 2020-25
Table 5: Germany spirits market geography segmentation: $ million, 2025
Table 6: Germany spirits market distribution: % share, by volume, 2025
Table 7: Germany spirits market value forecast: $ million, 2025-30
Table 8: Germany spirits market volume forecast: million liters, 2025-30
Table 9: Germany spirits market share: % share, by volume, 2025
Table 10: Henkell & Co Sektkellerei KG: Key Facts
Table 11: Davide Campari-Milano NV: Key Facts
Table 12: Davide Campari-Milano NV: Annual Financial Ratios
Table 13: Davide Campari-Milano NV: Key Employees
Table 14: Diageo Plc: Key Facts
Table 15: Diageo Plc: Annual Financial Ratios
Table 16: Diageo Plc: Key Employees
Table 17: Pernod Ricard SA: Key Facts
Table 18: Pernod Ricard SA: Annual Financial Ratios
Table 19: Pernod Ricard SA: Key Employees
Table 20: Germany Size of Population (Million), 2021-25
Table 21: Germany Real GDP (Constant 2010 Prices, $ Billion), 2021-25
Table 22: Germany GDP (Current Prices, $ Billion), 2021-25
Table 23: Germany Inflation, 2021-25
Table 24: Germany Consumer Price Index (Absolute), 2021-25
Table 25: Germany Exchange Rate, 2020-25

List Of Figures

LIST OF FIGURES

Figure 1: Germany spirits market value: $ million, 2020-25
Figure 2: Germany spirits market volume: million liters, 2020-25
Figure 3: Germany spirits market category segmentation: $ million, 2020-25
Figure 4: Germany spirits market geography segmentation: % share, by value, 2025
Figure 5: Germany spirits market distribution: % share, by volume, 2025
Figure 6: Germany spirits market value forecast: $ million, 2025-30
Figure 7: Germany spirits market volume forecast: million liters, 2025-30
Figure 8: Forces driving competition in the spirits market in Germany, 2025
Figure 9: Drivers of buyer power in the spirits market in Germany, 2025
Figure 10: Drivers of supplier power in the spirits market in Germany, 2025
Figure 11: Factors influencing the likelihood of new entrants in the spirits market in Germany, 2025
Figure 12: Factors influencing the threat of substitutes in the spirits market in Germany, 2025
Figure 13: Drivers of degree of rivalry in the spirits market in Germany, 2025
Figure 14: Germany spirits market share: % share, by volume, 2025