Ready Meals in Vietnam
Due to the outbreak of COVID-19, consumer demands for frozen ready meals increased, with some consumers stockpiling goods they might need in cases of isolation or long periods of home seclusion. In addition, some consumers were wary that food supplies might be impacted by the outbreak of the virus, choosing to stockpile dried porridge and frozen ready meals as a solution to this concern. Many people associate dried porridge with being a nutritious food to consume when feeling ill, which further...
Euromonitor International's Ready Meals in Vietnam report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2015-2019, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2024 illustrate how the market is set to change.
Product coverage: Chilled Lunch Kits, Chilled Pizza, Chilled Ready Meals, Dinner Mixes, Dried Ready Meals, Frozen Pizza, Frozen Ready Meals, Prepared Salads, Shelf Stable Ready Meals.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
Euromonitor International's Ready Meals in Vietnam report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2015-2019, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2024 illustrate how the market is set to change.
Product coverage: Chilled Lunch Kits, Chilled Pizza, Chilled Ready Meals, Dinner Mixes, Dried Ready Meals, Frozen Pizza, Frozen Ready Meals, Prepared Salads, Shelf Stable Ready Meals.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Ready Meals market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
KEY DATA FINDINGS
2020 IMPACT
Frozen ready meals drive strong value growth, as consumers stockpile convenient food options
Modern retailers continue to gain share; however, e-commerce records significant growth, as consumers prefer not to leave the home during the outbreak of the virus
Vissan maintains its lead but continues to lose share to other competitors, as CJ Cau Tre Foods strengthens its position
RECOVERY AND OPPORTUNITIES
Following the outbreak of COVID-19, healthy food products will drive innovation in the landscape
Expansion of modern grocery stores and the growth of e-commerce following COVID-19, will shape the retailing landscape over the forecast period
Convenience will be a key driver of growth for ready meals, offering busy consumers quicker meal solutions
CATEGORY DATA
Table 1 Sales of Ready Meals by Category: Volume 2015-2020
Table 2 Sales of Ready Meals by Category: Value 2015-2020
Table 3 Sales of Ready Meals by Category: % Volume Growth 2015-2020
Table 4 Sales of Ready Meals by Category: % Value Growth 2015-2020
Table 5 Sales of Chilled Ready Meals by Ethnicity: % Value 2015-2020
Table 6 NBO Company Shares of Ready Meals: % Value 2016-2020
Table 7 LBN Brand Shares of Ready Meals: % Value 2017-2020
Table 8 Distribution of Ready Meals by Format: % Value 2015-2020
Table 9 Forecast Sales of Ready Meals by Category: Volume 2020-2025
Table 10 Forecast Sales of Ready Meals by Category: Value 2020-2025
Table 11 Forecast Sales of Ready Meals by Category: % Volume Growth 2020-2025
Table 12 Forecast Sales of Ready Meals by Category: % Value Growth 2020-2025
2020 IMPACT
Frozen ready meals drive strong value growth, as consumers stockpile convenient food options
Modern retailers continue to gain share; however, e-commerce records significant growth, as consumers prefer not to leave the home during the outbreak of the virus
Vissan maintains its lead but continues to lose share to other competitors, as CJ Cau Tre Foods strengthens its position
RECOVERY AND OPPORTUNITIES
Following the outbreak of COVID-19, healthy food products will drive innovation in the landscape
Expansion of modern grocery stores and the growth of e-commerce following COVID-19, will shape the retailing landscape over the forecast period
Convenience will be a key driver of growth for ready meals, offering busy consumers quicker meal solutions
CATEGORY DATA
Table 1 Sales of Ready Meals by Category: Volume 2015-2020
Table 2 Sales of Ready Meals by Category: Value 2015-2020
Table 3 Sales of Ready Meals by Category: % Volume Growth 2015-2020
Table 4 Sales of Ready Meals by Category: % Value Growth 2015-2020
Table 5 Sales of Chilled Ready Meals by Ethnicity: % Value 2015-2020
Table 6 NBO Company Shares of Ready Meals: % Value 2016-2020
Table 7 LBN Brand Shares of Ready Meals: % Value 2017-2020
Table 8 Distribution of Ready Meals by Format: % Value 2015-2020
Table 9 Forecast Sales of Ready Meals by Category: Volume 2020-2025
Table 10 Forecast Sales of Ready Meals by Category: Value 2020-2025
Table 11 Forecast Sales of Ready Meals by Category: % Volume Growth 2020-2025
Table 12 Forecast Sales of Ready Meals by Category: % Value Growth 2020-2025
