Ready Meals in Thailand

November 2020 | 34 pages | ID: R0BFB8DCE35EN
Euromonitor International Ltd

Abstracts

Ready meals has maintained double-digit retail current value growth in 2020 overall, along with strong retail volume growth, although these growth rates are similar to those seen in previous years of the review period. These products were in high demand during the COVID-19 lockdown period in the first half of the year, as some people who would normally eat outside of the home turned to them as an easy option instead of cooking from scratch. However, the impact of this was limited, and other fact...

Euromonitor International's Ready Meals in Thailand report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2015-2019, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2024 illustrate how the market is set to change.

Product coverage: Chilled Lunch Kits, Chilled Pizza, Chilled Ready Meals, Dinner Mixes, Dried Ready Meals, Frozen Pizza, Frozen Ready Meals, Prepared Salads, Shelf Stable Ready Meals.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Ready Meals market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Contents

KEY DATA FINDINGS
2020 IMPACT
Both COVID-19 and other factors maintain growth
Healthier meals available, which are similar to home-cooked food
New launches and promotions used to maintain consumers’ interest
RECOVERY AND OPPORTUNITIES
Dynamic growth forecast due to busy lives and a wider product range
Convenience stores set to maintain its strong distribution lead
Opportunities for growth due to the ageing population in the country
CATEGORY DATA
Table 1 Sales of Ready Meals by Category: Volume 2015-2020
Table 2 Sales of Ready Meals by Category: Value 2015-2020
Table 3 Sales of Ready Meals by Category: % Volume Growth 2015-2020
Table 4 Sales of Ready Meals by Category: % Value Growth 2015-2020
Table 5 Sales of Frozen Ready Meals by Ethnicity: % Value 2015-2020
Table 6 NBO Company Shares of Ready Meals: % Value 2016-2020
Table 7 LBN Brand Shares of Ready Meals: % Value 2017-2020
Table 8 Distribution of Ready Meals by Format: % Value 2015-2020
Table 9 Forecast Sales of Ready Meals by Category: Volume 2020-2025
Table 10 Forecast Sales of Ready Meals by Category: Value 2020-2025
Table 11 Forecast Sales of Ready Meals by Category: % Volume Growth 2020-2025
Table 12 Forecast Sales of Ready Meals by Category: % Value Growth 2020-2025