Ready Meals in Greece

Date: October 26, 2016
Pages: 43
Price:
US$ 990.00
Publisher: Euromonitor International Ltd
Report type: Strategic Report
Delivery: E-mail Delivery (PDF)
ID: R38A39D1D2CEN
Leaflet:

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The 2015 imposition of capital controls in Greece was further interruption on the road to stability and growth in the Greek economy. On top of that, there was also a general VAT increase on food that was implemented in late 2015 and this placed additional burdens on Greek households. Within this adverse economic climate, Greek consumers remained frugal in all spending during 2016 for fear of any new turbulence emerging. This led many to look for meal solutions that can help them to save money.

Euromonitor International's Ready Meals in Greece report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: Chilled Lunch Kits, Chilled Pizza, Chilled Ready Meals, Dinner Mixes, Dried Ready Meals, Frozen Pizza, Frozen Ready Meals, Prepared Salads, Shelf Stable Ready Meals.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Ready Meals market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Headlines
Trends
Competitive Landscape
Prospects
Category Data
  Table 1 Sales of Ready Meals by Category: Volume 2011-2016
  Table 2 Sales of Ready Meals by Category: Value 2011-2016
  Table 3 Sales of Ready Meals by Category: % Volume Growth 2011-2016
  Table 4 Sales of Ready Meals by Category: % Value Growth 2011-2016
  Table 5 Sales of Chilled Ready Meals by Ethnicity: % Value 2011-2016
  Table 6 Sales of Frozen Ready Meals by Ethnicity: % Value 2011-2016
  Table 7 NBO Company Shares of Ready Meals: % Value 2012-2016
  Table 8 LBN Brand Shares of Ready Meals: % Value 2013-2016
  Table 9 Distribution of Ready Meals by Format: % Value 2011-2016
  Table 10 Forecast Sales of Ready Meals by Category: Volume 2016-2021
  Table 11 Forecast Sales of Ready Meals by Category: Value 2016-2021
  Table 12 Forecast Sales of Ready Meals by Category: % Volume Growth 2016-2021
  Table 13 Forecast Sales of Ready Meals by Category: % Value Growth 2016-2021
Alfa-beta Vassilopoulos SA in Packaged Food (greece)
Strategic Direction
Internet Strategy
  Summary 1 Alfa-Beta Vassilopoulos SA: Share of Sales Generated by Internet Retailing 2013-2015
Chart 1 Alfa-Beta Vassilopoulos: ?? Vassilopoulos, interior view, supermarkets in Thessaloniki
Private Label
  Summary 2 Alfa-Beta Vassilopoulos SA: Private Label Portfolio
Competitive Positioning
  Summary 3 Alfa-Beta Vassilopoulos SA: Competitive Position 2015
Atlanta SA in Packaged Food (greece)
Strategic Direction
Key Facts
  Summary 4 Atlanta SA: Key Facts
  Summary 5 Atlanta SA: Operational Indicators
Competitive Positioning
Barba Stathis SA in Packaged Food (greece)
Strategic Direction
Key Facts
  Summary 6 Barba Stathis SA: Key Facts
  Summary 7 Barba Stathis SA: Operational Indicators
Competitive Positioning
  Summary 8 Barba Stathis SA: Competitive Position 2016
Elais Unilever Hellas SA in Packaged Food (greece)
Strategic Direction
Key Facts
  Summary 9 Elais Unilever Hellas SA: Key Facts
  Summary 10 Elais Unilever Hellas SA: Operational Indicators
Competitive Positioning
  Summary 11 Elais Unilever Hellas SA: Competitive Position 2016
Ev Ge Pistiolas SA in Packaged Food (greece)
Strategic Direction
Key Facts
  Summary 12 Ev Ge Pistiolas SA: Key Facts
  Summary 13 Ev Ge Pistiolas SA: Operational Indicators
Competitive Positioning
  Summary 14 Ev Ge Pistiolas SA: Competitive Position 2016
Executive Summary
Value Sales Continue To Post A Decline
Balance Is Gradually Restored After Turbulence in 2015
Delta Foods SA Leads Sales
Supermarkets Leads Sales
Forecast Remains Rather Gloomy Amidst the Ongoing Recession
Key Trends and Developments
Shift Away From Consumer Foodservice Benefits Packaged Food
Political and Economic Turbulence Influences Consumption Patterns
Demographic Trends Further Hinder Growth
Prices Increase Amidst Vat Hike and A Slowdown in Promotional Activities
Foodservice: Key Trends and Developments
Headlines
Trends: Sales To Foodservice
Trends: Consumer Foodservice
Prospects
Category Data
  Table 14 Foodservice Sales of Packaged Food by Category: Volume 2011-2016
  Table 15 Foodservice Sales of Packaged Food by Category: % Volume Growth 2011-2016
  Table 16 Forecast Foodservice Sales of Packaged Food by Category: Volume 2016-2021
  Table 17 Forecast Foodservice Sales of Packaged Food by Category: % Volume Growth 2016-2021
Market Data
  Table 18 Sales of Packaged Food by Category: Volume 2011-2016
  Table 19 Sales of Packaged Food by Category: Value 2011-2016
  Table 20 Sales of Packaged Food by Category: % Volume Growth 2011-2016
  Table 21 Sales of Packaged Food by Category: % Value Growth 2011-2016
  Table 22 GBO Company Shares of Packaged Food: % Value 2012-2016
  Table 23 NBO Company Shares of Packaged Food: % Value 2012-2016
  Table 24 LBN Brand Shares of Packaged Food: % Value 2013-2016
  Table 25 Penetration of Private Label by Category: % Value 2011-2016
  Table 26 Distribution of Packaged Food by Format: % Value 2011-2016
  Table 27 Distribution of Packaged Food by Format and Category: % Value 2016
  Table 28 Forecast Sales of Packaged Food by Category: Volume 2016-2021
  Table 29 Forecast Sales of Packaged Food by Category: Value 2016-2021
  Table 30 Forecast Sales of Packaged Food by Category: % Volume Growth 2016-2021
  Table 31 Forecast Sales of Packaged Food by Category: % Value Growth 2016-2021
Sources
  Summary 15 Research Sources
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