Ready Meals in Argentina

November 2020 | 31 pages | ID: RD0F5A28035EN
Euromonitor International Ltd

Abstracts

Consumption of frozen pizza and frozen ready meals has been falling for several years in Argentina. This is mainly due to heightened budget-consciousness arising from the country’s deep-seated economic problems, as these product types are comparatively expensive and perceived to offer poor value for money. As a result, most consumers consider them an unnecessary expense, and choose the more economical option of cooking home-made meals from scratch instead.

Euromonitor International's Ready Meals in Argentina report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2015-2019, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2024 illustrate how the market is set to change.

Product coverage: Chilled Lunch Kits, Chilled Pizza, Chilled Ready Meals, Dinner Mixes, Dried Ready Meals, Frozen Pizza, Frozen Ready Meals, Prepared Salads, Shelf Stable Ready Meals.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Ready Meals market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Contents

KEY DATA FINDINGS
2020 IMPACT
COVID-19 further depresses demand for frozen pizza and frozen ready meals
Supermarkets, hypermarkets and e-commerce make distribution gains
Molinos R?o de la Plata strengthens its overall lead
RECOVERY AND OPPORTUNITIES
Ready meals consumption expected to recover as the pandemic starts to subside
Pricing, health concerns and narrow range of choices will continue to limit demand
Commanding lead of Molinos R?o de la Plata is unlikely to be threatened
CATEGORY DATA
Table 1 Sales of Ready Meals by Category: Volume 2015-2020
Table 2 Sales of Ready Meals by Category: Value 2015-2020
Table 3 Sales of Ready Meals by Category: % Volume Growth 2015-2020
Table 4 Sales of Ready Meals by Category: % Value Growth 2015-2020
Table 5 Sales of Frozen Ready Meals by Ethnicity: % Value 2015-2020
Table 6 NBO Company Shares of Ready Meals: % Value 2016-2020
Table 7 LBN Brand Shares of Ready Meals: % Value 2017-2020
Table 8 Distribution of Ready Meals by Format: % Value 2015-2020
Table 9 Forecast Sales of Ready Meals by Category: Volume 2020-2025
Table 10 Forecast Sales of Ready Meals by Category: Value 2020-2025
Table 11 Forecast Sales of Ready Meals by Category: % Volume Growth 2020-2025
Table 12 Forecast Sales of Ready Meals by Category: % Value Growth 2020-2025