Other Dairy in Kenya

September 2024 | 18 pages | ID: OF24E72BA51EN
Euromonitor International Ltd

Abstracts

Retail volume and value sales of other dairy in Kenya remain very low at the end of the review period. Growth is expected to be healthy over 2024, from a low base, although cream remains the category within other dairy to register significant retail, or foodservice, sales. Consumers in Kenya are highly price-sensitive, and this severely hampers the potential of dairy products like cooking cream and ghee. The high cost of these items, coupled with limited awareness in households, subdues demand.

Euromonitor International's Other Dairy in Kenya report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2019-2023, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are shaping the market in <|Year|> directly informs our forecasts to 2028, clearly indicating how the market is expected to change.

Product coverage: Chilled and Shelf Stable Desserts, Chilled Snacks, Coffee Whiteners, Condensed and Evaporated Milk, Cream, Fromage Frais and Quark.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Other Dairy market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Contents

Other Dairy in Kenya
Euromonitor International
September 2024

LIST OF CONTENTS AND TABLES

OTHER DAIRY IN KENYA
KEY DATA FINDINGS

2024 DEVELOPMENTS

Cream remains the only significant category in other dairy
High prices hamper the potential for cream in the market
Low awareness and knowledge of use hinder take-off of condensed milk
PROSPECTS AND OPPORTUNITIES
Other dairy is set to remain an underdeveloped category
Wider distribution is required to strengthen other dairy’s foothold
Stronger cold chain distribution systems to boost the offer of chilled other dairy
CATEGORY DATA
Table 1 Sales of Other Dairy by Category: Volume 2019-2024
Table 2 Sales of Other Dairy by Category: Value 2019-2024
Table 3 Sales of Other Dairy by Category: % Volume Growth 2019-2024
Table 4 Sales of Other Dairy by Category: % Value Growth 2019-2024
Table 5 Sales of Cream by Type: % Value 2019-2024
Table 6 NBO Company Shares of Other Dairy: % Value 2020-2024
Table 7 LBN Brand Shares of Other Dairy: % Value 2021-2024
Table 8 Distribution of Other Dairy by Format: % Value 2019-2024
Table 9 Forecast Sales of Other Dairy by Category: Volume 2024-2029
Table 10 Forecast Sales of Other Dairy by Category: Value 2024-2029
Table 11 Forecast Sales of Other Dairy by Category: % Volume Growth 2024-2029
Table 12 Forecast Sales of Other Dairy by Category: % Value Growth 2024-2029
DAIRY PRODUCTS AND ALTERNATIVES IN KENYA
EXECUTIVE SUMMARY
Dairy products and alternatives in 2024: The big picture
Key trends in 2024
Competitive landscape
Channel developments
What next for dairy products and alternatives?
MARKET DATA
Table 13 Sales of Dairy Products and Alternatives by Category: Value 2019-2024
Table 14 Sales of Dairy Products and Alternatives by Category: % Value Growth 2019-2024
Table 15 NBO Company Shares of Dairy Products and Alternatives: % Value 2020-2024
Table 16 LBN Brand Shares of Dairy Products and Alternatives: % Value 2021-2024
Table 17 Penetration of Private Label by Category: % Value 2019-2024
Table 18 Distribution of Dairy Products and Alternatives by Format: % Value 2019-2024
Table 19 Forecast Sales of Dairy Products and Alternatives by Category: Value 2024-2029
Table 20 Forecast Sales of Dairy Products and Alternatives by Category: % Value Growth 2024-2029
DISCLAIMER
SOURCES
Summary 1 Research Sources