Other Dairy in Kenya

Date: September 22, 2015
Pages: 23
Price:
US$ 990.00
Publisher: Euromonitor International Ltd
Report type: Strategic Report
Delivery: E-mail Delivery (PDF)
ID: OF24E72BA51EN
Leaflet:

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Other dairy retail volume sales grow by 3% in 2015; current value sales grow by 8%

Distribution of and demand for other dairy products remains negligible in Kenya in 2015.

Cream and coffee whiteners are available from modern grocery retailers outlets, mainly hypermarkets but also select supermarkets.

Relatively high prices mean that the target consumer base for other dairy products is mainly comprised of more affluent consumers, particularly expatriates, tourists and hotels.

Euromonitor International's Other Dairy in Kenya report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2010-2014, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2019 illustrate how the market is set to change.

Product coverage: Chilled and Shelf Stable Desserts, Chilled Snacks, Coffee Whiteners, Condensed Milk, Cream, Fromage Frais and Quark.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Other Dairy market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Trends
Category Data
  Table 1 Sales of Other Dairy by Category: Volume 2010-2015
  Table 2 Sales of Other Dairy by Category: Value 2010-2015
  Table 3 Sales of Other Dairy by Category: % Volume Growth 2010-2015
  Table 4 Sales of Other Dairy by Category: % Value Growth 2010-2015
  Table 5 Distribution of Other Dairy by Format: % Value 2010-2015
  Table 6 Forecast Sales of Other Dairy by Category: Volume 2015-2020
  Table 7 Forecast Sales of Other Dairy by Category: Value 2015-2020
  Table 8 Forecast Sales of Other Dairy by Category: % Volume Growth 2015-2020
  Table 9 Forecast Sales of Other Dairy by Category: % Value Growth 2015-2020
Brookside Dairy Ltd in Packaged Food (kenya)
Strategic Direction
Key Facts
  Summary 1 Brookside Dairy Ltd: Key Facts
Competitive Positioning
  Summary 2 Brookside Dairy Ltd: Competitive Position 2015
Executive Summary
Packaged Food in Kenya Achieves A Steady Growth in 2015
Product Launches Target the Growing Middle-income Consumer Class in 2015
Local Manufacturers Dominate Packaged Food in 2015
Modern Retail Outlets Remain Preferred Channels for Product Distribution
Growth Expected During the Forecast Period As Income Levels Rise
Foodservice: Key Trends and Developments
Headlines
Trends
Competitive Landscape
Prospects
Category Data
  Table 10 Foodservice Sales of Packaged Food by Category: Volume 2010-2015
  Table 11 Foodservice Sales of Packaged Food by Category: % Volume Growth 2010-2015
  Table 12 Forecast Foodservice Sales of Packaged Food by Category: Volume 2015-2020
  Table 13 Forecast Foodservice Sales of Packaged Food by Category: % Volume Growth 2015-2020
Market Data
  Table 14 Sales of Packaged Food by Category: Volume 2010-2015
  Table 15 Sales of Packaged Food by Category: Value 2010-2015
  Table 16 Sales of Packaged Food by Category: % Volume Growth 2010-2015
  Table 17 Sales of Packaged Food by Category: % Value Growth 2010-2015
  Table 18 GBO Company Shares of Packaged Food: % Value 2011-2015
  Table 19 NBO Company Shares of Packaged Food: % Value 2011-2015
  Table 20 LBN Brand Shares of Packaged Food: % Value 2012-2015
  Table 21 Distribution of Packaged Food by Format: % Value 2010-2015
  Table 22 Distribution of Packaged Food by Format and Category: % Value 2015
  Table 23 Forecast Sales of Packaged Food by Category: Volume 2015-2020
  Table 24 Forecast Sales of Packaged Food by Category: Value 2015-2020
  Table 25 Forecast Sales of Packaged Food by Category: % Volume Growth 2015-2020
  Table 26 Forecast Sales of Packaged Food by Category: % Value Growth 2015-2020
Sources
  Summary 3 Research Sources
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