Ice Cream in Pakistan

July 2023 | 20 pages | ID: I2650E14260EN
Euromonitor International Ltd

Abstracts

In 2022, there was a major shift towards ice cream parlours in the urban and metropolitan cities of Pakistan. However, the import ban placed on luxury goods hit imported ice cream hard in this year, with ice cream parlours forced to close for some time as products were unavailable. Although the ban has been removed in 2023, taxes on imported products have pushed up ice cream prices across the board. Consequently, the core target audience (middle-class consumers) have been unable to enjoy premium...

Euromonitor International's Ice Cream in Pakistan report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2018-2022, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are shaping the market in <|Year|> directly informs our forecasts to 2027, clearly indicating how the market is expected to change.

Product coverage: Frozen Yoghurt, Impulse Ice Cream, Plant-based Ice Cream, Take-Home Ice Cream, Unpackaged Ice Cream.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Ice Cream market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Contents

ICE CREAM IN PAKISTAN
KEY DATA FINDINGS
2023 DEVELOPMENTS
Ice cream parlours witness mixed fortunes
Steep inflation forces prices up and hinders ice cream consumption
Unilever retains firm lead in ice cream
PROSPECTS AND OPPORTUNITIES
Urbanisation will drive demand for premium ice cream
Better storage and distribution required to promote e-commerce
Consumers will seek out healthier ice cream options
CATEGORY DATA
Table 1 Sales of Ice Cream by Category: Volume 2018-2023
Table 2 Sales of Ice Cream by Category: Value 2018-2023
Table 3 Sales of Ice Cream by Category: % Volume Growth 2018-2023
Table 4 Sales of Ice Cream by Category: % Value Growth 2018-2023
Table 5 NBO Company Shares of Ice Cream: % Value 2019-2023
Table 6 LBN Brand Shares of Ice Cream: % Value 2020-2023
Table 7 Distribution of Ice Cream by Format: % Value 2018-2023
Table 8 Forecast Sales of Ice Cream by Category: Volume 2023-2028
Table 9 Forecast Sales of Ice Cream by Category: Value 2023-2028
Table 10 Forecast Sales of Ice Cream by Category: % Volume Growth 2023-2028
Table 11 Forecast Sales of Ice Cream by Category: % Value Growth 2023-2028
SNACKS IN PAKISTAN
EXECUTIVE SUMMARY
Snacks in 2023: The big picture
Key trends in 2023
Competitive Landscape
Channel developments
What next for snacks?
MARKET DATA
Table 12 Sales of Snacks by Category: Volume 2018-2023
Table 13 Sales of Snacks by Category: Value 2018-2023
Table 14 Sales of Snacks by Category: % Volume Growth 2018-2023
Table 15 Sales of Snacks by Category: % Value Growth 2018-2023
Table 16 NBO Company Shares of Snacks: % Value 2019-2023
Table 17 LBN Brand Shares of Snacks: % Value 2020-2023
Table 18 Distribution of Snacks by Format: % Value 2018-2023
Table 19 Forecast Sales of Snacks by Category: Volume 2023-2028
Table 20 Forecast Sales of Snacks by Category: Value 2023-2028
Table 21 Forecast Sales of Snacks by Category: % Volume Growth 2023-2028
Table 22 Forecast Sales of Snacks by Category: % Value Growth 2023-2028
DISCLAIMER
SOURCES
Summary 1 Research Sources