Gum in Russia

July 2021 | 21 pages | ID: G77DBEC7E44EN
Euromonitor International Ltd

Abstracts

Gum, as an impulse category, was severely damaged by the restrictions on consumer movement due to the Coronavirus (COVID-19) outbreak in 2020. However, the category is showing signs of recovery in 2021, mostly due to the flow back of consumer traffic to retail stores and a return to on-the-go consumption. Gum depends strongly on out-of-home consumption occasions, such as social gatherings, dates between young people and workplace-related interaction, as maintaining fresh breath is the key reason...

Euromonitor International's Gum in Russia report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2016-2020, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are shaping the market in <|Year|> directly informs our forecasts to 2025, clearly indicating how the market is expected to change.

Product coverage: Bubble Gum, Chewing Gum.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Gum market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Contents

GUM IN RUSSIA
KEY DATA FINDINGS
2021 DEVELOPMENTS
Flow back to retail stores and on-the-go consumption commence the recovery of gum
Mondelez’s novelty continues strategy of widening appeal beyond breath freshening to lure consumers to gum
New offerings help the chasing pack close the gap on Mars in 2021
PROSPECTS AND OPPORTUNITIES
Health and wellness and other added-value features set to create growth opportunities
Impulse nature of gum consumption favours physical grocery retailers over e-commerce
Falling smoking prevalence and the rise of smell-free vaping products expected to hinder sales of chewing gum
CATEGORY DATA
Table 1 Sales of Gum by Category: Volume 2016-2021
Table 2 Sales of Gum by Category: Value 2016-2021
Table 3 Sales of Gum by Category: % Volume Growth 2016-2021
Table 4 Sales of Gum by Category: % Value Growth 2016-2021
Table 5 Sales of Gum by Flavour: Rankings 2016-2021
Table 6 NBO Company Shares of Gum: % Value 2017-2021
Table 7 LBN Brand Shares of Gum: % Value 2018-2021
Table 8 Distribution of Gum by Format: % Value 2016-2021
Table 9 Forecast Sales of Gum by Category: Volume 2021-2026
Table 10 Forecast Sales of Gum by Category: Value 2021-2026
Table 11 Forecast Sales of Gum by Category: % Volume Growth 2021-2026
Table 12 Forecast Sales of Gum by Category: % Value Growth 2021-2026
CHART 1 Snacks Value Sales Growth Scenarios: 2019-2026
CHART 2 Snacks Impact of Drivers on Value Sales: 2019-2026
SNACKS IN RUSSIA
EXECUTIVE SUMMARY
Snacks in 2021: The big picture
Key trends in 2021
Competitive landscape
Channel developments
What next for snacks?
MARKET DATA
Table 13 Sales of Snacks by Category: Volume 2016-2021
Table 14 Sales of Snacks by Category: Value 2016-2021
Table 15 Sales of Snacks by Category: % Volume Growth 2016-2021
Table 16 Sales of Snacks by Category: % Value Growth 2016-2021
Table 17 NBO Company Shares of Snacks: % Value 2017-2021
Table 18 LBN Brand Shares of Snacks: % Value 2018-2021
Table 19 Penetration of Private Label by Category: % Value 2016-2021
Table 20 Distribution of Snacks by Format: % Value 2016-2021
Table 21 Forecast Sales of Snacks by Category: Volume 2021-2026
Table 22 Forecast Sales of Snacks by Category: Value 2021-2026
Table 23 Forecast Sales of Snacks by Category: % Volume Growth 2021-2026
Table 24 Forecast Sales of Snacks by Category: % Value Growth 2021-2026
DISCLAIMER
SOURCES
Summary 1 Research Sources