Gum in Italy

Date: July 19, 2017
Pages: 31
Price:
US$ 990.00
Publisher: Euromonitor International Ltd
Report type: Strategic Report
Delivery: E-mail Delivery (PDF)
ID: G8891D29427EN
Leaflet:

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Sales of gum continued to slow down in 2017, despite the fact that the economy showed modest signs of improvement after the recession. Unlike other food products where retailers and players implemented strategies to grow sales again, gum continued to stall with little innovation or novelty being introduced. This situation is, therefore, double edged: players do not introduce notable new product developments; while consumers do not find the health content they seek when buying snacks.

Euromonitor International's Gum in Italy report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2012-2016, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2021 illustrate how the market is set to change.

Product coverage: Bubble Gum, Chewing Gum.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Gum market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Headlines
Trends
Competitive Landscape
Prospects
Category Data
  Table 1 Sales of Gum by Category: Volume 2012-2017
  Table 2 Sales of Gum by Category: Value 2012-2017
  Table 3 Sales of Gum by Category: % Volume Growth 2012-2017
  Table 4 Sales of Gum by Category: % Value Growth 2012-2017
  Table 5 Sales of Gum by Flavour: Rankings 2012-2017
  Table 6 NBO Company Shares of Gum: % Value 2013-2017
  Table 7 LBN Brand Shares of Gum: % Value 2014-2017
  Table 8 Distribution of Gum by Format: % Value 2012-2017
  Table 9 Forecast Sales of Gum by Category: Volume 2017-2022
  Table 10 Forecast Sales of Gum by Category: Value 2017-2022
  Table 11 Forecast Sales of Gum by Category: % Volume Growth 2017-2022
  Table 12 Forecast Sales of Gum by Category: % Value Growth 2017-2022
Perfetti Van Melle Italia SRL in Packaged Food (italy)
Strategic Direction
Key Facts
  Summary 1 Perfetti Van Melle Italia Srl: Key Facts
  Summary 2 Perfetti Van Melle Italia Srl: Operational Indicators
Competitive Positioning
  Summary 3 Perfetti Van Melle Italia Srl: Competitive Position 2017
Executive Summary
As Italy Leaves Deflation, Promotional Activity Continues To Hinder Margins
Healthy Products Preferred
Private Label Becomes Retailer's Mark
Discounters Continue To Gain Share
Consumption Rates Expected To Remain Low in the Future
Key Trends and Developments
Large Grocery Retailers Increase Focus on Fresh Products
"healthy" Does Not Mean "tasty"
Locally Sourced Or Locally Manufactured? Preventing Distortions Is Critical
Is Reducing Consumption of Meat All About Ethics?
Foodservice: Key Trends and Developments
Headlines
Trends: Sales To Foodservice
Trends: Consumer Foodservice
Prospects
Category Data
  Table 13 Foodservice Sales of Packaged Food by Category: Volume 2012-2017
  Table 14 Foodservice Sales of Packaged Food by Category: % Volume Growth 2012-2017
  Table 15 Forecast Foodservice Sales of Packaged Food by Category: Volume 2017-2022
  Table 16 Forecast Foodservice Sales of Packaged Food by Category: % Volume Growth 2017-2022
Market Data
  Table 17 Sales of Packaged Food by Category: Volume 2012-2017
  Table 18 Sales of Packaged Food by Category: Value 2012-2017
  Table 19 Sales of Packaged Food by Category: % Volume Growth 2012-2017
  Table 20 Sales of Packaged Food by Category: % Value Growth 2012-2017
  Table 21 GBO Company Shares of Packaged Food: % Value 2013-2017
  Table 22 NBO Company Shares of Packaged Food: % Value 2013-2017
  Table 23 LBN Brand Shares of Packaged Food: % Value 2014-2017
  Table 24 Penetration of Private Label by Category: % Value 2012-2017
  Table 25 Distribution of Packaged Food by Format: % Value 2012-2017
  Table 26 Distribution of Packaged Food by Format and Category: % Value 2017
  Table 27 Forecast Sales of Packaged Food by Category: Volume 2017-2022
  Table 28 Forecast Sales of Packaged Food by Category: Value 2017-2022
  Table 29 Forecast Sales of Packaged Food by Category: % Volume Growth 2017-2022
  Table 30 Forecast Sales of Packaged Food by Category: % Value Growth 2017-2022
Definitions
Sources
  Summary 4 Research Sources
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