Gum in Hong Kong, China

Date: July 6, 2018
Pages: 20
Price:
US$ 990.00
Publisher: Euromonitor International Ltd
Report type: Strategic Report
Delivery: E-mail Delivery (PDF)
ID: G18421C3FA1EN
Leaflet:

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In Hong Kong, gum is generally treated as a daily necessity, mainly serving the functional purposes of oral hygiene and breath refreshment. Consumers remain price-sensitive, and tend to have a stable consumption preference when purchasing gum, with 20-pellet packs and menthol or mint flavours (eg peppermint, sweetmint) remaining the most popular options.

Euromonitor International's Gum in Hong Kong, China report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2013-2017, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2022 illustrate how the market is set to change.

Product coverage: Bubble Gum, Chewing Gum.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Gum market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Headlines
Prospects
Mint Flavours Remain Popular
Rising Concerns Over Saturation From the Dominant Player in Gum
Potential Threat From Substitutes To Gum
Competitive Landscape
Extra by Wrigley Targets the Mass Segment: "show Your Confidence"
Airwaves Targets Young Adults: "wake Up for Study!"
the Presence of Doublemint Is Expected To Gradually Decline
Category Data
  Table 1 Sales of Gum by Category: Volume 2013-2018
  Table 2 Sales of Gum by Category: Value 2013-2018
  Table 3 Sales of Gum by Category: % Volume Growth 2013-2018
  Table 4 Sales of Gum by Category: % Value Growth 2013-2018
  Table 5 Sales of Gum by Flavour: Rankings 2013-2018
  Table 6 NBO Company Shares of Gum: % Value 2014-2018
  Table 7 LBN Brand Shares of Gum: % Value 2015-2018
  Table 8 Distribution of Gum by Format: % Value 2013-2018
  Table 9 Forecast Sales of Gum by Category: Volume 2018-2023
  Table 10 Forecast Sales of Gum by Category: Volume 2018-2023
  Table 11 Forecast Sales of Gum by Category: Value 2018-2023
  Table 12 Forecast Sales of Gum by Category: % Volume Growth 2018-2023
  Table 13 Forecast Sales of Gum by Category: % Value Growth 2018-2023
Executive Summary
Packaged Food Registers Consistent Growth in 2018
Convenience and On-the-go Eating Remain Major Trends
International Brands Remain Unchallenged at the Top of Packaged Food
Internet Retailing Becomes More Important Due To Demand for Niche Products
the Health and Wellness Trend Set To Be A Strong Influence Over the Forecast Period
Foodservice
Sales To Foodservice
Consumer Foodservice
Category Data
  Table 14 Foodservice Sales of Packaged Food by Category: Volume 2013-2018
  Table 15 Foodservice Sales of Packaged Food by Category: % Volume Growth 2013-2018
  Table 16 Forecast Foodservice Sales of Packaged Food by Category: Volume 2018-2023
  Table 17 Forecast Foodservice Sales of Packaged Food by Category: % Volume Growth 2018-2023
Market Data
  Table 18 Sales of Packaged Food by Category: Volume 2013-2018
  Table 19 Sales of Packaged Food by Category: Value 2013-2018
  Table 20 Sales of Packaged Food by Category: % Volume Growth 2013-2018
  Table 21 Sales of Packaged Food by Category: % Value Growth 2013-2018
  Table 22 GBO Company Shares of Packaged Food: % Value 2014-2018
  Table 23 NBO Company Shares of Packaged Food: % Value 2014-2018
  Table 24 LBN Brand Shares of Packaged Food: % Value 2015-2018
  Table 25 Penetration of Private Label by Category: % Value 2013-2018
  Table 26 Distribution of Packaged Food by Format: % Value 2013-2018
  Table 27 Distribution of Packaged Food by Format and Category: % Value 2018
  Table 28 Forecast Sales of Packaged Food by Category: Volume 2018-2023
  Table 29 Forecast Sales of Packaged Food by Category: Value 2018-2023
  Table 30 Forecast Sales of Packaged Food by Category: % Volume Growth 2018-2023
  Table 31 Forecast Sales of Packaged Food by Category: % Value Growth 2018-2023
Sources
  Summary 1 Research Sources
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