Gum in China

June 2024 | 18 pages | ID: GB6D7E2EB0BEN
Euromonitor International Ltd

Abstracts

After a year of strong retail current value decline in 2022, gum in China returned to growth in 2023, and recovery is expected to continue in 2024. Both chewing gum and bubble gum saw the same trend of decline followed by rebound. However, the upward trend in bubble gum was stronger in 2023, and this trend is expected to continue in 2024, primarily due to two reasons. First, bubble gum brands made strategic and promotional adjustments. For example, Ta Ta underwent a complete packaging redesign,...

Euromonitor International's Gum in China report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2019-2023, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are shaping the market in <|Year|> directly informs our forecasts to 2028, clearly indicating how the market is expected to change.

Product coverage: Bubble Gum, Chewing Gum.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Gum market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Contents

Gum in China
Euromonitor International
June 2024

LIST OF CONTENTS AND TABLES

GUM IN CHINA
KEY DATA FINDINGS

2024 DEVELOPMENTS

Bubble gum returns to growth in 2023, and this trend is maintained in 2024
Gum is becoming increasingly segmented
Gum increasingly provides emotional value
PROSPECTS AND OPPORTUNITIES
Consumers’ health concerns integrated into gum
The rapid rise of snack collective stores
CATEGORY DATA
Table 1 Sales of Gum by Category: Volume 2019-2024
Table 2 Sales of Gum by Category: Value 2019-2024
Table 3 Sales of Gum by Category: % Volume Growth 2019-2024
Table 4 Sales of Gum by Category: % Value Growth 2019-2024
Table 5 Sales of Gum by Flavour: Rankings 2019-2024
Table 6 NBO Company Shares of Gum: % Value 2020-2024
Table 7 LBN Brand Shares of Gum: % Value 2021-2024
Table 8 Distribution of Gum by Format: % Value 2019-2024
Table 9 Forecast Sales of Gum by Category: Volume 2024-2029
Table 10 Forecast Sales of Gum by Category: Value 2024-2029
Table 11 Forecast Sales of Gum by Category: % Volume Growth 2024-2029
Table 12 Forecast Sales of Gum by Category: % Value Growth 2024-2029
SNACKS IN CHINA
EXECUTIVE SUMMARY
Snacks in 2024: The big picture
Key trends in 2024
Competitive landscape
Channel developments
What next for snacks?
MARKET DATA
Table 13 Sales of Snacks by Category: Volume 2019-2024
Table 14 Sales of Snacks by Category: Value 2019-2024
Table 15 Sales of Snacks by Category: % Volume Growth 2019-2024
Table 16 Sales of Snacks by Category: % Value Growth 2019-2024
Table 17 NBO Company Shares of Snacks: % Value 2020-2024
Table 18 LBN Brand Shares of Snacks: % Value 2021-2024
Table 19 Penetration of Private Label by Category: % Value 2019-2024
Table 20 Distribution of Snacks by Format: % Value 2019-2024
Table 21 Forecast Sales of Snacks by Category: Volume 2024-2029
Table 22 Forecast Sales of Snacks by Category: Value 2024-2029
Table 23 Forecast Sales of Snacks by Category: % Volume Growth 2024-2029
Table 24 Forecast Sales of Snacks by Category: % Value Growth 2024-2029
DISCLAIMER
SOURCES
Summary 1 Research Sources