Dairy in Austria

October 2010 | 90 pages | ID: DC07BA5C19CEN
Euromonitor International Ltd

Abstracts

Consumers are interested in traditional Austrian hard cheeses, but are also open to innovative flavours of soft cheese. Due to an influx of successful product innovations, sales of cheese increased by 2% in current value terms to reach EUR540 million in 2010, and by 1% in volume terms to reach 63,000 tonnes.

Euromonitor International's Cheese in Austria report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2005-2009, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2014 illustrate how the market is set to change.

Product coverage: Chilled and Shelf Stable Desserts, Chilled Snacks, Coffee Whiteners, Condensed/Evaporated Milk, Cream, Flavoured Milk Drinks, Flavoured Powder Milk Drinks, Fromage Frais and Quark, Milk, Powder Milk, Processed Cheese, Sour Milk Drinks, Soy Beverages, Unprocessed Cheese, Yoghurt.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Cheese market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 30 years experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago and Sydney and a network of over 600 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Contents

Dairy in Austria
Euromonitor International
October 2010

LIST OF CONTENTS AND TABLES

Executive Summary
Economic Insecurity Does Not Impact Demand for Good Food
Food Labelling
Fragmented Market Lead by Trio
Consumers Buy Through Supermarkets and Discounters
Positive Value Growth for Forecast
Key Trends and Developments
A Spark of Hope for Austrian Economy
Modern Austrian Consumers and Their Expectations
Product Innovation Is A Powerful Tool
Food Labelling Against Obesity - Side-effects on Eating Disorders?
Allergy Products As Niche With Important Market Potential
Market Data
  Table 1 Sales of Packaged Food by Category: Volume 2005-2010
  Table 2 Sales of Packaged Food by Category: Value 2005-2010
  Table 3 Sales of Packaged Food by Category: % Volume Growth 2005-2010
  Table 4 Sales of Packaged Food by Category: % Value Growth 2005-2010
  Table 5 GBO Shares of Packaged Food 2005-2009
  Table 6 NBO Shares of Packaged Food 2005-2009
  Table 7 NBO Brand Shares of Packaged Food 2006-2009
  Table 8 Penetration of Private Label by Category 2005-2009
  Table 9 Sales of Packaged Food by Distribution Format: % Analysis 2005-2010
  Table 10 Sales of Packaged Food by Category and Distribution Format: % Analysis 2010
  Table 11 Forecast Sales of Packaged Food by Category: Volume 2010-2015
  Table 12 Forecast Sales of Packaged Food by Category: Value 2010-2015
  Table 13 Forecast Sales of Packaged Food by Category: % Volume Growth 2010-2015
  Table 14 Forecast Sales of Packaged Food by Category: % Value Growth 2010-2015
Foodservice - Key Trends and Developments
Headlines
Trends
Competitive Landscape
Prospects
Category Data
  Table 15 Foodservice Sales of Packaged Food by Category: Volume 2005-2010
  Table 16 Foodservice Sales of Packaged Food by Category: % Volume Growth 2005-2010
  Table 17 Forecast Foodservice Sales of Packaged Food by Category: Volume 2010-2015
  Table 18 Forecast Foodservice Sales of Packaged Food by Category: % Volume Growth 2010-2015
Impulse and Indulgence Products - Key Trends and Developments
Headlines
Trends
Competitive Landscape
Prospects
Category Data
  Table 19 Sales of Impulse and Indulgence Products by Category: Volume 2005-2010
  Table 20 Sales of Impulse and Indulgence Products by Category: Value 2005-2010
  Table 21 Sales of Impulse and Indulgence Products by Category: % Volume Growth 2005-2010
  Table 22 Sales of Impulse and Indulgence Products by Category: % Value Growth 2005-2010
  Table 23 Company Shares of Impulse and Indulgence Products 2005-2009
  Table 24 Brand Shares of Impulse and Indulgence Products 2006-2009
  Table 25 Forecast Sales of Impulse and Indulgence Products by Category: Volume 2010-2015
  Table 26 Forecast Sales of Impulse and Indulgence Products by Category: Value 2010-2015
  Table 27 Forecast Sales of Impulse and Indulgence Products by Category: % Volume Growth 2010-2015
  Table 28 Forecast Sales of Impulse and Indulgence Products by Category: % Value Growth 2010-2015
Nutrition/staples - Key Trends and Developments
Headlines
Trends
Competitive Landscape
Prospects
Category Data
  Table 29 Sales of Nutrition/Staples by Category: Volume 2005-2010
  Table 30 Sales of Nutrition/Staples by Category: Value 2005-2010
  Table 31 Sales of Nutrition/Staples by Category: % Volume Growth 2005-2010
  Table 32 Sales of Nutrition/Staples by Category: % Value Growth 2005-2010
  Table 33 Company Shares of Nutrition/Staples 2005-2009
  Table 34 Brand Shares of Nutrition/Staples 2006-2009
  Table 35 Forecast Sales of Nutrition/Staples by Category: Volume 2010-2015
  Table 36 Forecast Sales of Nutrition/Staples by Category: Value 2010-2015
  Table 37 Forecast Sales of Nutrition/Staples by Category: % Volume Growth 2010-2015
  Table 38 Forecast Sales of Nutrition/Staples by Category: % Value Growth 2010-2015
Meal Solutions - Key Trends and Developments
Headlines
Trends
Competitive Landscape
Prospects
Category Data
  Table 39 Sales of Meal Solutions by Category: Volume 2005-2010
  Table 40 Sales of Meal Solutions by Category: Value 2005-2010
  Table 41 Sales of Meal Solutions by Category: % Volume Growth 2005-2010
  Table 42 Sales of Meal Solutions by Category: % Value Growth 2005-2010
  Table 43 Company Shares of Meal Solutions 2005-2009
  Table 44 Brand Shares of Meal Solutions 2006-2009
  Table 45 Forecast Sales of Meal Solutions by Category: Volume 2010-2015
  Table 46 Forecast Sales of Meal Solutions by Category: Value 2010-2015
  Table 47 Forecast Sales of Meal Solutions by Category: % Volume Growth 2010-2015
  Table 48 Forecast Sales of Meal Solutions by Category: % Value Growth 2010-2015
Definitions
  Summary 1 Research Sources
Adolf Darbo AG
Strategic Direction
Key Facts
  Summary 2 Adolf Darbo AG: Key Facts
  Summary 3 Adolf Darbo AG: Operational Indicators
Company Background
Production
Competitive Positioning
  Summary 4 Adolf Darbo AG: Competitive Position 2009
Akakiko Restaurant-entwicklungs GmbH
Strategic Direction
Key Facts
  Summary 5 Akakiko Restaurant-Entwicklungs GmbH: Key Facts
  Summary 6 Akakiko Restaurant-Entwicklungs GmbH: Operational Indicators
Company Background
Production
Competitive Positioning
Indigo Gastronomie GmbH & Co Kg
Strategic Direction
Key Facts
  Summary 7 INDIGO GASTRONOMIE GMBH & CO KG: Key Facts
Company Background
Competitive Positioning
Josef Recheis GmbH
Strategic Direction
Key Facts
  Summary 8 Josef Recheis GmbH: Key Facts
  Summary 9 Josef Recheis GmbH: Operational Indicators
Company Background
Production
  Summary 10 Josef Recheis GmbH: Production Statistics 2009
Competitive Positioning
  Summary 11 Josef Recheis GmbH: Competitive Position 2009
Kelly GmbH
Strategic Direction
Key Facts
  Summary 12 Kelly GmbH: Key Facts
  Summary 13 Kelly GmbH: Operational Indicators
Company Background
Production
  Summary 14 Kelly GmbH: Production Statistics 2009
Competitive Positioning
  Summary 15 Kelly GmbH: Competitive Position 2009
Manner & Comp Ag, Josef
Strategic Direction
Key Facts
  Summary 16 Josef Manner & Comp AG: Key Facts
  Summary 17 Josef Manner & Comp AG: Operational Indicators
Company Background
Production
  Summary 18 Josef Manner & Comp AG: Production Statistics 2009
Competitive Positioning
  Summary 19 Josef Manner & Comp AG: Competitive Position 2009
Mcdonald's Werbegesellschaft Mbh
Strategic Direction
Key Facts
  Summary 20 McDonald's Werbegesellschaft m.b.H: Key Facts
  Summary 21 McDonald's Werbegesellschaft m.b.H: Operational Indicators
Company Background
Production
Competitive Positioning
Niederösterreichische Milch Holding AG
Strategic Direction
Key Facts
  Summary 22 Niederösterreichische Milch Holding AG: Key Facts
  Summary 23 Niederösterreichische Milch Holding AG: Operational Indicators
Company Background
Production
Competitive Positioning
  Summary 24 Niederösterreichische Milch Holding AG: Competitive Position 2009
Pizza Mann Restaurantions GmbH
Strategic Direction
Key Facts
  Summary 25 Pizza Mann Restaurations GmbH: Key Facts
Company Background
Competitive Positioning
Wiesbauer GmbH
Strategic Direction
Key Facts
  Summary 26 Wiesbauer GmbH: Key Facts
  Summary 27 Wiesbauer GmbH: Operational Indicators
Company Background
Production
  Summary 28 Wiesbauer GmbH: Production Statistics 2009
Competitive Positioning
  Summary 29 Wiesbauer GmbH: Competitive Position 2009
Headlines
Trends
Competitive Landscape
Prospects
Category Data
  Table 49 Sales of Cheese by Category: Volume 2005-2010
  Table 50 Sales of Cheese by Category: Value 2005-2010
  Table 51 Sales of Cheese by Category: % Volume Growth 2005-2010
  Table 52 Sales of Cheese by Category: % Value Growth 2005-2010
  Table 53 Spreadable Processed Cheese by Type: % Value Breakdown 2005-2010
  Table 54 Unprocessed Cheese by Type: % Value Breakdown 2009-2010
  Table 55 Cheese Company Shares 2005-2009
  Table 56 Cheese Brand Shares 2006-2009
  Table 57 Sales of Cheese by Distribution Format: % Analysis 2005-2010
  Table 58 Forecast Sales of Cheese by Category: Volume 2010-2015
  Table 59 Forecast Sales of Cheese by Category: Volume 2010-2015
  Table 60 Forecast Sales of Cheese by Category: Value 2010-2015
  Table 61 Forecast Sales of Cheese by Category: % Volume Growth 2010-2015
  Table 62 Forecast Sales of Cheese by Category: % Value Growth 2010-2015
Headlines
Trends
Competitive Landscape
Prospects
Category Data
  Table 63 Sales of Drinking Milk Products by Category: Volume 2005-2010
  Table 64 Sales of Drinking Milk Products by Category: Value 2005-2010
  Table 65 Sales of Drinking Milk Products by Category: % Volume Growth 2005-2010
  Table 66 Sales of Drinking Milk Products by Category: % Value Growth 2005-2010
  Table 67 Chilled Vs Ambient Flavoured Milk Drinks: % Volume Analysis 2007-2010
  Table 68 Milk by Type: % Value Breakdown 2007-2010
  Table 69 Drinking Milk Products Company Shares 2005-2009
  Table 70 Drinking Milk Products Brand Shares 2006-2009
  Table 71 Sales of Drinking Milk Products by Distribution Format: % Analysis 2005-2010
  Table 72 Forecast Sales of Drinking Milk Products Products by Category: Volume 2010-2015
  Table 73 Forecast Sales of Drinking Milk Products Products by Category: Value 2010-2015
  Table 74 Forecast Sales of Drinking Milk Products Products by Category: % Volume Growth 2010-2015
  Table 75 Forecast Sales of Drinking Milk Products Products by Category: % Value Growth 2010-2015
Headlines
Trends
Prospects
Category Data
  Table 76 Sales of Yoghurt by Category: Volume 2005-2010
  Table 77 Sales of Yoghurt by Category: Value 2005-2010
  Table 78 Sales of Yoghurt by Category: % Volume Growth 2005-2010
  Table 79 Sales of Yoghurt by Category: % Value Growth 2005-2010
  Table 80 Soy-based vs Dairy-based Yoghurt % Breakdown 2010
  Table 81 Leading Flavours for Flavoured Spoonable Yoghurt 2005-2010
  Table 82 Leading Flavours for Fruited Spoonable Yoghurt 2005-2010
  Table 83 Yoghurt Company Shares 2005-2009
  Table 84 Yoghurt Brand Shares 2006-2009
  Table 85 Forecast Sales of Yoghurt by Category: Volume 2010-2015
  Table 86 Forecast Sales of Yoghurt by Category: Value 2010-2015
  Table 87 Forecast Sales of Yoghurt by Category: % Volume Growth 2010-2015
  Table 88 Forecast Sales of Yoghurt by Category: % Value Growth 2010-2015
Headlines
Trends
Competitive Landscape
Prospects
Category Data
  Table 89 Sales of Other Dairy Products by Category: Volume 2005-2010
  Table 90 Sales of Other Dairy Products by Category: Value 2005-2010
  Table 91 Sales of Other Dairy Products by Category: % Volume Growth 2005-2010
  Table 92 Sales of Other Dairy Products by Category: % Value Growth 2005-2010
  Table 93 Cream by Type: % Value Breakdown 2005-2010
  Table 94 Sales of Other Dairy Products by Distribution Format: % Analysis 2005-2010
  Table 95 Forecast Sales of Other Dairy Products by Category: Volume 2010-2015
  Table 96 Forecast Sales of Other Dairy Products by Category: Value 2010-2015
  Table 97 Forecast Sales of Other Dairy Products by Category: % Volume Growth 2010-2015
  Table 98 Forecast Sales of Other Dairy Products by Category: % Value Growth 2010-2015