Confectionery in Vietnam
Over the review period, gum appeared to be the area of confectionery with the greatest potential in Vietnam. In 2010, gum registered current value growth of 15%, which was faster than the rate seen in 2009. Gum has been present in the Vietnamese market for a long time. Nonetheless, gum continued to experience fast expansion as market players made efforts in terms of product innovation and advertising. Consumers were occasionally exposed to product improvements such as new product launches, new...
Euromonitor International's Gum in Vietnam report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2005-2009, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2014 illustrate how the market is set to change.
Product coverage: Alfajores, Bagged Selflines/Softlines, Boiled Sweets, Boxed Assortments, Bubble Gum, Chewing Gum, Chocolate with Toys, Countlines, Liquorice, Lollipops, Medicated Confectionery, Mints, Other Chocolate Confectionery, Other Sugar Confectionery, Pastilles, Gums, Jellies and Chews, Seasonal Chocolate, Tablets, Toffees, Caramels and Nougat.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
Euromonitor International's Gum in Vietnam report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2005-2009, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2014 illustrate how the market is set to change.
Product coverage: Alfajores, Bagged Selflines/Softlines, Boiled Sweets, Boxed Assortments, Bubble Gum, Chewing Gum, Chocolate with Toys, Countlines, Liquorice, Lollipops, Medicated Confectionery, Mints, Other Chocolate Confectionery, Other Sugar Confectionery, Pastilles, Gums, Jellies and Chews, Seasonal Chocolate, Tablets, Toffees, Caramels and Nougat.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Gum market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
Confectionery in Vietnam
Euromonitor International
October 2010
LIST OF CONTENTS AND TABLES
Executive Summary
Brighter Economic Outlook Drives Growth
Health and Wellness Emerge, While Food Safety Remains Hot Topic
Intense Competition Between Local and International Players
the Important Role of Distribution Network
Expected Strong Future Sales Growth
Key Trends and Developments
Environmental Concern Increases
Health and Wellness Continues As A Big Trend
the Government Promotes Local Products
Mergers and Acquisitions on the Rise
the Development of Modern Retailing
Market Data
Table 1 Sales of Packaged Food by Category: Volume 2005-2010
Table 2 Sales of Packaged Food by Category: Value 2005-2010
Table 3 Sales of Packaged Food by Category: % Volume Growth 2005-2010
Table 4 Sales of Packaged Food by Category: % Value Growth 2005-2010
Table 5 GBO Shares of Packaged Food 2005-2009
Table 6 NBO Shares of Packaged Food 2005-2009
Table 7 NBO Brand Shares of Packaged Food 2006-2009
Table 8 Penetration of Private Label by Category 2005-2009
Table 9 Sales of Packaged Food by Distribution Format: % Analysis 2005-2010
Table 10 Sales of Packaged Food by Category and Distribution Format: % Analysis 2010
Table 11 Forecast Sales of Packaged Food by Category: Volume 2010-2015
Table 12 Forecast Sales of Packaged Food by Category: Value 2010-2015
Table 13 Forecast Sales of Packaged Food by Category: % Volume Growth 2010-2015
Table 14 Forecast Sales of Packaged Food by Category: % Value Growth 2010-2015
Foodservice - Key Trends and Developments
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 15 Foodservice Sales of Packaged Food by Category: Volume 2005-2010
Table 16 Foodservice Sales of Packaged Food by Category: % Volume Growth 2005-2010
Table 17 Forecast Foodservice Sales of Packaged Food by Category: Volume 2010-2015
Table 18 Forecast Foodservice Sales of Packaged Food by Category: % Volume Growth 2010-2015
Impulse and Indulgence Products - Key Trends and Developments
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 19 Sales of Impulse and Indulgence Products by Category: Volume 2005-2010
Table 20 Sales of Impulse and Indulgence Products by Category: Value 2005-2010
Table 21 Sales of Impulse and Indulgence Products by Category: % Volume Growth 2005-2010
Table 22 Sales of Impulse and Indulgence Products by Category: % Value Growth 2005-2010
Table 23 Company Shares of Impulse and Indulgence Products 2005-2009
Table 24 Brand Shares of Impulse and Indulgence Products 2006-2009
Table 25 Forecast Sales of Impulse and Indulgence Products by Category: Volume 2010-2015
Table 26 Forecast Sales of Impulse and Indulgence Products by Category: Value 2010-2015
Table 27 Forecast Sales of Impulse and Indulgence Products by Category: % Volume Growth 2010-2015
Table 28 Forecast Sales of Impulse and Indulgence Products by Category: % Value Growth 2010-2015
Nutrition/staples - Key Trends and Developments
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 29 Sales of Nutrition/Staples by Category: Volume 2005-2010
Table 30 Sales of Nutrition/Staples by Category: Value 2005-2010
Table 31 Sales of Nutrition/Staples by Category: % Volume Growth 2005-2010
Table 32 Sales of Nutrition/Staples by Category: % Value Growth 2005-2010
Table 33 Company Shares of Nutrition/Staples 2005-2009
Table 34 Brand Shares of Nutrition/Staples 2006-2009
Table 35 Forecast Sales of Nutrition/Staples by Category: Volume 2010-2015
Table 36 Forecast Sales of Nutrition/Staples by Category: Value 2010-2015
Table 37 Forecast Sales of Nutrition/Staples by Category: % Volume Growth 2010-2015
Table 38 Forecast Sales of Nutrition/Staples by Category: % Value Growth 2010-2015
Meal Solutions - Key Trends and Developments
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 39 Sales of Meal Solutions by Category: Volume 2005-2010
Table 40 Sales of Meal Solutions by Category: Value 2005-2010
Table 41 Sales of Meal Solutions by Category: % Volume Growth 2005-2010
Table 42 Sales of Meal Solutions by Category: % Value Growth 2005-2010
Table 43 Company Shares of Meal Solutions 2005-2009
Table 44 Brand Shares of Meal Solutions 2006-2009
Table 45 Forecast Sales of Meal Solutions by Category: Volume 2010-2015
Table 46 Forecast Sales of Meal Solutions by Category: Value 2010-2015
Table 47 Forecast Sales of Meal Solutions by Category: % Volume Growth 2010-2015
Table 48 Forecast Sales of Meal Solutions by Category: % Value Growth 2010-2015
Definitions
Summary 1 Research Sources
Bien Hoa Confectionery Corp (bibica)
Strategic Direction
Key Facts
Summary 2 Bien Hoa Confectionery Corp (Bibica): Key Facts
Summary 3 Bien Hoa Confectionery Corp (Bibica): Operational Indicators
Company Background
Production
Competitive Positioning
Summary 4 Bien Hoa Confectionery Corp (Bibica): Competitive Position 2009
Cau Tre Export Goods Processing Jsc
Strategic Direction
Key Facts
Summary 5 Cau Tre Export Goods Processing JSC: Key Facts
Summary 6 Cau Tre Export Goods Processing JSC: Operational Indicators
Company Background
Production
Competitive Positioning
Dong Tam Nutrition Food Jsc
Strategic Direction
Key Facts
Summary 7 Dong Tam Nutrition Food JSC: Key Facts
Summary 8 Dong Tam Nutrition Food JSC: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 9 Dong Tam Nutrition Food JSC: Competitive Position 2009
Kinh Do Corp
Strategic Direction
Key Facts
Summary 10 Kinh Do Corp: Key Facts
Summary 11 Kinh Do Corp: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 12 Kinh Do Corp: Competitive Position 2009
Masan Food Corp
Strategic Direction
Key Facts
Summary 13 Masan Food Corp: Key Facts
Summary 14 Masan Food Corp: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 15 Masan Food Corp: Competitive Position 2009
Special Aquatic Joint-stock Co (seaspimex-vietnam)
Strategic Direction
Key Facts
Summary 16 Special Aquatic Joint-stock Co (SEASPIMEX-VIETNAM): Key Facts
Company Background
Production
Competitive Positioning
Thuan Phat Food Processing & Trading Co
Strategic Direction
Key Facts
Summary 17 Thuan Phat Food Processing & Trading Co: Key Facts
Company Background
Production
Competitive Positioning
Tuong An Vegetable Oil Jsc
Strategic Direction
Key Facts
Summary 18 Tuong An Vegetable Oil JSC: Key Facts
Summary 19 Tuong An Vegetable Oil JSC: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 20 Tuong An Vegetable Oil JSC: Competitive Position 2009
Vietnam Dairy Products Jsc (vinamilk)
Strategic Direction
Key Facts
Summary 21 Vietnam Dairy Products JSC (Vinamilk): Key Facts
Summary 22 Vietnam Dairy Products JSC (Vinamilk): Operational Indicators
Company Background
Production
Competitive Positioning
Summary 23 Vietnam Dairy Products JSC: Competitive Position 2009
Vissan Co Ltd
Strategic Direction
Key Facts
Summary 24 Vissan Co Ltd: Key Facts
Company Background
Production
Competitive Positioning
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 49 Sales of Chocolate Confectionery by Category: Volume 2005-2010
Table 50 Sales of Chocolate Confectionery by Category: Value 2005-2010
Table 51 Sales of Chocolate Confectionery by Category: % Volume Growth 2005-2010
Table 52 Sales of Chocolate Confectionery by Category: % Value Growth 2005-2010
Table 53 Chocolate Tablets by Type: % Value Breakdown 2005-2010
Table 54 Chocolate Confectionery Company Shares 2005-2009
Table 55 Chocolate Confectionery Brand Shares 2006-2009
Table 56 Sales of Chocolate Confectionery by Distribution Format: % Analysis 2005-2010
Table 57 Forecast Sales of Chocolate Confectionery by Category: Volume 2010-2015
Table 58 Forecast Sales of Chocolate Confectionery by Category: Value 2010-2015
Table 59 Forecast Sales of Chocolate Confectionery by Category: % Volume Growth 2010-2015
Table 60 Forecast Sales of Chocolate Confectionery by Category: % Value Growth 2010-2015
Summary 25 Other Chocolate Confectionery: Product Types
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 61 Sales of Gum by Category: Volume 2005-2010
Table 62 Sales of Gum by Category: Value 2005-2010
Table 63 Sales of Gum by Category: % Volume Growth 2005-2010
Table 64 Sales of Gum by Category: % Value Growth 2005-2010
Table 65 Leading Flavours for Gum 2005-2010
Table 66 Gum Company Shares 2005-2009
Table 67 Gum Brand Shares 2006-2009
Table 68 Sales of Gum by Distribution Format: % Analysis 2005-2010
Table 69 Forecast Sales of Gum by Category: Volume 2010-2015
Table 70 Forecast Sales of Gum by Category: Value 2010-2015
Table 71 Forecast Sales of Gum by Category: % Volume Growth 2010-2015
Table 72 Forecast Sales of Gum by Category: % Value Growth 2010-2015
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 73 Sales of Sugar Confectionery by Category: Volume 2005-2010
Table 74 Sales of Sugar Confectionery by Category: Value 2005-2010
Table 75 Sales of Sugar Confectionery by Category: % Volume Growth 2005-2010
Table 76 Sales of Sugar Confectionery by Category: % Value Growth 2005-2010
Table 77 Sugarised Vs Sugar-free Sugar Confectionery % Breakdown by Type 2010
Table 78 Pastilles, Gums, Jellies and Chews by Type: % Value Breakdown 2005-2010
Table 79 Sugar Confectionery Company Shares 2005-2009
Table 80 Sugar Confectionery Brand Shares 2006-2009
Table 81 Sales of Sugar Confectionery by Distribution Format: % Analysis 2005-2010
Table 82 Forecast Sales of Sugar Confectionery by Category: Volume 2010-2015
Table 83 Forecast Sales of Sugar Confectionery by Category: Value 2010-2015
Table 84 Forecast Sales of Sugar Confectionery by Category: % Volume Growth 2010-2015
Table 85 Forecast Sales of Sugar Confectionery by Category: % Value Growth 2010-2015
Euromonitor International
October 2010
LIST OF CONTENTS AND TABLES
Executive Summary
Brighter Economic Outlook Drives Growth
Health and Wellness Emerge, While Food Safety Remains Hot Topic
Intense Competition Between Local and International Players
the Important Role of Distribution Network
Expected Strong Future Sales Growth
Key Trends and Developments
Environmental Concern Increases
Health and Wellness Continues As A Big Trend
the Government Promotes Local Products
Mergers and Acquisitions on the Rise
the Development of Modern Retailing
Market Data
Table 1 Sales of Packaged Food by Category: Volume 2005-2010
Table 2 Sales of Packaged Food by Category: Value 2005-2010
Table 3 Sales of Packaged Food by Category: % Volume Growth 2005-2010
Table 4 Sales of Packaged Food by Category: % Value Growth 2005-2010
Table 5 GBO Shares of Packaged Food 2005-2009
Table 6 NBO Shares of Packaged Food 2005-2009
Table 7 NBO Brand Shares of Packaged Food 2006-2009
Table 8 Penetration of Private Label by Category 2005-2009
Table 9 Sales of Packaged Food by Distribution Format: % Analysis 2005-2010
Table 10 Sales of Packaged Food by Category and Distribution Format: % Analysis 2010
Table 11 Forecast Sales of Packaged Food by Category: Volume 2010-2015
Table 12 Forecast Sales of Packaged Food by Category: Value 2010-2015
Table 13 Forecast Sales of Packaged Food by Category: % Volume Growth 2010-2015
Table 14 Forecast Sales of Packaged Food by Category: % Value Growth 2010-2015
Foodservice - Key Trends and Developments
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 15 Foodservice Sales of Packaged Food by Category: Volume 2005-2010
Table 16 Foodservice Sales of Packaged Food by Category: % Volume Growth 2005-2010
Table 17 Forecast Foodservice Sales of Packaged Food by Category: Volume 2010-2015
Table 18 Forecast Foodservice Sales of Packaged Food by Category: % Volume Growth 2010-2015
Impulse and Indulgence Products - Key Trends and Developments
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 19 Sales of Impulse and Indulgence Products by Category: Volume 2005-2010
Table 20 Sales of Impulse and Indulgence Products by Category: Value 2005-2010
Table 21 Sales of Impulse and Indulgence Products by Category: % Volume Growth 2005-2010
Table 22 Sales of Impulse and Indulgence Products by Category: % Value Growth 2005-2010
Table 23 Company Shares of Impulse and Indulgence Products 2005-2009
Table 24 Brand Shares of Impulse and Indulgence Products 2006-2009
Table 25 Forecast Sales of Impulse and Indulgence Products by Category: Volume 2010-2015
Table 26 Forecast Sales of Impulse and Indulgence Products by Category: Value 2010-2015
Table 27 Forecast Sales of Impulse and Indulgence Products by Category: % Volume Growth 2010-2015
Table 28 Forecast Sales of Impulse and Indulgence Products by Category: % Value Growth 2010-2015
Nutrition/staples - Key Trends and Developments
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 29 Sales of Nutrition/Staples by Category: Volume 2005-2010
Table 30 Sales of Nutrition/Staples by Category: Value 2005-2010
Table 31 Sales of Nutrition/Staples by Category: % Volume Growth 2005-2010
Table 32 Sales of Nutrition/Staples by Category: % Value Growth 2005-2010
Table 33 Company Shares of Nutrition/Staples 2005-2009
Table 34 Brand Shares of Nutrition/Staples 2006-2009
Table 35 Forecast Sales of Nutrition/Staples by Category: Volume 2010-2015
Table 36 Forecast Sales of Nutrition/Staples by Category: Value 2010-2015
Table 37 Forecast Sales of Nutrition/Staples by Category: % Volume Growth 2010-2015
Table 38 Forecast Sales of Nutrition/Staples by Category: % Value Growth 2010-2015
Meal Solutions - Key Trends and Developments
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 39 Sales of Meal Solutions by Category: Volume 2005-2010
Table 40 Sales of Meal Solutions by Category: Value 2005-2010
Table 41 Sales of Meal Solutions by Category: % Volume Growth 2005-2010
Table 42 Sales of Meal Solutions by Category: % Value Growth 2005-2010
Table 43 Company Shares of Meal Solutions 2005-2009
Table 44 Brand Shares of Meal Solutions 2006-2009
Table 45 Forecast Sales of Meal Solutions by Category: Volume 2010-2015
Table 46 Forecast Sales of Meal Solutions by Category: Value 2010-2015
Table 47 Forecast Sales of Meal Solutions by Category: % Volume Growth 2010-2015
Table 48 Forecast Sales of Meal Solutions by Category: % Value Growth 2010-2015
Definitions
Summary 1 Research Sources
Bien Hoa Confectionery Corp (bibica)
Strategic Direction
Key Facts
Summary 2 Bien Hoa Confectionery Corp (Bibica): Key Facts
Summary 3 Bien Hoa Confectionery Corp (Bibica): Operational Indicators
Company Background
Production
Competitive Positioning
Summary 4 Bien Hoa Confectionery Corp (Bibica): Competitive Position 2009
Cau Tre Export Goods Processing Jsc
Strategic Direction
Key Facts
Summary 5 Cau Tre Export Goods Processing JSC: Key Facts
Summary 6 Cau Tre Export Goods Processing JSC: Operational Indicators
Company Background
Production
Competitive Positioning
Dong Tam Nutrition Food Jsc
Strategic Direction
Key Facts
Summary 7 Dong Tam Nutrition Food JSC: Key Facts
Summary 8 Dong Tam Nutrition Food JSC: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 9 Dong Tam Nutrition Food JSC: Competitive Position 2009
Kinh Do Corp
Strategic Direction
Key Facts
Summary 10 Kinh Do Corp: Key Facts
Summary 11 Kinh Do Corp: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 12 Kinh Do Corp: Competitive Position 2009
Masan Food Corp
Strategic Direction
Key Facts
Summary 13 Masan Food Corp: Key Facts
Summary 14 Masan Food Corp: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 15 Masan Food Corp: Competitive Position 2009
Special Aquatic Joint-stock Co (seaspimex-vietnam)
Strategic Direction
Key Facts
Summary 16 Special Aquatic Joint-stock Co (SEASPIMEX-VIETNAM): Key Facts
Company Background
Production
Competitive Positioning
Thuan Phat Food Processing & Trading Co
Strategic Direction
Key Facts
Summary 17 Thuan Phat Food Processing & Trading Co: Key Facts
Company Background
Production
Competitive Positioning
Tuong An Vegetable Oil Jsc
Strategic Direction
Key Facts
Summary 18 Tuong An Vegetable Oil JSC: Key Facts
Summary 19 Tuong An Vegetable Oil JSC: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 20 Tuong An Vegetable Oil JSC: Competitive Position 2009
Vietnam Dairy Products Jsc (vinamilk)
Strategic Direction
Key Facts
Summary 21 Vietnam Dairy Products JSC (Vinamilk): Key Facts
Summary 22 Vietnam Dairy Products JSC (Vinamilk): Operational Indicators
Company Background
Production
Competitive Positioning
Summary 23 Vietnam Dairy Products JSC: Competitive Position 2009
Vissan Co Ltd
Strategic Direction
Key Facts
Summary 24 Vissan Co Ltd: Key Facts
Company Background
Production
Competitive Positioning
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 49 Sales of Chocolate Confectionery by Category: Volume 2005-2010
Table 50 Sales of Chocolate Confectionery by Category: Value 2005-2010
Table 51 Sales of Chocolate Confectionery by Category: % Volume Growth 2005-2010
Table 52 Sales of Chocolate Confectionery by Category: % Value Growth 2005-2010
Table 53 Chocolate Tablets by Type: % Value Breakdown 2005-2010
Table 54 Chocolate Confectionery Company Shares 2005-2009
Table 55 Chocolate Confectionery Brand Shares 2006-2009
Table 56 Sales of Chocolate Confectionery by Distribution Format: % Analysis 2005-2010
Table 57 Forecast Sales of Chocolate Confectionery by Category: Volume 2010-2015
Table 58 Forecast Sales of Chocolate Confectionery by Category: Value 2010-2015
Table 59 Forecast Sales of Chocolate Confectionery by Category: % Volume Growth 2010-2015
Table 60 Forecast Sales of Chocolate Confectionery by Category: % Value Growth 2010-2015
Summary 25 Other Chocolate Confectionery: Product Types
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 61 Sales of Gum by Category: Volume 2005-2010
Table 62 Sales of Gum by Category: Value 2005-2010
Table 63 Sales of Gum by Category: % Volume Growth 2005-2010
Table 64 Sales of Gum by Category: % Value Growth 2005-2010
Table 65 Leading Flavours for Gum 2005-2010
Table 66 Gum Company Shares 2005-2009
Table 67 Gum Brand Shares 2006-2009
Table 68 Sales of Gum by Distribution Format: % Analysis 2005-2010
Table 69 Forecast Sales of Gum by Category: Volume 2010-2015
Table 70 Forecast Sales of Gum by Category: Value 2010-2015
Table 71 Forecast Sales of Gum by Category: % Volume Growth 2010-2015
Table 72 Forecast Sales of Gum by Category: % Value Growth 2010-2015
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 73 Sales of Sugar Confectionery by Category: Volume 2005-2010
Table 74 Sales of Sugar Confectionery by Category: Value 2005-2010
Table 75 Sales of Sugar Confectionery by Category: % Volume Growth 2005-2010
Table 76 Sales of Sugar Confectionery by Category: % Value Growth 2005-2010
Table 77 Sugarised Vs Sugar-free Sugar Confectionery % Breakdown by Type 2010
Table 78 Pastilles, Gums, Jellies and Chews by Type: % Value Breakdown 2005-2010
Table 79 Sugar Confectionery Company Shares 2005-2009
Table 80 Sugar Confectionery Brand Shares 2006-2009
Table 81 Sales of Sugar Confectionery by Distribution Format: % Analysis 2005-2010
Table 82 Forecast Sales of Sugar Confectionery by Category: Volume 2010-2015
Table 83 Forecast Sales of Sugar Confectionery by Category: Value 2010-2015
Table 84 Forecast Sales of Sugar Confectionery by Category: % Volume Growth 2010-2015
Table 85 Forecast Sales of Sugar Confectionery by Category: % Value Growth 2010-2015