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China Confectionery Market Overview 2009-2010_The Guidance For Selling Confectionery In China

November 2009 | 119 pages | ID: C78764A06CAEN
Beijing Zeefer Consulting Ltd.

US$ 650.00

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Brief Introduction

This report presents a full view of China’s confectionery market, provides analysis and suggestions on how to entering this fast growing market in China. The report includes analysis on market shares, competition, key players, market segmentation, import & export changes, sales channel, buyer’s behavior, entry barriers, industrial environment and policy trends; introduces the procedure for exporting products to China, Chinese inspection & standards system, a list of major importers & agencies, annual trade fairs in China; provides full forecast to 2010 and key statistical data.

What will you get from this report?

· To understand current and future development condition of the confectionery market in China;
· To find the characteristics of the consumer and their preference;
· To understand the market competitive situation;
· To catch the entry opportunities from the multiple aspects of confectionery market;
· To know the market size and entry barriers;
· To obtain objective and reasonable advice to help you make marketing strategy.

For convenience of readers, we use a form of illustration plus text analysis and presentation to visually present with a snapshot of the Chinese market conditions as well as guidance for entry. Based on the selection of abundant detailed and reliable information and materials, the report presents an overview of the confectionery market with in-depth strategic and quantitative analysis on the feasibilities of entry into the Chinese market in terms of the industrial environments, market size, consumption demand, product and technical standards as well as the supervision requirements, the marketing channels, competitive conditions, and the marketing prospects…

Scope of this report

· Market analysis: product definition, industrial environment, market scale, running status, consumptive characters and consumption trend;
· Foreign structure: import /export situation in recent 5 years, import /export amount, origins, destination, trade mode;
· Market entry analysis: market competitive status, major player, sales channel, tax burden, import flow, inspection procedure, related inspection basis and indicators, related standard, related supervision institute;
· Necessary resource for foreign companies in China: related industrial association, importer’s list, and related exhibition.

Why we write this report?

China’s economy has achieved a stable development in the recent years, even under the global economy depressed. At present, China has already become one of the potential consumption markets for the confectionery manufacturer. However, foreign enterprises often find it is difficult to formulate their entry strategy in Chinese confectionery markets based on their past experiences in the face of special local market environment. In addition, Chinese government has been consciously guiding the transformation of China from the “world production center” into a combination of “production center” and “demand center”. Thus, to learn about the actual local market environment in China, has become a compulsory course for enterprises to exploit the confectionery market in China.
PART 1 MARKET ANALYSIS

CHAPTER 1 PRODUCT DEFINITION

1.1 Product definition
1.2 Product classification

CHAPTER 2 INTRODUCTION TO THE DOMESTIC INDUSTRY ENVIRONMENT

2.1 China’s economy: basic facts
2.2 Introduction to the current domestic macroeconomic environment
2.3 Related policies, laws and regulations
  2.3.1 Related policies
  2.3.2 Relevant laws and regulations
2.4 external cooperation agreement
  2.4.1 Sino-Peru free trade agreement between China and peru
  2.4.2 China-Singapore free trade agreement (CSFTA) between China and Singapore
  2.4.3 Free Trade Agreement signed between China and New Zealand
  2.4.4 Goods trade agreement between China and ASEAN
  2.4.5 Closer economic partnership arrangement (CEPA) between Mainland and Hong Kong & closer economic partnership arrangement (CEPA) between Mainland and Macao
  2.4.6 Asia-Pacific Trade Agreement

CHAPTER 3 THE CURRENT SITUATION OF THE PRODUCT MARKET

3.1 The analysis of market scale
3.2 Industry operation condition
3.3 Analysis on upstream and downstream industrial chain
  3.3.1 Analysis on upstream industrial chain
  3.3.2 Analysis on downstream industrial chain

CHAPTER 4 ANALYSIS ON CONSUMPTION TREND OF PRODUCTS

4.1 Analysis on the consumptive features of the product
4.2 Analysis on consumption trend of product

PART 2 FOREIGN TRADE STRUCTURE

CHAPTER 5 ANALYSIS ON THE IMPORT SITUATION OF CONFECTIONERY PRODUCTS

5.1 Analysis on the import change of China’s confectionery products
  5.1.1 analysis on import change of confectionery products
  5.1.2 analysis on the change of import of the subdivided candy products
    I. Analysis on the import change of candy products
    II. Analysis on the import change of instant coffee in resent years
5.2 Main source places of candy products impored into China
5.3 The domestic target areas of imported candy products in China

CHAPTER 6 ANALYSIS ON EXPORT CHANGE OF CANDY PRODUCTS

6.1 The changes and reasons for candy products exports from China in recent years
6.2 The main target areas of China’s export candy products
6.3 The main source areas of China’s exported candy products

PART 3 MARKET ENTRY ANALYSIS

CHAPTER 7 SITUATION OF TAX BURDEN OF IMPORTED PRODUCTS

7.1 Import tariff
7.2 Value-added tax
7.3 Consumption tax

CHAPTER 8 IMPORT FLOW OF CONFECTIONERY PRODUCTS

8.1 Import flow chart of confectionery products
8.2 Explanation of import flow of confectionery products

CHAPTER 9 INSPECTION & QUARANTINE AND STANDARDS SYSTEM

9.1 Procedures of import confectionery products inspection and quarantine
9.2 Main detection foundation and measurement indicators
9.3 Related standards of confectionery products
9.4 Main supervision institution

CHAPTER 10 DOMESTIC CONFECTIONERY PRODUCTS MARKET COMPETITION STRUCTURE

10.1 Various enterprises sales revenues concentration ratio analysis
10.2 Various region sales revenues concentration ratio analysis
10.3 The position of import confectionery products in domestic market
10.4 Introduction to top ten enterprises in the sales income rank of China’s cnady industry
  10.4.1 Wrighley Confectionery (China) Limited
  10.4.2 Mars Food Co., Ltd. in China
  10.4.3 Dongguan Hsu Fu Chi Food Co., Ltd.
  10.4.4 Guangdong Strong Group Co., Ltd.
  10.4.5 Perfetti Van Melle Confection Co., Ltd. (China operation)
  10.4.6 Shanghai Jinsihou Group Corp.
  10.4.7 Jiangsu Liangfeng Food Group Corporation
  10.4.8 Jinguan (China) Food Co., Ltd.
  10.4.9 Nestle Tianjin Co., Ltd.
  10.4.10 Fujian Yake Food Co., Ltd.
10.5 Considerable-Sized Enterprises Scattergram In China

CHAPTER 11 MARKETING CHANNEL OF CONFECTIONERY PRODUCTS

11.1 Marketing channel of confectionery products overview
11.2 Diagrammatic presentation of main confectionery products marketing channels
11.3 Analysis on main confectionery products marketing channels

CHAPTER 12 ANALYSIS ON ENTERING MARKET

12.1 Analysis on China market entry opportunity
12.2 Chinese market access non-tariff barrier analysis
12.3 Main conclusion and suggestion

PART 4 NECESSARY RESOURCE FOR FOREIGN COMPANIES IN CHINA

CHAPTER 13 MAIN IMPORTERS LIST

CHAPTER 14 RELATED ASSOCIATIONS

14.1 The Confectionery Committee Of China National Food Industry Association
14.2 China Association Of Bakery &Confectionery Industry

CHAPTER 15 MAIN EXHIBITIONS

15.1 China International Confectionery And Baking Industrial Expo
15.2 2009 China (Jinjiang) International Food & Technology
15.3 Sweets China 2009, China Candy Festival
15.4 China Food Exposition 2009

TABLE CONTENT

table 1 The classification of sugar confectionery products
Table 2 China’s Macro-Economy Index in 2008
Table 3 The Same Period Comparison of Main Economic Indicators of Candy and Chocolate Manufacturing from January to November in 2006 to 2008
Table 4 The Operational States of the Considerable-Sized Enterprises With Different Ownerships in Candy and Chocolate Manufacturing from January to November in 2008
Table 5 The Import Volume and Growth Rate of China’s Imported Candy Products from 2004 to 2008 (Unit: Kg)
Table 6 The Import Value and Growth Rate of China’s Imported Candy Products from 2004 to 2008 (Unit: USD)
Table 7 The Import Volume and Proportion of Each Subdivided Products of China’s Imported Candy in 2008
Table 8 The Import Quantity and Growth Rate of China’s Imported Candy Products from 2004 to 2008 (Unit: Kg)
Table 9 Import Value and Growth Rate of China’s Imported Candy Products from 2004 to 2008 (Unit: USD)
Table 10 Import Quantity and Growth Rate of China’s Imported Instant Coffee from 2004 to 2008 (Unit: Kg)
Table 11 Import Value and Growth Rate of Imported Instant Coffee from 2004 to 2008 (Unit: USD)
Table 12 The Top Ten Quantity Source Areas of China’s Imported Candy Products from 2004 to 2008 (Unit: Kg)
Table 13 The Top Ten Value Source Areas of China’s Imported Candy Products from 2004 to 2008 (Unit: USD)
Table 14 The Main Target Quantity Areas and Annual Growth Rates of Imported Candy Products in China from 2004 to 2008 (Unit: Kg)
Table 15 The Target Value Areas and Annual Growth Rates of Imported Candy Products in China from 2004 to 2008 (Unit: USD)
Table 16 Export Volume and Growth Rate of China’s Exported Candy Products from 2004 to 2008 (Unit: Kg)
Table 17 Export Value and Growth Rate of China’s Exported Candy Products from 2004 to 2008 (Unit: USD)
Table 18 The Export Volume and Proportion of Each Subdivided Products of China’s Exported Candy in 2008
Table 19 Rank of the Main Target Areas of China’s Exporting Candy Products in 2008
Table 20 The Quantity Target Areas and Annual Growth Rates of Exported Candy Products from China from 2004 to 2008 (Unit: Kg)
Table 21 The Value Target Areas and Annual Growth Rates of Exported Candy Products from China from 2004 to 2008 (Unit: USD)
Table 22 The Rank of Quantity and Value of Main Source Areas of China’s Exported Candy Products in 2008
Table 23 The Top Ten Quantity Source Areas of China’s Exported Candy Products and Growth Rate in 2008 (Unit: Kg)
Table 24 The Top Ten Value Source Areas of China’s Exported Candy Products and Annual Growth Rate in 2008 (Unit: USD)
Table 25 Tariffs of Confectionery Products
Table 26 The Physical Standards of Chewing Gum
Table 27 The Microorganism Standards of Chewing Gum
Table 28 Physic-Chemistry Standards of Candy Products
Table 29 Microorganism Standards of Candy Products
Table 30 Measuring Unit of Net Content of Prepackaged Confectionery Products
Table 31 The Smallest Height of Net Content Figure of Prepackaged Confectionery Products
Table 32 The Maximum Memory Usage of Food Additives in Confectionery Products
Table 33 Related National Standards of Confectionery Products
Table 34 Related Industrial Standards of Confectionery Products
Table 35 Economic Operation Conditions of Considerable-Sized Enterprises in China Candy and Chocolate Manufacturing in Main Regions from January to November in 2008 (Unit: Rmb Thousand Yuan)
Table 36 List of Domestic Various Regions Candy and Chocolate Manufacturing Considerable-Sized Enterprise Number from January to November in 2008

FIGURE CONTENT

Figure 1 The Comparison of Main Economic Operation Index of China’s Considerable-Sized Enterprises in Candy and Chocolate Manufacturing from January to November, in 2006-2008 (Unit: Number/100 Million Yuan)
Figure 2 The Same Period Comparison of Each Main Economic Profit Index of China’s Considerable-Sized Enterprises in Candy and Chocolate Manufacturing from January to November, in 2006-2008 (Unit: Number/100 Million Yuan)
Figure 3 The Comparison of the Operational States Among the Enterprises of All the Ownerships in Candy and Chocolate Products Manufacturing from January to November in 2008
Figure 4 Quantity Changes of China’s Imported Candy Products from 2004 to 2008 (Unit: Kg)
Figure 5 Value Changes of China’s Imported Candy Products from 2004 to 2008 (Unit: USD)
Figure 6 Import Proportion of All Subdivided Types of Candy Products in 2008 (Calculated by Import Volume)
Figure 7 Change of the Import Quantity and Growth Rate of China’s Imported Candy Products from 2004 to 2008 (Unit: Kg)
Figure 8 Change of Import Value and Growth Rate of China’s Imported Candy Products from 2004 to 2008 (Unit: USD)
Figure 9 The Change Trend of Import Quantity and Growth Rate of China’s Imported Instant Coffee from 2004 to 2008 (Unit: Kg)
Figure 10 The Change of Import Value and Growth Rate of Imported Instant Coffee from 2004 to 2008 (Unit: USD)
Figure 11 Top Ten Producing Areas of Candy Products Imported into China in 2008, by Import Volume
Figure 12 Top Ten Producing Areas of Candy Products Imported into China in 2008, by Import Value
Figure 13 The Change Trend of the Main Source Areas by Volume of Candy Products Imported into China in Past Years (%)
Figure 14 The Change Trend of the Main Source Areas by Value of Candy Products Imported into China in Past Years (%)
Figure 15 The Top Ten Areas Importing Candy Products of China in 2008
Figure 16 The Change Trend of the Import Volume of the Main Domestic Areas Importing Candy Products in These Years (Unit: %)
Figure 17 The Top Ten Areas of the China’s Imported Candy Products by Value in 2008
Figure 18 The Change Trend of Import Value in the Main Candy Products Importing Areas in China (Unit: %)
Figure 19 The Change of Export Volume and Growth Rate of China’s Exported Candy Products from 2004 to 2008 (Unit: Kg)
Figure 20 The Change of Export Value and Growth Rate of China’s Exported Candy Products from 2004 to 2008 (Unit: USD)
Figure 21 The Export Proportion of All Subdivided Candy Products (Calculated by Export Volume)
Figure 22 Top Ten Target Areas of Candy Products Exported from China in 2008 by Export Volume
Figure 23 Top Ten Target Areas of Candy Products Exported from China in 2008 by Export Value
Figure 24 The Main Source Areas of China’s Exported Candy Products in 2008(Unit: Kg, Usd)
Figure 25 Flow Chart of Import to China of Candy Products
Figure 26 In 2008, the Proportion of the Sales of Ten Main Enterprises of Candy and Chocolate Manufactures to the Sales of All Considerable-Sized Enterprises in This Industry in China.
Figure 27 Business Conditions Comparison Among Foreign-Investment and Other Enterprises in Candy and Chocolate Manufacturing from January to November in 2008
Figure 28 Proportion of Sales of Top Ten Regions to the Gross Sales of Whole National Considerable-Sized Enterprises
Figure 29 Chinese Candy and Chocolate Manufacturing Considerable-Sized Enterprises National Scattergram
Figure 30 Diagrammatic Presentations of Main Confectionery Products Marketing Channels


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