Cheese in Vietnam

September 2023 | 21 pages | ID: CB7289FFD4FEN
Euromonitor International Ltd

Abstracts

Like butter and spreads, cheese remains one of the smaller categories within dairy products and alternatives in Vietnam, as it is not traditionally used in the local cuisine. A low level of awareness amongst the local population is also evident due to a lack of player-led above-the-line marketing activities to better educate consumers. Cheese’s growing popularity in the pre-Coronavirus (COVID-19) period was driven by the foodservice channel. This was influenced by increasing Westernisation and t...

Euromonitor International's Cheese in Vietnam report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2018-2022, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are shaping the market in <|Year|> directly informs our forecasts to 2027, clearly indicating how the market is expected to change.

Product coverage: Hard Cheese, Processed Cheese excl Spreadable, Soft Cheese, Spreadable Cheese.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Cheese market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Contents

Cheese in Vietnam
Euromonitor International
September 2023

LIST OF CONTENTS AND TABLES

CHEESE IN VIETNAM
KEY DATA FINDINGS

2023 DEVELOPMENTS

Cheese continues to gain traction despite strong economic pressures
Rising use of cheese in foodservice in line with Western and Korean cuisine trends
Bel Vietnam leverages local production and wider offer to dominate cheese
PROSPECTS AND OPPORTUNITIES
Cheese offer and sales to continue to develop
Players to leverage social media to increase cheese awareness among young people and parents
Health and wellness trend to support stronger presence of packaged hard cheese
CATEGORY DATA
Table 1 Sales of Cheese by Category: Volume 2018-2023
Table 2 Sales of Cheese by Category: Value 2018-2023
Table 3 Sales of Cheese by Category: % Volume Growth 2018-2023
Table 4 Sales of Cheese by Category: % Value Growth 2018-2023
Table 5 Sales of Spreadable Processed Cheese by Type: % Value 2018-2023
Table 6 Sales of Soft Cheese by Type: % Value 2018-2023
Table 7 Sales of Hard Cheese by Type: % Value 2018-2023
Table 8 NBO Company Shares of Cheese: % Value 2019-2023
Table 9 LBN Brand Shares of Cheese: % Value 2020-2023
Table 10 Distribution of Cheese by Format: % Value 2018-2023
Table 11 Forecast Sales of Cheese by Category: Volume 2023-2028
Table 12 Forecast Sales of Cheese by Category: Value 2023-2028
Table 13 Forecast Sales of Cheese by Category: % Volume Growth 2023-2028
Table 14 Forecast Sales of Cheese by Category: % Value Growth 2023-2028
DAIRY PRODUCTS AND ALTERNATIVES IN VIETNAM
EXECUTIVE SUMMARY
Dairy products and alternatives in 2023: The big picture
Key trends in 2023
Competitive landscape
Channel developments
What next for dairy products and alternatives?
MARKET DATA
Table 15 Sales of Dairy Products and Alternatives by Category: Value 2018-2023
Table 16 Sales of Dairy Products and Alternatives by Category: % Value Growth 2018-2023
Table 17 NBO Company Shares of Dairy Products and Alternatives: % Value 2019-2023
Table 18 LBN Brand Shares of Dairy Products and Alternatives: % Value 2020-2023
Table 19 Distribution of Dairy Products and Alternatives by Format: % Value 2018-2023
Table 20 Forecast Sales of Dairy Products and Alternatives by Category: Value 2023-2028
Table 21 Forecast Sales of Dairy Products and Alternatives by Category: % Value Growth 2023-2028
DISCLAIMER
SOURCES
Summary 1 Research Sources