Cheese in Tunisia

September 2023 | 17 pages | ID: C5A5C909BFBEN
Euromonitor International Ltd

Abstracts

The cheese sector in Tunisia has been facing challenges due to the presence of illicit trade and smuggled products in 2022 and 2023. Mainly sold in traditional grocery retailers, these smuggled cheese products come from popular brands such as Kraft, Philadelphia, and Parmigiano Reggiano. Smuggled products are believed to negatively impact the local industry by offering lower prices and competing unfairly with locally produced cheeses and imported cheese sold in legal channels.

Euromonitor International's Cheese in Tunisia report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2018-2022, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are shaping the market in <|Year|> directly informs our forecasts to 2027, clearly indicating how the market is expected to change.

Product coverage: Hard Cheese, Processed Cheese excl Spreadable, Soft Cheese, Spreadable Cheese.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Cheese market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Contents

Cheese in Tunisia
Euromonitor International
September 2023

LIST OF CONTENTS AND TABLES

CHEESE IN TUNISIA
KEY DATA FINDINGS

2023 DEVELOPMENTS

Illicit trade and smuggled goods is a growing challenge for the cheese landscape
The important presence of local cheese despite international competition
Advertising through social media to showcase products and highlight information
PROSPECTS AND OPPORTUNITIES
Spreadable processed cheese will continue to lead the landscape
Tight competition between local players over the forecast period
Players find ways to boost retail volume sales as price rises continue
CATEGORY DATA
Table 1 Sales of Cheese by Category: Volume 2018-2023
Table 2 Sales of Cheese by Category: Value 2018-2023
Table 3 Sales of Cheese by Category: % Volume Growth 2018-2023
Table 4 Sales of Cheese by Category: % Value Growth 2018-2023
Table 5 Sales of Spreadable Processed Cheese by Type: % Value 2018-2023
Table 6 NBO Company Shares of Cheese: % Value 2019-2023
Table 7 LBN Brand Shares of Cheese: % Value 2020-2023
Table 8 Distribution of Cheese by Format: % Value 2018-2023
Table 9 Forecast Sales of Cheese by Category: Volume 2023-2028
Table 10 Forecast Sales of Cheese by Category: Value 2023-2028
Table 11 Forecast Sales of Cheese by Category: % Volume Growth 2023-2028
Table 12 Forecast Sales of Cheese by Category: % Value Growth 2023-2028
DAIRY PRODUCTS AND ALTERNATIVES IN TUNISIA
EXECUTIVE SUMMARY
Dairy products and alternatives in 2023: The big picture
Key trends in 2023
Competitive Landscape
Channel developments
What next for dairy products and alternatives?
MARKET DATA
Table 13 Sales of Dairy Products and Alternatives by Category: Value 2018-2023
Table 14 Sales of Dairy Products and Alternatives by Category: % Value Growth 2018-2023
Table 15 NBO Company Shares of Dairy Products and Alternatives: % Value 2019-2023
Table 16 LBN Brand Shares of Dairy Products and Alternatives: % Value 2020-2023
Table 17 Distribution of Dairy Products and Alternatives by Format: % Value 2018-2023
Table 18 Forecast Sales of Dairy Products and Alternatives by Category: Value 2023-2028
Table 19 Forecast Sales of Dairy Products and Alternatives by Category: % Value Growth 2023-2028
DISCLAIMER
SOURCES
Summary 1 Research Sources