Breakfast Cereals in Hungary

Date: November 14, 2016
Pages: 30
Price:
US$ 990.00
Publisher: Euromonitor International Ltd
Report type: Strategic Report
Delivery: E-mail Delivery (PDF)
ID: B6BF50B0630EN
Leaflet:

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Breakfast cereals continued to expand in 2016 in both value and volume sales terms. The category’s products are good breakfast options for adult and children as they can be prepared easily, a benefit for those with busy lifestyles. In addition, some product within the category are also consumed as indulgence products. 2016 saw several new product launches, which also boosted sales. Meanwhile, demand for healthy food products also had a positive impact on the performance of breakfast cereals in...

Euromonitor International's Breakfast Cereals in Hungary report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: Hot Cereals, RTE Cereals.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report
  • Get a detailed picture of the Breakfast Cereals market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Headlines
Trends
Competitive Landscape
Prospects
Category Data
  Table 1 Sales of Breakfast Cereals by Category: Volume 2011-2016
  Table 2 Sales of Breakfast Cereals by Category: Value 2011-2016
  Table 3 Sales of Breakfast Cereals by Category: % Volume Growth 2011-2016
  Table 4 Sales of Breakfast Cereals by Category: % Value Growth 2011-2016
  Table 5 NBO Company Shares of Breakfast Cereals: % Value 2012-2016
  Table 6 LBN Brand Shares of Breakfast Cereals: % Value 2013-2016
  Table 7 Distribution of Breakfast Cereals by Format: % Value 2011-2016
  Table 8 Forecast Sales of Breakfast Cereals by Category: Volume 2016-2021
  Table 9 Forecast Sales of Breakfast Cereals by Category: Value 2016-2021
  Table 10 Forecast Sales of Breakfast Cereals by Category: % Volume Growth 2016-2021
  Table 11 Forecast Sales of Breakfast Cereals by Category: % Value Growth 2016-2021
Cba Kereskedelmi Kft in Packaged Food (hungary)
Strategic Direction
Key Facts
  Summary 1 CBA Kereskedelmi Kft: Key Facts
  Summary 2 CBA Kereskedelmi Kft: Operational Indicators
Internet Strategy
Private Label
  Summary 3 CBA Kereskedelmi Kft: Private Label Portfolio
Competitive Positioning
  Summary 4 CBA Kereskedelmi Kft: Competitive Position 2016
Executive Summary
Packaged Food Grows Both in Value and Volume in the Shadow of Price Sensitivity
Retailers Operate Stores Seven Days A Week Following the Lift of Sunday Trading Ban
Competition Remains Strong With A Large Number of Producers and Retailers
Internet Retailing and Discounters Continue To Expand
Packaged Food To Record Stable Performance Due To Demand for Convenience
Key Trends and Developments
Online Retailing in Packaged Food Continues To Grow Due To Lifestyle Trends
Retailers and Producers Are Forced To Increasingly Invest in Television Advertising
Cancellation of Sunday Closure of Stores Helps Boost Sales
Other Sectors Support Demand for Healthy Food Products
Foodservice: Key Trends and Developments
Headlines
Trends: Sales To Foodservice
Trends: Consumer Foodservice
Prospects
Category Data
  Table 12 Foodservice Sales of Packaged Food by Category: Volume 2011-2016
  Table 13 Foodservice Sales of Packaged Food by Category: % Volume Growth 2011-2016
  Table 14 Forecast Foodservice Sales of Packaged Food by Category: Volume 2016-2021
  Table 15 Forecast Foodservice Sales of Packaged Food by Category: % Volume Growth 2016-2021
Market Data
  Table 16 Sales of Packaged Food by Category: Volume 2011-2016
  Table 17 Sales of Packaged Food by Category: Value 2011-2016
  Table 18 Sales of Packaged Food by Category: % Volume Growth 2011-2016
  Table 19 Sales of Packaged Food by Category: % Value Growth 2011-2016
  Table 20 GBO Company Shares of Packaged Food: % Value 2012-2016
  Table 21 NBO Company Shares of Packaged Food: % Value 2012-2016
  Table 22 LBN Brand Shares of Packaged Food: % Value 2013-2016
  Table 23 Penetration of Private Label by Category: % Value 2011-2016
  Table 24 Distribution of Packaged Food by Format: % Value 2011-2016
  Table 25 Distribution of Packaged Food by Format and Category: % Value 2016
  Table 26 Forecast Sales of Packaged Food by Category: Volume 2016-2021
  Table 27 Forecast Sales of Packaged Food by Category: Value 2016-2021
  Table 28 Forecast Sales of Packaged Food by Category: % Volume Growth 2016-2021
  Table 29 Forecast Sales of Packaged Food by Category: % Value Growth 2016-2021
Sources
  Summary 5 Research Sources












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