Bakery in the Netherlands

October 2010 | 79 pages | ID: B6A152E2CF4EN
Euromonitor International Ltd

Abstracts

Despite the current economic climate the baked goods sector is expected to grow by 1% in current value terms in 2010. Value added products continue to perform well indicative of the increasing awareness of health and wellness amongst Dutch consumers as well as growing preference for nutritionally sound products. The local diet is very supportive of baked products in the Netherlands with a typical Dutch breakfast or lunch primarily consisting of bread and cakes, explaining high per capita...

Euromonitor International's Baked Goods in Netherlands report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2005-2009, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2014 illustrate how the market is set to change.

Product coverage: Bread, Cakes, Hot Cereals, Pastries, RTE Cereals, Savoury Biscuits and Crackers, Sweet Biscuits.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Baked Goods market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 30 years experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago and Sydney and a network of over 600 analysts Globalwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Contents

Bakery in the Netherlands
Euromonitor International
October 2010

LIST OF CONTENTS AND TABLES

Executive Summary
Healthy Sales Growth in Packaged Food
Dutch Economy Remains Fragile
Giants Royal Frieslandcampina NV and Unilever Dominate Packaged Food
Supermarkets/hypermarkets Remain Most Dominant Channel
Modest Growth Predicted for Packaged Food
Key Trends and Developments
Dutch Economy Under Pressure
Demographic Developments Impact Consumer Landscape
Convenience Trend Drives Value Development
Health Concerns A Major Influence on Purchasing Decisions
Environmental Issues Become More of A Concern
Market Data
  Table 1 Sales of Packaged Food by Category: Volume 2005-2010
  Table 2 Sales of Packaged Food by Category: Value 2005-2010
  Table 3 Sales of Packaged Food by Category: % Volume Growth 2005-2010
  Table 4 Sales of Packaged Food by Category: % Value Growth 2005-2010
  Table 5 GBO Shares of Packaged Food 2005-2009
  Table 6 NBO Shares of Packaged Food 2005-2009
  Table 7 NBO Brand Shares of Packaged Food 2006-2009
  Table 8 Penetration of Private Label by Category 2005-2009
  Table 9 Sales of Packaged Food by Distribution Format: % Analysis 2005-2010
  Table 10 Sales of Packaged Food by Category and Distribution Format: % Analysis 2010
  Table 11 Forecast Sales of Packaged Food by Category: Volume 2010-2015
  Table 12 Forecast Sales of Packaged Food by Category: Value 2010-2015
  Table 13 Forecast Sales of Packaged Food by Category: % Volume Growth 2010-2015
  Table 14 Forecast Sales of Packaged Food by Category: % Value Growth 2010-2015
Foodservice - Key Trends and Developments
Headlines
Trends
Competitive Landscape
Prospects
Category Data
  Table 15 Foodservice Sales of Packaged Food by Category: Volume 2005-2010
  Table 16 Foodservice Sales of Packaged Food by Category: % Volume Growth 2005-2010
  Table 17 Forecast Foodservice Sales of Packaged Food by Category: Volume 2010-2015
  Table 18 Forecast Foodservice Sales of Packaged Food by Category: % Volume Growth 2010-2015
Impulse and Indulgence Products - Key Trends and Developments
Headlines
Trends
Competitive Landscape
Prospects
Category Data
  Table 19 Sales of Impulse and Indulgence Products by Category: Volume 2005-2010
  Table 20 Sales of Impulse and Indulgence Products by Category: Value 2005-2010
  Table 21 Sales of Impulse and Indulgence Products by Category: % Volume Growth 2005-2010
  Table 22 Sales of Impulse and Indulgence Products by Category: % Value Growth 2005-2010
  Table 23 Company Shares of Impulse and Indulgence Products 2005-2009
  Table 24 Brand Shares of Impulse and Indulgence Products 2006-2009
  Table 25 Forecast Sales of Impulse and Indulgence Products by Category: Volume 2010-2015
  Table 26 Forecast Sales of Impulse and Indulgence Products by Category: Value 2010-2015
  Table 27 Forecast Sales of Impulse and Indulgence Products by Category: % Volume Growth 2010-2015
  Table 28 Forecast Sales of Impulse and Indulgence Products by Category: % Value Growth 2010-2015
Nutrition/staples - Key Trends and Developments
Headlines
Trends
Competitive Landscape
Prospects
Category Data
  Table 29 Sales of Nutrition/Staples by Category: Volume 2005-2010
  Table 30 Sales of Nutrition/Staples by Category: Value 2005-2010
  Table 31 Sales of Nutrition/Staples by Category: % Volume Growth 2005-2010
  Table 32 Sales of Nutrition/Staples by Category: % Value Growth 2005-2010
  Table 33 Company Shares of Nutrition/Staples 2005-2009
  Table 34 Brand Shares of Nutrition/Staples 2006-2009
  Table 35 Forecast Sales of Nutrition/Staples by Category: Volume 2010-2015
  Table 36 Forecast Sales of Nutrition/Staples by Category: Value 2010-2015
  Table 37 Forecast Sales of Nutrition/Staples by Category: % Volume Growth 2010-2015
  Table 38 Forecast Sales of Nutrition/Staples by Category: % Value Growth 2010-2015
Meal Solutions - Key Trends and Developments
Headlines
Trends
Competitive Landscape
Prospects
Category Data
  Table 39 Sales of Meal Solutions by Category: Volume 2005-2010
  Table 40 Sales of Meal Solutions by Category: Value 2005-2010
  Table 41 Sales of Meal Solutions by Category: % Volume Growth 2005-2010
  Table 42 Sales of Meal Solutions by Category: % Value Growth 2005-2010
  Table 43 Company Shares of Meal Solutions 2005-2009
  Table 44 Brand Shares of Meal Solutions 2006-2009
  Table 45 Forecast Sales of Meal Solutions by Category: Volume 2010-2015
  Table 46 Forecast Sales of Meal Solutions by Category: Value 2010-2015
  Table 47 Forecast Sales of Meal Solutions by Category: % Volume Growth 2010-2015
  Table 48 Forecast Sales of Meal Solutions by Category: % Value Growth 2010-2015
Definitions
  Summary 1 Research Sources
Ad Van Geloven BV
Strategic Direction
Key Facts
  Summary 2 Ad van Geloven BV: Key Facts
Company Background
Production
Competitive Positioning
  Summary 3 Ad van Geloven BV: Competitive Position 2009
Bickery Food Group BV
Strategic Direction
Key Facts
  Summary 4 Bickery Food Group BV: Key Facts
Company Background
Production
Bolletje BV
Strategic Direction
Key Facts
  Summary 5 Bolletje BV: Key Facts
Company Background
Production
Competitive Positioning
  Summary 6 Bolletje BV: Competitive Position 2009
Johma Nederland BV
Strategic Direction
Key Facts
  Summary 7 Johma Nederland BV: Key Facts
Company Background
Production
Competitive Positioning
  Summary 8 Johma Nederland BV: Competitive Position 2009
Remia Cv
Strategic Direction
Key Facts
  Summary 9 Remia CV: Key Facts
Company Background
Competitive Positioning
  Summary 10 Remia CV: Competitive Position 2009
Sara Lee Corp
Strategic Direction
Key Facts
  Summary 11 Sara Lee Corp: Key Facts
Company Background
Production
Competitive Positioning
  Summary 12   Summary Sara Lee Corp: Competitive Position 2009
Unilever Foodsolutions BV
Strategic Direction
Key Facts
  Summary 13 Unilever Foodsolutions BV: Key Facts
Company Background
Production
Competitive Positioning
Van Dijk Food Products BV
Strategic Direction
Key Facts
  Summary 14 Van Dijk Food Products BV: Key Facts
Company Background
Production
Competitive Positioning
  Summary 15   Summary Van Dijk Food Products BV: Competitive Position 2009
Van Sillevoldt BV
Strategic Direction
Key Facts
  Summary 16 Van Sillevoldt BV: Key Facts
Company Background
Production
Competitive Positioning
  Summary 17   Summary Van Sillevoldt BV: Competitive Position 2009
Westland Kaasexport BV
Strategic Direction
Key Facts
  Summary 18 Westland Kaasexport BV: Key Facts
Company Background
Production
Competitive Positioning
  Summary 19 Westland Kaasexport BV: Competitive Position 2009
Headlines
Trends
Competitive Landscape
Prospects
Category Data
  Table 49 Sales of Baked Goods by Category: Volume 2005-2010
  Table 50 Sales of Baked Goods by Category: Value 2005-2010
  Table 51 Sales of Baked Goods by Category: % Volume Growth 2005-2010
  Table 52 Sales of Baked Goods by Category: % Value Growth 2005-2010
  Table 53 Packaged/Industrial Bread by Type: % Value Breakdown 2005-2010
  Table 54 Packaged/Industrial Cakes: Single Portion vs Multi-pack % Breakdown by Type 2005-2010
  Table 55 Baked Goods Company Shares 2005-2009
  Table 56 Baked Goods Brand Shares 2006-2009
  Table 57 Sales of Baked Goods by Distribution Format: % Analysis 2005-2010
  Table 58 Forecast Sales of Baked Goods by Category: Volume 2010-2015
  Table 59 Forecast Sales of Baked Goods by Category: Value 2010-2015
  Table 60 Forecast Sales of Baked Goods by Category: % Volume Growth 2010-2015
  Table 61 Forecast Sales of Baked Goods by Category: % Value Growth 2010-2015
Headlines
Trends
Competitive Landscape
Prospects
Category Data
  Table 62 Sales of Biscuits by Category: Volume 2005-2010
  Table 63 Sales of Biscuits by Category: Value 2005-2010
  Table 64 Sales of Biscuits by Category: % Volume Growth 2005-2010
  Table 65 Sales of Biscuits by Category: % Value Growth 2005-2010
  Table 66 Biscuits Company Shares 2005-2009
  Table 67 Biscuits Brand Shares 2006-2009
  Table 68 Sales of Biscuits by Distribution Format: % Analysis 2005-2010
  Table 69 Forecast Sales of Biscuits by Category: Volume 2010-2015
  Table 70 Forecast Sales of Biscuits by Category: Value 2010-2015
  Table 71 Forecast Sales of Biscuits by Category: % Volume Growth 2010-2015
  Table 72 Forecast Sales of Biscuits by Category: % Value Growth 2010-2015
Headlines
Trends
Competitive Landscape
Prospects
Category Data
  Table 73 Sales of Breakfast Cereals by Category: Volume 2005-2010
  Table 74 Sales of Breakfast Cereals by Category: Value 2005-2010
  Table 75 Sales of Breakfast Cereals by Category: % Volume Growth 2005-2010
  Table 76 Sales of Breakfast Cereals by Category: % Value Growth 2005-2010
  Table 77 Breakfast Cereals Company Shares 2005-2009
  Table 78 Breakfast Cereals Brand Shares 2006-2009
  Table 79 Sales of Breakfast Cereals by Distribution Format: % Analysis 2005-2010
  Table 80 Forecast Sales of Breakfast Cereals by Category: Volume 2010-2015
  Table 81 Forecast Sales of Breakfast Cereals by Category: Value 2010-2015
  Table 82 Forecast Sales of Breakfast Cereals by Category: % Volume Growth 2010-2015
  Table 83 Forecast Sales of Breakfast Cereals by Category: % Value Growth 2010-2015