Bakery in Italy
Baked goods were impacted by two main trends in the latter part of the review period: firstly, after wheat price fluctuations in 2009, sales of unpackaged bread experienced more stability in 2010. 2009 saw a slowdown in the unpackaged artisanal bread subsector, which registered a fall of 2% in volume sales. The sector’s poor performance in 2009 was due largely to a significant drop in production of wheat in 2009, and to consequent significant fluctuations in wheat prices during the 2008-2009...
Euromonitor International's Baked Goods in Italy report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2005-2009, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2014 illustrate how the market is set to change.
Product coverage: Bread, Cakes, Hot Cereals, Pastries, RTE Cereals, Savoury Biscuits and Crackers, Sweet Biscuits.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
Euromonitor International's Baked Goods in Italy report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2005-2009, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2014 illustrate how the market is set to change.
Product coverage: Bread, Cakes, Hot Cereals, Pastries, RTE Cereals, Savoury Biscuits and Crackers, Sweet Biscuits.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Baked Goods market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
Bakery in Italy
Euromonitor International
September 2010
LIST OF CONTENTS AND TABLES
Executive Summary
Good Performance Despite Economic Difficulties in 2010
Consumers' Changing Purchasing Patterns
Private Label Continues To Grow
Convenience and Promotions Boost Supermarket/hypermarket Sales
Further Growth Predicted Over the Forecast Period
Key Trends and Developments
Poor Economy Polarises Consumer Preferences
Increasing Private Label Popularity
Looking for Healthy Products
Increasing Environmental Concerns Benefit Organic Products
the Potential of Online Media
Market Data
Table 1 Sales of Packaged Food by Category: Volume 2005-2010
Table 2 Sales of Packaged Food by Category: Value 2005-2010
Table 3 Sales of Packaged Food by Category: % Volume Growth 2005-2010
Table 4 Sales of Packaged Food by Category: % Value Growth 2005-2010
Table 5 GBO Shares of Packaged Food 2005-2009
Table 6 NBO Shares of Packaged Food 2005-2009
Table 7 NBO Brand Shares of Packaged Food 2006-2009
Table 8 Penetration of Private Label by Category 2005-2009
Table 9 Sales of Packaged Food by Distribution Format: % Analysis 2005-2010
Table 10 Sales of Packaged Food by Category and Distribution Format: % Analysis 2010
Table 11 Forecast Sales of Packaged Food by Category: Volume 2010-2015
Table 12 Forecast Sales of Packaged Food by Category: Value 2010-2015
Table 13 Forecast Sales of Packaged Food by Category: % Volume Growth 2010-2015
Table 14 Forecast Sales of Packaged Food by Category: % Value Growth 2010-2015
Foodservice - Key Trends and Developments
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 15 Foodservice Sales of Packaged Food by Category: Volume 2005-2010
Table 16 Foodservice Sales of Packaged Food by Category: % Volume Growth 2005-2010
Table 17 Forecast Foodservice Sales of Packaged Food by Category: Volume 2010-2015
Table 18 Forecast Foodservice Sales of Packaged Food by Category: % Volume Growth 2010-2015
Impulse and Indulgence Products - Key Trends and Developments
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 19 Sales of Impulse and Indulgence Products by Category: Volume 2005-2010
Table 20 Sales of Impulse and Indulgence Products by Category: Value 2005-2010
Table 21 Sales of Impulse and Indulgence Products by Category: % Volume Growth 2005-2010
Table 22 Sales of Impulse and Indulgence Products by Category: % Value Growth 2005-2010
Table 23 Company Shares of Impulse and Indulgence Products 2005-2009
Table 24 Brand Shares of Impulse and Indulgence Products 2006-2009
Table 25 Forecast Sales of Impulse and Indulgence Products by Category: Volume 2010-2015
Table 26 Forecast Sales of Impulse and Indulgence Products by Category: Value 2010-2015
Table 27 Forecast Sales of Impulse and Indulgence Products by Category: % Volume Growth 2010-2015
Table 28 Forecast Sales of Impulse and Indulgence Products by Category: % Value Growth 2010-2015
Nutrition/staples - Key Trends and Developments
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 29 Sales of Nutrition/Staples by Category: Volume 2005-2010
Table 30 Sales of Nutrition/Staples by Category: Value 2005-2010
Table 31 Sales of Nutrition/Staples by Category: % Volume Growth 2005-2010
Table 32 Sales of Nutrition/Staples by Category: % Value Growth 2005-2010
Table 33 Company Shares of Nutrition/Staples 2005-2009
Table 34 Brand Shares of Nutrition/Staples 2006-2009
Table 35 Forecast Sales of Nutrition/Staples by Category: Volume 2010-2015
Table 36 Forecast Sales of Nutrition/Staples by Category: Value 2010-2015
Table 37 Forecast Sales of Nutrition/Staples by Category: % Volume Growth 2010-2015
Table 38 Forecast Sales of Nutrition/Staples by Category: % Value Growth 2010-2015
Meal Solutions - Key Trends and Developments
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 39 Sales of Meal Solutions by Category: Volume 2005-2010
Table 40 Sales of Meal Solutions by Category: Value 2005-2010
Table 41 Sales of Meal Solutions by Category: % Volume Growth 2005-2010
Table 42 Sales of Meal Solutions by Category: % Value Growth 2005-2010
Table 43 Company Shares of Meal Solutions 2005-2009
Table 44 Brand Shares of Meal Solutions 2006-2009
Table 45 Forecast Sales of Meal Solutions by Category: Volume 2010-2015
Table 46 Forecast Sales of Meal Solutions by Category: Value 2010-2015
Table 47 Forecast Sales of Meal Solutions by Category: % Volume Growth 2010-2015
Table 48 Forecast Sales of Meal Solutions by Category: % Value Growth 2010-2015
Definitions
Summary 1 Research Sources
Barilla Alimentare SpA
Strategic Direction
Key Facts
Summary 2 Barilla Alimentare SpA: Key Facts
Summary 3 Barilla Alimentare SpA: Operational Indicators
Company Background
Competitive Positioning
Summary 4 Barilla Alimentare SpA: Competitive Position 2009
Carapelli Firenze SpA
Strategic Direction
Key Facts
Summary 5 Carapelli Firenze SpA: Key Facts
Summary 6 Carapelli Firenze SpA: Operational Indicators
Company Background
Production
Summary 7 Carapelli Firenze SpA: Production Statistics 2009
Competitive Positioning
Summary 8 Carapelli Firenze SpA: Competitive Position 2009
Cesare Fiorucci SpA
Strategic Direction
Key Facts
Summary 9 Cesare Fiorucci SpA: Key Facts
Company Background
Production
Competitive Positioning
Conserve Italia - Consorzio Cooperative Conserve Italia Scarl
Strategic Direction
Key Facts
Summary 10 Conserve Italia - Consorzio Cooperative Conserve Italia scarl: Key Facts
Summary 11 Conserve Italia - Consorzio Cooperative Conserve Italia scarl: Operational Indicators
Company Background
Production
Summary 12 Conserve Italia - Consorzio Cooperative Conserve Italia scarl: Production Statistics 2009
Competitive Positioning
Summary 13 Conserve Italia - Consorzio Cooperative Conserve Italia scarl: Competitive Position 2009
Consorzio Del Prosciutto Di Parma
Strategic Direction
Key Facts
Summary 14 Consorzio del Prosciutto di Parma: Key Facts
Summary 15 Consorzio del Prosciutto di Parma: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 16 Consorzio del Prosciutto di Parma: Competitive Position 2009
Ferrero SpA
Strategic Direction
Key Facts
Summary 17 Ferrero SpA: Key Facts
Summary 18 Ferrero SpA: Operational Indicators
Company Background
Production
Summary 19 Ferrero SpA: Production Statistics 2009
Competitive Positioning
Summary 20 Ferrero SpA: Competitive Position 2009
Galbusera Dolciaria SpA
Strategic Direction
Key Facts
Summary 21 Galbusera Dolciaria SpA: Key Facts
Summary 22 Galbusera Dolciaria SpA: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 23 Galbusera Dolciaria SpA: Competitive Position 2009
Granarolo SpA
Strategic Direction
Key Facts
Summary 24 Granarolo SpA: Key Facts
Summary 25 Granarolo SpA: Operational Indicators
Company Background
Production
Summary 26 Granarolo SpA: Production Statistics 2010
Competitive Positioning
Summary 27 Granarolo SpA: Competitive Position 2009
Marr SpA
Strategic Direction
Key Facts
Summary 28 Marr SpA: Key Facts
Summary 29 Marr SpA: Operational Indicators
Company Background
Production
Competitive Positioning
Montana Alimentari SpA
Strategic Direction
Key Facts
Summary 30 Montana Alimentari SpA: Key Facts
Summary 31 Montana Alimentari SpA: Operational Indicators
Company Background
Production
Competitive Positioning
Nestlé Italiana SpA
Strategic Direction
Key Facts
Summary 32 Nestlé Italiana SpA: Key Facts
Summary 33 Nestlé Italiana SpA: Operational Indicators
Company Background
Production
Summary 34 Nestlé Italiana SpA: Production Statistics 2009
Competitive Positioning
Summary 35 Nestlé Italiana SpA: Competitive Position 2009
Pastificio Rana SpA
Strategic Direction
Key Facts
Summary 36 Pastificio Rana SpA: Key Facts
Summary 37 Pastificio Rana SpA: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 38 Pastificio Rana SpA: Competitive Position 2009
Unilever Italia SpA
Strategic Direction
Key Facts
Summary 39 Unilever Italia SpA: Key Facts
Summary 40 Unilever Italia SpA: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 41 Unilever Italia SpA: Competitive Position 2009
Valledoro SpA
Strategic Direction
Key Facts
Summary 42 Valledoro SpA: Key Facts
Company Background
Production
Competitive Positioning
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 49 Sales of Baked Goods by Category: Volume 2005-2010
Table 50 Sales of Baked Goods by Category: Value 2005-2010
Table 51 Sales of Baked Goods by Category: % Volume Growth 2005-2010
Table 52 Sales of Baked Goods by Category: % Value Growth 2005-2010
Table 53 Packaged/Industrial Bread by Type: % Value Breakdown 2005-2010
Table 54 Unpackaged/Artisanal Bread: In-store Bakery Sales 2005-2010
Table 55 Pastries by Type: % Value Breakdown 2005-2010
Table 56 Packaged/Industrial Cakes: Single Portion vs Multi-pack % Breakdown by Type 2005-2010
Table 57 Baked Goods Company Shares 2005-2009
Table 58 Baked Goods Brand Shares 2006-2009
Table 59 Sales of Baked Goods by Distribution Format: % Analysis 2005-2010
Table 60 Forecast Sales of Baked Goods by Category: Volume 2010-2015
Table 61 Forecast Sales of Baked Goods by Category: Value 2010-2015
Table 62 Forecast Sales of Baked Goods by Category: % Volume Growth 2010-2015
Table 63 Forecast Sales of Baked Goods by Category: % Value Growth 2010-2015
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 64 Sales of Biscuits by Category: Volume 2005-2010
Table 65 Sales of Biscuits by Category: Value 2005-2010
Table 66 Sales of Biscuits by Category: % Volume Growth 2005-2010
Table 67 Sales of Biscuits by Category: % Value Growth 2005-2010
Table 68 Biscuits Company Shares 2005-2009
Table 69 Biscuits Brand Shares 2006-2009
Table 70 Sales of Biscuits by Distribution Format: % Analysis 2005-2010
Table 71 Forecast Sales of Biscuits by Category: Volume 2010-2015
Table 72 Forecast Sales of Biscuits by Category: Value 2010-2015
Table 73 Forecast Sales of Biscuits by Category: % Volume Growth 2010-2015
Table 74 Forecast Sales of Biscuits by Category: % Value Growth 2010-2015
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 75 Sales of Breakfast Cereals by Category: Volume 2005-2010
Table 76 Sales of Breakfast Cereals by Category: Value 2005-2010
Table 77 Sales of Breakfast Cereals by Category: % Volume Growth 2005-2010
Table 78 Sales of Breakfast Cereals by Category: % Value Growth 2005-2010
Table 79 Breakfast Cereals Company Shares 2005-2009
Table 80 Breakfast Cereals Brand Shares 2006-2009
Table 81 Sales of Breakfast Cereals by Distribution Format: % Analysis 2005-2010
Table 82 Forecast Sales of Breakfast Cereals by Category: Volume 2010-2015
Table 83 Forecast Sales of Breakfast Cereals by Category: Value 2010-2015
Table 84 Forecast Sales of Breakfast Cereals by Category: % Volume Growth 2010-2015
Table 85 Forecast Sales of Breakfast Cereals by Category: % Value Growth 2010-2015
Euromonitor International
September 2010
LIST OF CONTENTS AND TABLES
Executive Summary
Good Performance Despite Economic Difficulties in 2010
Consumers' Changing Purchasing Patterns
Private Label Continues To Grow
Convenience and Promotions Boost Supermarket/hypermarket Sales
Further Growth Predicted Over the Forecast Period
Key Trends and Developments
Poor Economy Polarises Consumer Preferences
Increasing Private Label Popularity
Looking for Healthy Products
Increasing Environmental Concerns Benefit Organic Products
the Potential of Online Media
Market Data
Table 1 Sales of Packaged Food by Category: Volume 2005-2010
Table 2 Sales of Packaged Food by Category: Value 2005-2010
Table 3 Sales of Packaged Food by Category: % Volume Growth 2005-2010
Table 4 Sales of Packaged Food by Category: % Value Growth 2005-2010
Table 5 GBO Shares of Packaged Food 2005-2009
Table 6 NBO Shares of Packaged Food 2005-2009
Table 7 NBO Brand Shares of Packaged Food 2006-2009
Table 8 Penetration of Private Label by Category 2005-2009
Table 9 Sales of Packaged Food by Distribution Format: % Analysis 2005-2010
Table 10 Sales of Packaged Food by Category and Distribution Format: % Analysis 2010
Table 11 Forecast Sales of Packaged Food by Category: Volume 2010-2015
Table 12 Forecast Sales of Packaged Food by Category: Value 2010-2015
Table 13 Forecast Sales of Packaged Food by Category: % Volume Growth 2010-2015
Table 14 Forecast Sales of Packaged Food by Category: % Value Growth 2010-2015
Foodservice - Key Trends and Developments
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 15 Foodservice Sales of Packaged Food by Category: Volume 2005-2010
Table 16 Foodservice Sales of Packaged Food by Category: % Volume Growth 2005-2010
Table 17 Forecast Foodservice Sales of Packaged Food by Category: Volume 2010-2015
Table 18 Forecast Foodservice Sales of Packaged Food by Category: % Volume Growth 2010-2015
Impulse and Indulgence Products - Key Trends and Developments
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 19 Sales of Impulse and Indulgence Products by Category: Volume 2005-2010
Table 20 Sales of Impulse and Indulgence Products by Category: Value 2005-2010
Table 21 Sales of Impulse and Indulgence Products by Category: % Volume Growth 2005-2010
Table 22 Sales of Impulse and Indulgence Products by Category: % Value Growth 2005-2010
Table 23 Company Shares of Impulse and Indulgence Products 2005-2009
Table 24 Brand Shares of Impulse and Indulgence Products 2006-2009
Table 25 Forecast Sales of Impulse and Indulgence Products by Category: Volume 2010-2015
Table 26 Forecast Sales of Impulse and Indulgence Products by Category: Value 2010-2015
Table 27 Forecast Sales of Impulse and Indulgence Products by Category: % Volume Growth 2010-2015
Table 28 Forecast Sales of Impulse and Indulgence Products by Category: % Value Growth 2010-2015
Nutrition/staples - Key Trends and Developments
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 29 Sales of Nutrition/Staples by Category: Volume 2005-2010
Table 30 Sales of Nutrition/Staples by Category: Value 2005-2010
Table 31 Sales of Nutrition/Staples by Category: % Volume Growth 2005-2010
Table 32 Sales of Nutrition/Staples by Category: % Value Growth 2005-2010
Table 33 Company Shares of Nutrition/Staples 2005-2009
Table 34 Brand Shares of Nutrition/Staples 2006-2009
Table 35 Forecast Sales of Nutrition/Staples by Category: Volume 2010-2015
Table 36 Forecast Sales of Nutrition/Staples by Category: Value 2010-2015
Table 37 Forecast Sales of Nutrition/Staples by Category: % Volume Growth 2010-2015
Table 38 Forecast Sales of Nutrition/Staples by Category: % Value Growth 2010-2015
Meal Solutions - Key Trends and Developments
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 39 Sales of Meal Solutions by Category: Volume 2005-2010
Table 40 Sales of Meal Solutions by Category: Value 2005-2010
Table 41 Sales of Meal Solutions by Category: % Volume Growth 2005-2010
Table 42 Sales of Meal Solutions by Category: % Value Growth 2005-2010
Table 43 Company Shares of Meal Solutions 2005-2009
Table 44 Brand Shares of Meal Solutions 2006-2009
Table 45 Forecast Sales of Meal Solutions by Category: Volume 2010-2015
Table 46 Forecast Sales of Meal Solutions by Category: Value 2010-2015
Table 47 Forecast Sales of Meal Solutions by Category: % Volume Growth 2010-2015
Table 48 Forecast Sales of Meal Solutions by Category: % Value Growth 2010-2015
Definitions
Summary 1 Research Sources
Barilla Alimentare SpA
Strategic Direction
Key Facts
Summary 2 Barilla Alimentare SpA: Key Facts
Summary 3 Barilla Alimentare SpA: Operational Indicators
Company Background
Competitive Positioning
Summary 4 Barilla Alimentare SpA: Competitive Position 2009
Carapelli Firenze SpA
Strategic Direction
Key Facts
Summary 5 Carapelli Firenze SpA: Key Facts
Summary 6 Carapelli Firenze SpA: Operational Indicators
Company Background
Production
Summary 7 Carapelli Firenze SpA: Production Statistics 2009
Competitive Positioning
Summary 8 Carapelli Firenze SpA: Competitive Position 2009
Cesare Fiorucci SpA
Strategic Direction
Key Facts
Summary 9 Cesare Fiorucci SpA: Key Facts
Company Background
Production
Competitive Positioning
Conserve Italia - Consorzio Cooperative Conserve Italia Scarl
Strategic Direction
Key Facts
Summary 10 Conserve Italia - Consorzio Cooperative Conserve Italia scarl: Key Facts
Summary 11 Conserve Italia - Consorzio Cooperative Conserve Italia scarl: Operational Indicators
Company Background
Production
Summary 12 Conserve Italia - Consorzio Cooperative Conserve Italia scarl: Production Statistics 2009
Competitive Positioning
Summary 13 Conserve Italia - Consorzio Cooperative Conserve Italia scarl: Competitive Position 2009
Consorzio Del Prosciutto Di Parma
Strategic Direction
Key Facts
Summary 14 Consorzio del Prosciutto di Parma: Key Facts
Summary 15 Consorzio del Prosciutto di Parma: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 16 Consorzio del Prosciutto di Parma: Competitive Position 2009
Ferrero SpA
Strategic Direction
Key Facts
Summary 17 Ferrero SpA: Key Facts
Summary 18 Ferrero SpA: Operational Indicators
Company Background
Production
Summary 19 Ferrero SpA: Production Statistics 2009
Competitive Positioning
Summary 20 Ferrero SpA: Competitive Position 2009
Galbusera Dolciaria SpA
Strategic Direction
Key Facts
Summary 21 Galbusera Dolciaria SpA: Key Facts
Summary 22 Galbusera Dolciaria SpA: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 23 Galbusera Dolciaria SpA: Competitive Position 2009
Granarolo SpA
Strategic Direction
Key Facts
Summary 24 Granarolo SpA: Key Facts
Summary 25 Granarolo SpA: Operational Indicators
Company Background
Production
Summary 26 Granarolo SpA: Production Statistics 2010
Competitive Positioning
Summary 27 Granarolo SpA: Competitive Position 2009
Marr SpA
Strategic Direction
Key Facts
Summary 28 Marr SpA: Key Facts
Summary 29 Marr SpA: Operational Indicators
Company Background
Production
Competitive Positioning
Montana Alimentari SpA
Strategic Direction
Key Facts
Summary 30 Montana Alimentari SpA: Key Facts
Summary 31 Montana Alimentari SpA: Operational Indicators
Company Background
Production
Competitive Positioning
Nestlé Italiana SpA
Strategic Direction
Key Facts
Summary 32 Nestlé Italiana SpA: Key Facts
Summary 33 Nestlé Italiana SpA: Operational Indicators
Company Background
Production
Summary 34 Nestlé Italiana SpA: Production Statistics 2009
Competitive Positioning
Summary 35 Nestlé Italiana SpA: Competitive Position 2009
Pastificio Rana SpA
Strategic Direction
Key Facts
Summary 36 Pastificio Rana SpA: Key Facts
Summary 37 Pastificio Rana SpA: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 38 Pastificio Rana SpA: Competitive Position 2009
Unilever Italia SpA
Strategic Direction
Key Facts
Summary 39 Unilever Italia SpA: Key Facts
Summary 40 Unilever Italia SpA: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 41 Unilever Italia SpA: Competitive Position 2009
Valledoro SpA
Strategic Direction
Key Facts
Summary 42 Valledoro SpA: Key Facts
Company Background
Production
Competitive Positioning
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 49 Sales of Baked Goods by Category: Volume 2005-2010
Table 50 Sales of Baked Goods by Category: Value 2005-2010
Table 51 Sales of Baked Goods by Category: % Volume Growth 2005-2010
Table 52 Sales of Baked Goods by Category: % Value Growth 2005-2010
Table 53 Packaged/Industrial Bread by Type: % Value Breakdown 2005-2010
Table 54 Unpackaged/Artisanal Bread: In-store Bakery Sales 2005-2010
Table 55 Pastries by Type: % Value Breakdown 2005-2010
Table 56 Packaged/Industrial Cakes: Single Portion vs Multi-pack % Breakdown by Type 2005-2010
Table 57 Baked Goods Company Shares 2005-2009
Table 58 Baked Goods Brand Shares 2006-2009
Table 59 Sales of Baked Goods by Distribution Format: % Analysis 2005-2010
Table 60 Forecast Sales of Baked Goods by Category: Volume 2010-2015
Table 61 Forecast Sales of Baked Goods by Category: Value 2010-2015
Table 62 Forecast Sales of Baked Goods by Category: % Volume Growth 2010-2015
Table 63 Forecast Sales of Baked Goods by Category: % Value Growth 2010-2015
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 64 Sales of Biscuits by Category: Volume 2005-2010
Table 65 Sales of Biscuits by Category: Value 2005-2010
Table 66 Sales of Biscuits by Category: % Volume Growth 2005-2010
Table 67 Sales of Biscuits by Category: % Value Growth 2005-2010
Table 68 Biscuits Company Shares 2005-2009
Table 69 Biscuits Brand Shares 2006-2009
Table 70 Sales of Biscuits by Distribution Format: % Analysis 2005-2010
Table 71 Forecast Sales of Biscuits by Category: Volume 2010-2015
Table 72 Forecast Sales of Biscuits by Category: Value 2010-2015
Table 73 Forecast Sales of Biscuits by Category: % Volume Growth 2010-2015
Table 74 Forecast Sales of Biscuits by Category: % Value Growth 2010-2015
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 75 Sales of Breakfast Cereals by Category: Volume 2005-2010
Table 76 Sales of Breakfast Cereals by Category: Value 2005-2010
Table 77 Sales of Breakfast Cereals by Category: % Volume Growth 2005-2010
Table 78 Sales of Breakfast Cereals by Category: % Value Growth 2005-2010
Table 79 Breakfast Cereals Company Shares 2005-2009
Table 80 Breakfast Cereals Brand Shares 2006-2009
Table 81 Sales of Breakfast Cereals by Distribution Format: % Analysis 2005-2010
Table 82 Forecast Sales of Breakfast Cereals by Category: Volume 2010-2015
Table 83 Forecast Sales of Breakfast Cereals by Category: Value 2010-2015
Table 84 Forecast Sales of Breakfast Cereals by Category: % Volume Growth 2010-2015
Table 85 Forecast Sales of Breakfast Cereals by Category: % Value Growth 2010-2015
